Running Head: TRUCKING SECTOR1 TRUCKING SECTOR6 Green Technology for Trucking Sector Background Information Heavy and medium-duty trucks play crucial roes in the economy of any nation. Trucking provides employment; influences usage of land; impacts commercial activities; and affects the prices of land as well as other commodities. According to research, the trucking industry in some countries is worth billions. The trucking industry also employs hundreds of thousands of drivers and provides livelihood to other parties that are not directly associated with the trucks (Abate & Road, 2014). Normally, trucking firms are made up of smaller companies that include carriers. There are varying levels of players in the industry from micro-trucking firms that employ from 1 to 4 employees to large motor carriers that employ more than 500 employees. In between these extremes, there are medium carriers. All these have a significant contribution to the carbon footprint. Whilst the trucking industry bears significant amount of burden to the environment, it is a critical sector that holds the economy and livelihood of many. The industry involves many players from the drivers themselves to policy makers, support services, and government agencies. Striking an equilibrium in the industry core players at any given time determines how the industry runs and its key outcomes. One tough concern that has pervaded the industry over the years has been fuel economy and environmental management issues. Yet the number of goods required to be transported across borders and from one coast of a country to another has been increasing over the years. That means there is need for more trucks on the road igniting myriad environmental and climatic consequences. Ideally, safety, security, sustainability, and stresslessness should drive the trucking sector (O’Rourke, 2012). But with the current situation, it is only with a robust environmental friendly intervention that this can occur. Over the years, pressures on the transport and logistic industry have been mounting. There has been pressure over environmental concerns so much so that governmental awareness on the same has led to increased pressure on key players in the industry. In addition consumers have also become more aware of the harms that logistics companies cause to the environment. As such, consumers have become demanding regarding green technologies and clean energy initiatives in the transport and logistic industry. In tandem with this change, it has become commonplace to have rising interest for streamlining operations for logistic companies. Firms that adopt greener technologies stand better chances of increasing their competitive edge (O’Rourke, 2012). Introduction of new structures for the logistics industry presents great benefits that may lead to better management of the environment. Statement of Purpose The purpose of this paper is to describe different factors that can influence the carbon ...

1. Running Head: TRUCKING SECTOR1
TRUCKING SECTOR6
Green Technology for Trucking Sector
Background Information
Heavy and medium-duty trucks play crucial roes in the economy
of any nation. Trucking provides employment; influences usage
of land; impacts commercial activities; and affects the prices of
land as well as other commodities. According to research, the
trucking industry in some countries is worth billions. The
trucking industry also employs hundreds of thousands of drivers
and provides livelihood to other parties that are not directly
associated with the trucks (Abate & Road, 2014). Normally,
trucking firms are made up of smaller companies that include
carriers. There are varying levels of players in the industry from

2. micro-trucking firms that employ from 1 to 4 employees to large
motor carriers that employ more than 500 employees. In
between these extremes, there are medium carriers. All these
have a significant contribution to the carbon footprint.
Whilst the trucking industry bears significant amount of burden
to the environment, it is a critical sector that holds the economy
and livelihood of many. The industry involves many players
from the drivers themselves to policy makers, support services,
and government agencies. Striking an equilibrium in the
industry core players at any given time determines how the
industry runs and its key outcomes. One tough concern that has
pervaded the industry over the years has been fuel economy and
environmental management issues. Yet the number of goods
required to be transported across borders and from one coast of
a country to another has been increasing over the years. That
means there is need for more trucks on the road igniting myriad
environmental and climatic consequences. Ideally, safety,
security, sustainability, and stresslessness should drive the
trucking sector (O’Rourke, 2012). But with the current
situation, it is only with a robust environmental friendly
intervention that this can occur.
Over the years, pressures on the transport and logistic industry
have been mounting. There has been pressure over
environmental concerns so much so that governmental
awareness on the same has led to increased pressure on key
players in the industry. In addition consumers have also become
more aware of the harms that logistics companies cause to the
environment. As such, consumers have become demanding
regarding green technologies and clean energy initiatives in the
transport and logistic industry. In tandem with this change, it
has become commonplace to have rising interest for
streamlining operations for logistic companies. Firms that adopt
greener technologies stand better chances of increasing their
competitive edge (O’Rourke, 2012). Introduction of new
structures for the logistics industry presents great benefits that
may lead to better management of the environment.

