Recruiting new donors can cost up to 3-10 times more than keeping the donors you have. How do you keep donors loyal to your cause and get them to give even more? How many times should you ask donors to give? What are the reasons donors stop giving? Join us as we address these questions and more!
CEOs and boards of non-profit organisations can add great value to the fundraising process but many are unsure what their role is and how to get started.
These slides which follow show some of the messages we use in our seminars with CEOs and Boards.
Measure of Success: Creating Tools and Process to Report ImpactBloomerang
https://bloomerang.co/resources/webinars/
Marie Palacios will explain what donors want to know, why it is crucial, and how to share your past achievements, so donors contribute to your future goals.
Ministries and their consultants have invested heavily over the past decade or more in message development for fundraising appeals and in testing mail and e-mail concepts to determine which are likely to yield the greatest returns in each specific appeal transaction. While this has been successful, in the most recent economic downturn many ministries struggled to maintain levels of support even with well-tested appeals. Our work on behalf of several of these ministries suggests that one reason for this decline in support is that they had cultivated a group of donors who were characterized by high levels of transactional response but low levels of overall engagement with the ministry.
In this analysis we explore patterns of engagement that we commonly see between donors and our ministry clients and share new tools for building and monitoring effective and sustainable engagement.
Back to Basics: 3 Principles to Acquire, Retain, and Upgrade Your DonorsBlackbaud
Donor acquisition, retention, and upgrades are key drivers of a successful fundraising program. Improving these positively impacts your organization’s overall fundraising performance. In this presentation, Jeffrey Haguewood, Co-Founder of Sidekick Solutions, shares his back-to-basics approach to acquiring, retaining, and upgrading donors and how you can implement 3 simple principles to help your organization raise more funds for its cause.
The Current State Of Donor Retention And What Fundraisers Can Do About It (Fa...Bloomerang
If you’re a nonprofit development professional, you’ve likely heard the term “donor retention.” It’s one of the hottest topics of discussion in the nonprofit sector. But what is donor retention? And why is it important?
This session explores the most recent data from the Fundraising Effectiveness Project, the root causes of poor donor retention rates, and the reasons why donors stay loyal. You’ll come away with several ideas for improvement based on leading research in the field.
CEOs and boards of non-profit organisations can add great value to the fundraising process but many are unsure what their role is and how to get started.
These slides which follow show some of the messages we use in our seminars with CEOs and Boards.
Measure of Success: Creating Tools and Process to Report ImpactBloomerang
https://bloomerang.co/resources/webinars/
Marie Palacios will explain what donors want to know, why it is crucial, and how to share your past achievements, so donors contribute to your future goals.
Ministries and their consultants have invested heavily over the past decade or more in message development for fundraising appeals and in testing mail and e-mail concepts to determine which are likely to yield the greatest returns in each specific appeal transaction. While this has been successful, in the most recent economic downturn many ministries struggled to maintain levels of support even with well-tested appeals. Our work on behalf of several of these ministries suggests that one reason for this decline in support is that they had cultivated a group of donors who were characterized by high levels of transactional response but low levels of overall engagement with the ministry.
In this analysis we explore patterns of engagement that we commonly see between donors and our ministry clients and share new tools for building and monitoring effective and sustainable engagement.
Back to Basics: 3 Principles to Acquire, Retain, and Upgrade Your DonorsBlackbaud
Donor acquisition, retention, and upgrades are key drivers of a successful fundraising program. Improving these positively impacts your organization’s overall fundraising performance. In this presentation, Jeffrey Haguewood, Co-Founder of Sidekick Solutions, shares his back-to-basics approach to acquiring, retaining, and upgrading donors and how you can implement 3 simple principles to help your organization raise more funds for its cause.
The Current State Of Donor Retention And What Fundraisers Can Do About It (Fa...Bloomerang
If you’re a nonprofit development professional, you’ve likely heard the term “donor retention.” It’s one of the hottest topics of discussion in the nonprofit sector. But what is donor retention? And why is it important?
