Key note for Ruimtevolk, during their meetup on city development in Society30. Utrecht, The Netherlands. June 2014.

1. RONALD VAN DEN HOFF

2. FUNCTIONAL ASPIRATIONAL MEANINGFULL
INDUSTRIAL
REVOLUTION
DIGITAL
REVOLUTION
AGRICULTURAL
SOCIETY
INDUSTRIAL
SOCIETY
DATA
SOCIETY
FABRICATION
REVOLUTION
1850 1990 20302015BEFORE 1800

3. Visual: in collaboration with
Marco Derksen, Upstream
Sander Duivestein, Vindt.

4. SCENARIOS
SOCIETY REVERSEDMETROPOLIS VERTIGO
NETWORKED
SERENDIPITY MINORITY REPORT

5. SCENARIO 1
METROPOLIS VERTIGO
social business, real time delivery & smart services
will disrupt traditional economic value creation

6. VERTICAL CITIES

7. SMART BUILDINGS

8. SHARE RETAIL SPACE

9. data by
SHARE AND CONNECT

10. Freemium model for co-working
to connect, create, incubate & accelerate, within a
network of connected people
private spaces
monetary capital
free co working & open collaboration
social capital
co-work spaces meeting spacesdesk spaces
over 75 locations in 8 countries

11. CIVIL PARTICIPATION: JOBS, TASKS & STUFF

12. TRANSPORTATION PLATFORMS

13. DISRUPTIVE ECONOMIC PLATFORMS
“Uber gears up
to launch ‘Uber Family’

14. DISRUPTIVE TECHNOLOGY & BUSINESS MODELS

15. SCENARIO 2
SOCIETY REVERSED
establishment fights innovations and tries to
maintain ‘order’.

16. THE NEW CITY ORGANIZED

17. DATA ORGANIZED: MORE’S LAW STILL ALIVE

18. PROTECTION ORGANIZED
bike theft hot spots

19. SELF ORGANIZING HEALTH

20. SELF ORGANIZING INCOME

21. BIG BROTHER ORGANIZED

22. THE SYSTEM CRACKS
MIDDLE EAST
UKRAINE
VENEZUELA
BRAZIL
UK
SWEDEN
CHINA
PARIS: CABBIES SLASH
TIRES, SMASH WINDSHIELDS
IN PROTEST AGAINST UBER

23. SCENARIO 3
NETWORKED SERENDIPITY
sharing, crowd collaboration, value creation
platforms, but macro economic disruption.

24. SERENDIPITOUS OPPORTUNITIES

25. SERENDIPITOUS OPPORTUNITIES

26. SERENDIPITOUS OPPORTUNITIES

27. SERENDIPITOUS NETWORK OPPORTUNITIES

28. SHARE THE ABUNDANCE
ACCES
more important than ownership
connected people rise of the
CROWD COMPANY

29. SHARE THE ABUNDANCE: KNOWLEDGE

30. MONEY & MARKET SYSTEMS

31. SHARE THE ABUNDANCE: FOOD

32. SHARE THE ABUNDANCE

33. MESH CONNECTIONS : SERENDIPITY
FUND
market survey &
money
SELL
MARKETPLACES
CREATE
prototype + build
SERVICES MEET&SHAR
E
@ physical spaces
MARKTPLACEWORK &
MEETUP
KNOWLEDGE
NETWORK
CONNECTIONS
with
people
you
know UNEXPECTED
REAL TIME
meeting
RELEVANT
people
you
DON’T
know.HOTELS
MAKERS
KNOWMADS HOSPITALITY

34. MACRO ECONOMIC DISRUPTION

35. SCENARIO 4
MINORITY REPORT:
unlimited opportunities, but also the end of the
commons

36. VIRTUAL COUNTRY?
“Estonia's government has launched a plan to bring
e-resident ID cards to the country, which means that people
can use Estonian online services, open bank accounts,
and start companies without ever having to physically visit
Estonia.”

37. MONEY & VALUE SYSTEMS

38. INTERNET OF THINGS

39. WHO IS WATCHING YOU?

40. THE COMMONS

41. HOW COMMONS = COMMONS?

42. THE NEW CITY & OUR PRIVACY

43. WRAP UP
Looking at the evolution of business models in
Society30 we will see single companies disappear
or become part of ecosystems.
“And those ecosystems specifically
designed and nurtured to respect
serendipity will be the winners”.
Ilkka Kakko, Serendipitor at Karostech's Global Operations,
in his book Oasis way etc. 2014

44. CROWD COMPANIES
CONNECTED PEOPLE
more powerful than organizations.

45. RISE OF THE FREE AGENTS!
“KNOWMADS”

46. RISE OF MEGA CITIES
CITIES
more important than countries

47. WWW.MYOWNS2M.COM
WWW.THESERENDIPITYMACHINE.COM
WWW.SOCIETY30.COM
FREE DOWNLOAD
CODE:
3I6AZCPLC2
THE BOOK