Rick's Digital Strategy
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This document outlines a social media and marketing strategy for Rick's American Café targeting college students aged 21+ in East Lansing and Ann Arbor. The strategy includes using Facebook for promotions, advertisements, and giveaways; Twitter for promoted tweets and live tweeting of events; and Instagram to showcase the café. A total budget of $100,000 is allocated across internet, interactive, and traditional marketing channels to increase revenue and improve Rick's reputation. Success will be measured using Klout scores and Google AdWords metrics.
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Pickwick Coffee Roasters is developing a digital advertising campaign to increase awareness and traffic among their target demographics of 20-45 year olds in Chicago. The campaign will position Pickwick as the inviting community coffee shop for working, studying, and meeting. Tactics include search ads highlighting Pickwick's prime locations, email promotions, an educational video series, social media content focusing on coffee education and aesthetics, influencer partnerships, and a website redesign. Key performance indicators will track engagement, followers, and in-store traffic and sales.
Rick's American Cafe
This document outlines a social media strategy for Rick's American Cafe, a popular bar in East Lansing and Ann Arbor frequented by college students aged 21-25. It details tactics for Facebook, Instagram, and Twitter including daily posts and live tweeting. The total budget is $15,000 with around $11,000 remaining for incentives, internet marketing, and interactive marketing after accounting for agency fees. Goals are to increase revenue, reach full weekend capacity, and boost social media presence as measured by engagements like likes, shares, and followers.
Leave Behind for The Giving Kitchen Presentation
This is a summarization of our pitch to The Giving Kitchen that we left with the client in addition to sending the deck.
Lou & harry's final project
The document outlines a marketing plan for a sports bar located near Michigan State University. It aims to maximize profits, raise awareness, and increase customer foot traffic through social media marketing, Google AdWords, and a $14,000 budget. Key goals are to create an atmosphere that makes customers feel like they are experiencing games in-person. The target audience is males ages 21 to 50 who are current or former Michigan State students or alumni.
Brittany Rashid Coca-Cola
Coca Cola's target audience is college students aged 18-25. They propose a Vine contest for users to create 6-second videos to be featured in a Coca Cola commercial using the hashtag #howirefersh. The goals are to trend the hashtag, generate buzz, and increase sales through social media platforms like Vine, Facebook, and Twitter by monitoring discussions, running polls and promotions, and engaging consumers. The total budget is $1.46 million, including prize money for contest winners and costs for promoted tweets and billboards.
SMCKC March 2016 Breakfast - KCRW2016
This document summarizes information about the Kansas City Restaurant Week event organized by Visit KC and Page Communications. It provides details on the event including that in 2016 it featured 185 participating restaurants, generated over $322,000 for local charities from the previous year, and saw social media impressions increase over 1,800% from 2013 to 2016. It also outlines the roles of Visit KC and Page Communications in marketing, PR, and executing strategies for the annual 10-day event promoting local restaurants.
Final
The document describes a 25 day marketing campaign for the Black Cat Bistro restaurant near Michigan State University. The campaign will run from December 1st to December 25th and use daily specials and social media promotions to engage students and local residents. It will aim to build awareness of the restaurant and drive traffic through contests and games posted on Facebook, Twitter, and a campaign blog. Key tactics include daily specials, hashtags, influencer outreach, and collecting customer data through a mailing list for future promotions. The goal is to boost brand recognition and long term profits through an affordable yet engaging holiday promotion.
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An example of a brand social media analysis from DePaul University's Social Media Marketing Certificate class.
Lou and Harry's Presentation
The document proposes spending $14,000 to improve the online presence of a college bar near Michigan State University. It suggests allocating $7,000 to social media improvements like hiring an intern and running contests, $3,000 to update the website to make it easier to connect to social media, and $4,000 to online advertising on Facebook and a local bars website. It recommends using metrics like Klout scores, new followers and likes, website traffic, and new customers to measure the success of the initiatives.
Taziki's Marketing Challenge
The marketing plan summarizes strategies to introduce Taziki's Mediterranean cuisine brand to the Cranberry, PA market. Key tactics include:
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2) Building relationships with local organizations like the Chamber of Commerce and sponsoring local sports teams.
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The slab presentation
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This marketing plan summary for A&P Urgent Care includes:
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2) The social media strategy targets mothers on Facebook to control family healthcare decisions. Facebook ads will reach women ages 22-64 within 10 miles for 1 month with a $750 budget.
