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How the TOP SDRs
OVERCOME OBSCURITY
and CRUSH the COMPETITION
RALPH BARSI
Senior Director, Global Sales Development
@rbarsi
in/ralphbarsi
rbarsi@gmail.com
ralphbarsi.com
Subscribe.
“They’ll email or
call me back.
I just KNOW
they will.”
ATTRACT (DON’T PURSUE) YOUR AUDIENCE
Adjust your mindset
Go from A to B, not A to Z
Remind yourself why you do what you do
Decide to win
REVAMP YOUR SOCIAL PROFILES
Read The Complete Guide to Building Your Personal Brand
Take the Building a Personal Brand lecture course
Join Groups: Listen, then connect, then engage
Create content that makes people DO SOMETHING
Learn Reed’s and Metcalfe’s Laws
Read The Ultimate Guide to Meeting People at Events
Focus on your CURRENT followers (NOT future ones)
Ask for (and broker) introductions; never eat alone
CULTIVATE YOUR NETWORK
WRITE AND SPEAK GOOD WELL
Devour Writing That Works (by Roman and Raphaelson)
Download The Ultimate Guide to Social Skills
Go Meta: Create content on content on content
Model your favorite writers and speakers
“Hey, they’re
getting back
to me!”
THANK YOU
@rbarsi
in/ralphbarsi
rbarsi@gmail.com
ralphbarsi.com
RALPH BARSI

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#RevenueSummit San Francisco 2017 - Ralph Barsi - How the Top SDR's Overcome Obscurity and Crush the Competition

Editor's Notes

  1. - How well are you known in your industry? (Leaders, this means you, too.) - Does your reputation precede you? - Do you still need to introduce yourself to people? No one knows who you are. If someone looks you up, there’s not much there for them to learn. You’re not showing your work or telling a narrative. You need to describe yourself, your company, and your offering before you can ask about them.