This session explores the most recent data from the Fundraising Effectiveness Project, the root causes of poor donor retention rates, and the reasons why donors stay loyal. You’ll come away with several ideas for improvement based on leading research in the field.
Recruit more Donors and Volunteers for your NonprofitGuideStar
Passionate people care about nonprofits and how their work is making a difference. Nonprofits can use this passion to recruit more donors and volunteers by asking these people to write a review. The live webinar discussion to learn how nonprofit reviews—from donors, volunteers, and people served—are transforming how people are connecting with nonprofits. View & Listen to the live webinar and others on this topic from the GuideStar.org Webinar archives page.
Maximize Your Database for Fundraising Success (AFP Cincy - Jan 2020)Bloomerang
https://bloomerang.co/resources/speaking/
Within your donor database lies untold lifetime value. Unfortunately, many nonprofits fail to properly nurture and steward their donors, and are content with high acquisition and high churn.
Why let this enormous asset go underutilized?
In this session, we will cover the tenets of effective database management, no matter what program or vendor you use. We will show examples of best practices in data management, communication segmenting, engagement tracking and reporting in order to help your team work smarter, not harder.
Learning Outcomes:
Be familiar with data management techniques that maximize the capabilities of your database and increase productivity
Understand segmenting strategies lead to higher response rates from your donor communications
Learn how to generate meaningful reports that will impact your internal procedures
Annual Giving Campaign: Acquiring, Renewing, and Upgrading DonorsChris LeBrun, CFRE
This presentation looks at the basics of an annual giving fundraising campaign, specifically how to acquire new donors, retain them year to year, and increase their annual giving.
I gave this presentation on September 10, 2008 at the Detroit Fundraising Summit (Wayne State University), sponsored by Center for Non-Profit Success.
Presented by Jann Schultz, AVP Donor Services, Operation Smile and Angel Aloma, Executive Director, Food for the Poor, July 2013. Learn proven strategies from our experts to optimize long term value of your direct response donors by moving them up the giving pyramid. Utilizing case studies, this presentation will offer proven concepts regarding development of donor pathways, messaging and offer development and highly personalized contact strategies to optimize donor value.
How to Avoid Fundraising’s Quiet Killer: Donor AttritionAggregage
It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.
Best Practice Solutions for Recurring Donor Acquisition MysteriesBloomerang
https://bloomerang.co/resources/webinars/
Erica Waasdorp will show you how important recurring giving has become and how best to bring them in. With minimal time and effort but with the large focus these sustainable recurring donors deserve.
I have posted the first version of the PledgeGo pitch deck. This is a high-level presentation of the PledgeGo model and the value we bring to our donors and charities.
If you are new to the grant-seeking arena or are looking for ways to improve your grant proposals, this webinar is for you. We will start with the definitions and types of grants and move through the key components of a successful grant proposal. We will share examples of key sections of winning grant proposals, focusing on the need, collaboration, outcomes and budget sections. The instructor of this webinar has been writing winning proposals for 30 years and has won millions of dollars for nonprofits and faith-based organizations, from small start-ups to larger nonprofits.
Learning Objectives:
Definition of grant types
The importance of identifying the right funding match
How to build a grant tool kit
Key sections of a grant proposal
Key points to cover in the need, collaboration and outcomes sections
The budget – your story in numbers
The importance of your board in grant writing
Time will be given for a lively Q&A session.
About the presenter:
Julé C. Colvin, President of Grant Pathways, has raised millions of dollars over the past 30 years for a wide variety of charities through her grant writing skills. Ms. Colvin has held a variety of positions in nonprofit agencies throughout her career. She began her journey by first working as a Career Counselor, then a Program Manager followed by serving as a Volunteer Manager and Director of Development. Ms. Colvin then served as the Executive Director of a Community Development Corporation (CDC) and an inner-city neighborhood center. Since settling in the Tampa area with her family in 2004, Ms. Colvin has been offering private grant writing and capacity-building assistance to community agencies, successfully leading a team of grant writers and trainers at Grant Pathways.