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Inbound Marketing: Real Cases, Real Results
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在线办理(worc毕业证书)伍斯特大学毕业证成绩单一模一样
学校原件一模一样【微信：741003700 】《(worc毕业证书)伍斯特大学毕业证成绩单》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
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Boost your brand with top-notch digital marketing services in New York! Our expert team specializes in SEO, social media marketing, PPC advertising, and email campaigns to drive engagement and increase your online presence. Partner with us to reach your target audience, track performance, and achieve measurable results. Transform your digital strategy and stay ahead in the competitive NYC market. Contact us today!
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Finding the perfect "Indian Clothing Store Denver" is essential for those seeking vibrant, authentic, and culturally rich attire in the heart of Colorado. Denver, a city known for its diverse culture and eclectic fashion scene, offers a variety of options for those in search of traditional and contemporary Indian clothing. Whether you're preparing for a wedding, festival, or cultural event, or simply wish to incorporate the elegance and beauty of Indian fashion into your wardrobe, discovering the right store can make all the difference.
一比一原版英国南安普顿大学毕业证（Soton学位证）如何办理
原件一模一样【微信：WP101A】【英国南安普顿大学毕业证（Soton学位证）学位证）成绩单】【微信：WP101A】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：WP101A】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：WP101A】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份【微信：WP101A】
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理英国南安普顿大学毕业证（Soton学位证）学位证）学位证【微信：WP101A 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
Advanced Storytelling Concepts for Marketers
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
Snapshot of Consumer Behaviors of May 2024-EOLiSurvey (EN).pdf
PARTⅠ: Intension of cooking or dining out under the influence of food safety issues
PARTⅡ: New consuming behavior following up
Viapulsa - Content Strategist Assignment
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How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdf
Discover the power of affiliate marketing with ChatGPT! This comprehensive guide takes you through the process of starting and scaling your affiliate marketing business using the latest AI technology. Learn how to leverage ChatGPT to generate content ideas, create engaging articles, and connect with your audience through personalized interactions. From building your strategy and optimizing conversions to analyzing performance and staying updated with industry trends, this eBook provides everything you need to know to succeed in affiliate marketing. Whether you're a beginner looking to start your online business or an experienced marketer wanting to take your efforts to the next level, this guide is your roadmap to success in the world of affiliate marketing.
Compitive analysis on Noise pvt Ltd.pptx
ChatGPT
Competitive Analysis: Noise Smartwatch
Overview
Noise is an Indian electronics brand that primarily manufactures smartwatches, wireless earphones, and other electronic accessories. Noise smartwatches have gained significant popularity due to their affordable pricing, feature-rich offerings, and stylish designs. The competitive landscape for Noise smartwatches includes both local and international brands that cater to various market segments. This analysis will focus on key competitors, market positioning, product features, pricing strategies, and consumer preferences.
Key Competitors
Amazfit (Huami):
Strengths: Known for excellent battery life, robust fitness tracking, and premium build quality.
Weaknesses: Slightly higher price points compared to Noise.
Products: Amazfit Bip U, Amazfit GTS series.
Realme:
Strengths: Strong brand presence, integration with Realme smartphones, and aggressive pricing.
Weaknesses: Limited variety in smartwatch models.
Products: Realme Watch, Realme Watch S.
Boat:
Strengths: Competitive pricing, appealing designs, and extensive marketing.
Weaknesses: Relatively new to the smartwatch market, which may affect consumer trust.
Products: Boat Storm, Boat Flash.
Samsung:
Strengths: High brand credibility, advanced features, and premium design.
Weaknesses: Higher price points make it less accessible to budget-conscious consumers.
Products: Galaxy Watch Active 2, Galaxy Watch 3.
Xiaomi:
Strengths: Strong ecosystem integration, affordable pricing, and extensive features.
Weaknesses: Less focus on premium design compared to some competitors.
Products: Mi Band series, Mi Watch.
Market Positioning
Noise positions itself as an affordable yet feature-rich alternative in the smartwatch market. Its target demographic includes budget-conscious consumers and fitness enthusiasts who seek value for money without compromising on essential features like fitness tracking, notifications, and battery life. Noise leverages its strong online presence and partnerships with e-commerce platforms to reach its audience effectively.
Product Features Comparison
Noise Smartwatches:
Key Features: Heart rate monitoring, SpO2 tracking, multiple sports modes, customizable watch faces, notifications, and music control.
Battery Life: Typically lasts 7-10 days on a single charge.
Build Quality: Focus on lightweight and comfortable designs with water-resistant capabilities.
Amazfit Smartwatches:
Key Features: Advanced fitness tracking, GPS, AMOLED displays, and long battery life (up to 20 days).
Battery Life: 10-20 days depending on the model.
Build Quality: Premium materials and durable designs.
Realme Smartwatches:
Key Features: Basic fitness tracking, SpO2 monitoring, and notifications.
