2. our society is changing
“A new order is presen2ng itself. It may s2ll be an undercurrent, but maybe that is
the best way to grow. We see more and more people who have clearly chosen how
they want to go about with themselves, their environment and other people.”
Ronald van den Hoff (2014)
agricultural
society
industrial
society
a new
society 3.0
industrial revolu2on digital revolu2on
18. “A third space is any experience
that has elements of both
Reality and Virtuality, not
being purely first space (Reality)
nor second space (Virtuality).”
3RD
SPACE
24. FREEMIUM MODEL FOR COWORKING
workspaces meetingspacesdeskspaces
privacy
Monetary capital
A variety of spaces to connect, create and accelerate
Open & Sharing
Social Capital
26. You can see who is
working and what
knowledge is available
!
and connect.
27. in this new society 3.0 we make
real 2me & relevant connec2ons
in the value network of crowd
companies. ci2es have their
own virtual blanket to enhance
serendipity. as knowmads we
need a real 2me place-‐based
value network. we call that the
Serendipity Machine.