Julé is also a certified coach, trainer and speaker through the international John Maxwell Team. Her work includes coaching nonprofit and business leaders, providing leadership training workshops and leading mastermind groups.
Ms. Colvin holds a BA from Kent State University, graduating Summa Cum Laude and as a member of the distinguished honor society Phi Beta Kappa. She is an active board member of the Nonprofit Consultant’s Connection. This year she will be married for 25 years to her husband, Alan. They have two children and two grandchildren.
These slides are from a presentation, titled "Why I Do What I Do" that I gave to a group of teenagers from throughout the country who attended Philanthropy Camp. The camp is operated by a nonprofit group called Grab the Torch.
Nonprofit fundraising doesn't work anymore. Here's how to take a more strategic financing approach to create a sustainable financial model for your nonprofit.
There is an ever-increasing pressure for nonprofits to develop revenue models that are sustainable over the long-term. Funding continues to shift in this uncertain economy that, in turn, demands nonprofit leaders to intentionally assess, monitor and adapt their organizations’ revenue models in the changing environment. The goal of the session is to equip nonprofit leaders with the tools to plan, implement and adapt a revenue model that builds on the organization’s existing strengths and capacity.
Recruit more Donors and Volunteers for your NonprofitGuideStar
Passionate people care about nonprofits and how their work is making a difference. Nonprofits can use this passion to recruit more donors and volunteers by asking these people to write a review. The live webinar discussion to learn how nonprofit reviews—from donors, volunteers, and people served—are transforming how people are connecting with nonprofits. View & Listen to the live webinar and others on this topic from the GuideStar.org Webinar archives page.
Maximize Your Database for Fundraising Success (AFP Cincy - Jan 2020)Bloomerang
https://bloomerang.co/resources/speaking/
Within your donor database lies untold lifetime value. Unfortunately, many nonprofits fail to properly nurture and steward their donors, and are content with high acquisition and high churn.
Why let this enormous asset go underutilized?
In this session, we will cover the tenets of effective database management, no matter what program or vendor you use. We will show examples of best practices in data management, communication segmenting, engagement tracking and reporting in order to help your team work smarter, not harder.
Learning Outcomes:
Be familiar with data management techniques that maximize the capabilities of your database and increase productivity
Understand segmenting strategies lead to higher response rates from your donor communications
Learn how to generate meaningful reports that will impact your internal procedures
Annual Giving Campaign: Acquiring, Renewing, and Upgrading DonorsChris LeBrun, CFRE
This presentation looks at the basics of an annual giving fundraising campaign, specifically how to acquire new donors, retain them year to year, and increase their annual giving.
I gave this presentation on September 10, 2008 at the Detroit Fundraising Summit (Wayne State University), sponsored by Center for Non-Profit Success.
Presented by Jann Schultz, AVP Donor Services, Operation Smile and Angel Aloma, Executive Director, Food for the Poor, July 2013. Learn proven strategies from our experts to optimize long term value of your direct response donors by moving them up the giving pyramid. Utilizing case studies, this presentation will offer proven concepts regarding development of donor pathways, messaging and offer development and highly personalized contact strategies to optimize donor value.
How to Avoid Fundraising’s Quiet Killer: Donor AttritionAggregage
It doesn't take an industry professional to know that nonprofits highly depend on donations. The marketing emails, events, and website design are meant to attract new donors, when what we should be doing is trying to keep the donors we have. Teach a man donor acquisition and he'll get donations for the day--teach a man donor retention and he'll get donations for a lifetime. John Jay Wilkinson, CEO and founder of Firespring, and learn how to get donations for a lifetime. In this session, Jay will help us learn how to step off of the donor acquisition treadmill and rev up donor retention. Six out of ten donors give only once, but this doesn’t have to be your reality. Jay will help us understand how a 10% increase in donor retention will more than double the lifetime value of a donor and minimize our reliance on producing constant appeals for new donors.
Best Practice Solutions for Recurring Donor Acquisition MysteriesBloomerang
https://bloomerang.co/resources/webinars/
Erica Waasdorp will show you how important recurring giving has become and how best to bring them in. With minimal time and effort but with the large focus these sustainable recurring donors deserve.
