Rocket internet sits at the head of foodpanda
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Rocket internet sits at the head of foodpanda
- 1. Rocket Internet Sits At The Head Of Foodpanda Table Source : The Economic Times Dated : 13th March 2015 By HARI HARA SUDHAN R
- 2. Relevance • Rocket internet raising their ownership • Entry into new cities • Technological up gradation
- 3. Content • Company Profile • About the deal • Benefits to Foodpanda • Business model of Foodpanda • Benefits to Rocket internet • Growth chart • SWOT Analysis • Conclusion
- 4. Profile of Rocket Internet Industry Internet, Finance, Media Started 2007 Head quarters Berlin CEO Oliver Samwer Employees 25000 Service 74 Countries
- 5. Profile of Foodpanda Type Private Industry Online food ordering Founded 2012 Head quarters Berlin CEO Ralf Wenzel Service 39 Countries
- 7. About the deal • Foodpanda raising fund $110m • Rocket internet acquired 52% of stake • Product and technology • Focus on customer service
- 8. Benefits to Foodpanda • To expand the business • 12000-15000 restaurant • 25-30% monthly growth • Mobile app • Increase in page traffic
- 10. Benefits to Rocket Internet • Direct ownership • Strong hold in emerging markets • Eyeing to encompass Asian market
- 11. Growth Of Rocket Internet
- 12. Strength Product Technology Weakness High staff turnover Opportunities Attract new customer Expansion Threats Competitors SWOT
- 13. Conclusion • Win-win situation • Advancement New technological • Improve delivery system
- 14. Reference • www.moneycontrol.com • www.financialexpress.com • www.business-standard.com Thank you