Battery Life: Up to 9 days.
Build Quality: Sleek designs but slightly limited in variety.
Boat Smartwatches:
Key Features: Heart rate monitoring, multiple sports modes, and customizable watch faces.
Title: Making Money the Easy Way: A Quick Guide to Generating Income
Welcome to "Making Money the Easy Way: A Quick Guide to Generating Income." This book is designed to provide you with practical, actionable strategies to generate income with minimal effort. Whether you’re looking to supplement your current income or create a full-time revenue stream, this guide covers a variety of methods to help you achieve your financial goals. We will explore opportunities available online, various investment strategies, profitable side hustles, creative approaches, and essential financial tips to ensure sustainable income growth.
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Top 10 AI Trends to Watch in 2024 with Intelisync
As we advance further into the digital age, artificial intelligence (AI) continues to evolve, shaping various industries and aspects of our daily lives. The advancements in AI for 2024 promise significant transformations across multiple sectors. From agentic AI and open-source AI to AI-powered cybersecurity and sustainability, these trends highlight the growing influence of AI on our world. By staying informed and embracing these trends, businesses and individuals can harness the power of AI to innovate and thrive.
This article explores the top 10 AI trends to watch in 2024, providing an overview, impact, and examples of each trend.
Top 10 AI Trends to Watch in 2024
Trend 1: Agentic AI
Overview of Agentic AI
Agentic AI represents a fundamental shift in artificial intelligence. These AI systems are designed to comprehend complex workflows and pursue difficult objectives autonomously, with minimal human assistance. Essentially, agentic AI functions similarly to human employees, understanding intricate contexts and instructions in normal language, defining goals, deducing subtasks, and adapting actions to changing circumstances.
Impact of Agentic AI
Agentic AI has the potential to drastically alter organizational roles, procedures, and relationships. AI assistants with advanced thinking and planning capabilities can perform tasks previously managed by humans. This shift enhances productivity by fully automating complex processes, freeing workers from repetitive tasks to focus on more critical activities. The ability to adapt quickly to changing circumstances ensures continuous operational improvements.
Examples and Use Cases of Agentic AI
Autonomous Vehicles: Self-driving cars use agentic AI to navigate roads, interpret traffic signals, and make real-time decisions to ensure passenger safety.
Smart Home Devices: AI-powered home assistants, like smart thermostats and security systems, operate autonomously to optimize energy usage and enhance security.
Customer Service Bots: Advanced chatbots handle complex customer queries, provide solutions, and escalate issues to human agents when necessary.
Trend 2: Open Source AI
Overview of Open Source AI
Open-source AI involves freely available source code, encouraging developers to collaborate, use, adapt, and share AI technology. This openness fosters innovation and speeds up the development of practical AI solutions across various sectors, including healthcare, finance, and education.
Impact of Open Source AI
The collaborative nature of open-source AI promotes transparency and facilitates continuous improvement, leading to feature-rich, reliable, and modular solutions. These platforms enable the creation of applications such as real-time fraud detection, medical image analysis, personalized recommendations, and customized learning experiences.
Examples and Use Cases of Open Source AI
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Rick's Digital Strategy
- 2. Target Audience • College Students – Age: 21+ – Limited Income • Demographic Concentration – East Lansing – Ann Arbor
- 4. Rick’s and Facebook • Customer Interaction – Birthday’s – Polls • Facebook Promotions – Advertisements • $12,500 budget • $1041.66 per month • $34.24 per day – Giveaways • Black Cards
- 5. Rick’s and Twitter • Promoted Tweets • Pay-per-click • $12,500 budget • $1041.66 per month • $34.24 per day • Live Tweeting • Trending Hashtags • #RicksEL • #RicksAA
- 6. Mobile Media Strategy • Instagram – Visual representation of Rick’s American Café – Featuring pictures of: • Beverages/food • Customers and staff • Events
- 7. • Pay-per-click • $50,000 Budget – $4,166.66 per month – $136.98 per day – $50,000 Budget • Example keywords: – No cover – East lansing Ricks – Pizza palooza
- 8. Measuring Success • Klout – Facebook – Twitter – Instagram • Google AdWords – Pay-per-click
- 9. Marketing Budget • $100,000 Budget – Internet Marketing: $50,000 • Google AdWords: $50,000 – Interactive Marketing: $25,000 • Facebook Advertisements: $12,500 • Twitter Promoted Tweets: $12,500 – Traditional Marketing: $25,000 • Billboards • Radio Advertisements
- 10. Campaign Goals • Increase revenue for Rick’s American Café • Further improve the reputation of Rick’s American Café