3. Statement of Purpose
The purpose of this paper is to describe different factors that
can influence the carbon footprint generated by the trucking
company. The adoption of green initiatives by trucking industry
can be mirrored in service offering. This subsumes highlighting
different forms of drivers, triggers, and barriers, as well as
characteristics of the firms, and describing how all these can
impact the adoption of green technologies, initiatives, or
processes. As such, this paper provides three significant options
that can move the industry to be more efficient whilst
conserving the environment. Ways in which the trucking
industry can adopt the green initiative are, therefore,
exemplified in order to answer the growing concern of
environmental management.
Sources and Methods
This project will proposes three technologies that can reduce the
carbon footprint of the trucking sector while maintaining its
efficiency. This particular section highlights initiatives to
promote fleet efficiency, fuel economy, and minimize on the
overall greenhouse gases (GHG) emissions attributed to the
trucking sector. The initiatives include promotion of innovative
practices, advancements in vehicle design, driver education, and
the application of onboard technologies.
Fuel Economy
Some studies have focused on regulation of fuel usage through
manufacturing of light-duty vehicles while others have focused
on regulation of carbon dioxide emissions per mile. In the first
rationale, studies on fuel economy have focused on automakers
and the designs they use to make vehicles more efficient or to
move sales towards models that are more efficient (Anderson,
Parry, Sallee, & Fischer, 2011). These studies also stress the
lowering of CO2 emissions and the dependency on oil markets
that are subject to political and economic uncertainties.
In the second rationale, studies address a market failure that
arises out of misperceptions of consumers on the benefits of
enhanced energy efficiency. Studies focusing on this rationale

4. find that consumers, in different settings, appear not to pursue
efficient models to improve efficiency to the levels that they
should, but the findings are not universal (Harrington et al.,
2011; Viafara & D.Larson, 2013).
Redesigning logistic network
A number of studies have dwelt on supply chain networks and
how enhancing the network leads to positive effect on fuel
usage, freight cost, and greenhouse gas emissions. Findings
from these studies show that redesigning logistic networks
requires extensive efforts to gather data on consumers,
suppliers, and inventory. Researchers focusing on this area
highlight myriad ways reorganizing the logistic network can
have positive impact on transport costs, business growth, and
expense reduction. Studies also highlight on the requirements of
key players in the sector such as vendors, transporters, and
merchandisers (Viafara & D.Larson, 2013).
Cleaner practices and equipment
Emissions from the trucking industry can contribute to
unhealthy air significantly. The principal emissions that raise
concern involve diesel engines, which lead to respiratory
illnesses such as asthma and nitrogen oxides. Researchers on
this are immense and the health impacts relating to use of
equipment that produce diesel particulate matter in high
quantities are rife (Isaksson, 2012; Mathers, Norsworthy, &
Wolfe, n.d.). As such, cleaner practices and equipment are
promoted by various studies.
Methods
A review of literature will be conducted on the most significant
and efficient method to regulate the trucking industry. Sources
that focus on cleaner practices and equipment will be
highlighted and a systematic review conducted. Findings will be
presented with recommendations that can chart the way forward
as far as clean energy and reduction of emissions in the trucking
industry is concerned will be presented.
Report Organization
This report includes introduction or background to the problem,

5. the literature review, and the methodology. After systematic
review of literature, the paper will also include findings and
recommendations that will highlight on key methods the
trucking industry can improve on to conserve the environment.
References
Abate, M., & Road, S. N. (2014). Does Fuel Price Affect
Trucking Industry ’ s Network Characteristics ? Evidence from
Denmark.
Anderson, S. T., Parry, I. W. H., Sallee, J. M., & Fischer, C.
(2011). Automobile fuel economy standards: Impacts,
efficiency, and alternatives. Review of Environmental
Economics and Policy, 5(1), 89–108.
https://doi.org/10.1093/reep/req021
Harrington, A. R., Warholak, T. L., Hines, L. E., Taylor, A. M.,
Sherrill, D., & Malone, D. C. (2011). Healthcare Professional
Students’ Knowledge of Drug-Drug Interactions. American
Journal of Pharmaceutical Education, 75(10).
https://doi.org/10.5688/ajpe7510199
Isaksson, K. (2012). Logistics Service Providers going green –
insights from the Swedish market, (1518), 1–133.
Mathers, J., Norsworthy, M., & Wolfe, C. (n.d.). The Green
Freight Handbook.

6. O’Rourke, L. (2012). Handbook on Applying Environmental
Benchmarking in Freight Transportation. Transportation
Research Board.
Viafara, J., & D.Larson, P. (2013). A Comparison of Five Green
Trucking Programs across Canada, 19.
CONFLICT RESOLUTION3
Get to Know E227 Global
Solution
s
In this course, you will be introduced to an up-and-coming
electronics research and design company that recently opened
operations in your city: E227 Global