I have posted the first version of the PledgeGo pitch deck. This is a high-level presentation of the PledgeGo model and the value we bring to our donors and charities.
If you are new to the grant-seeking arena or are looking for ways to improve your grant proposals, this webinar is for you. We will start with the definitions and types of grants and move through the key components of a successful grant proposal. We will share examples of key sections of winning grant proposals, focusing on the need, collaboration, outcomes and budget sections. The instructor of this webinar has been writing winning proposals for 30 years and has won millions of dollars for nonprofits and faith-based organizations, from small start-ups to larger nonprofits.
Learning Objectives:
Definition of grant types
The importance of identifying the right funding match
How to build a grant tool kit
Key sections of a grant proposal
Key points to cover in the need, collaboration and outcomes sections
The budget – your story in numbers
The importance of your board in grant writing
Time will be given for a lively Q&A session.
About the presenter:
Julé C. Colvin, President of Grant Pathways, has raised millions of dollars over the past 30 years for a wide variety of charities through her grant writing skills. Ms. Colvin has held a variety of positions in nonprofit agencies throughout her career. She began her journey by first working as a Career Counselor, then a Program Manager followed by serving as a Volunteer Manager and Director of Development. Ms. Colvin then served as the Executive Director of a Community Development Corporation (CDC) and an inner-city neighborhood center. Since settling in the Tampa area with her family in 2004, Ms. Colvin has been offering private grant writing and capacity-building assistance to community agencies, successfully leading a team of grant writers and trainers at Grant Pathways.
Julé is also a certified coach, trainer and speaker through the international John Maxwell Team. Her work includes coaching nonprofit and business leaders, providing leadership training workshops and leading mastermind groups.
Ms. Colvin holds a BA from Kent State University, graduating Summa Cum Laude and as a member of the distinguished honor society Phi Beta Kappa. She is an active board member of the Nonprofit Consultant’s Connection. This year she will be married for 25 years to her husband, Alan. They have two children and two grandchildren.
These slides are from a presentation, titled "Why I Do What I Do" that I gave to a group of teenagers from throughout the country who attended Philanthropy Camp. The camp is operated by a nonprofit group called Grab the Torch.
Nonprofit fundraising doesn't work anymore. Here's how to take a more strategic financing approach to create a sustainable financial model for your nonprofit.
There is an ever-increasing pressure for nonprofits to develop revenue models that are sustainable over the long-term. Funding continues to shift in this uncertain economy that, in turn, demands nonprofit leaders to intentionally assess, monitor and adapt their organizations’ revenue models in the changing environment. The goal of the session is to equip nonprofit leaders with the tools to plan, implement and adapt a revenue model that builds on the organization’s existing strengths and capacity.
Nonprofit Finance: Basics for the non-MBA, non-CPA professionalDonorPath
Janet Gibbs, former CFO at Feeding America, explains how to understand your nonprofit's financial statements, and be comfortable interpreting them to external audiences.
The business world continues to grow more complex and to place increasing pressures on you to perform at the highest levels. These pressures come from all angles. Despite the fact that nonprofits may desire to be mission driven first, finances play a important role in your organization's success, and finances will usually determine the pace at which you can advance your mission. Thus, it is very important to understand financial matters. This session will be a summary of the basics.
Nonprofit organizations that have developed a business plan are better prepared to take advantage of opportunities that present and overcome challenges that develop.
Participants will come to understand the value that business planning will bring to their organizations and learn how to proceed with the process.
Budgeting season. It's a four letter word at most nonprofit organizations because it requires countless spreadsheets, getting non-finance staff to think about finance, and infinite revisions. There's got to be a better way, right?
This presentation discusses best practices for nonprofit budgeting. It provides tips, tricks, and practical advice that will turn your budget into a positive four letter word..."Done."
Webinar presented in Jan \'09 by Direct Response Solutions explores current trends in annual giving and examines ways to meet the challenges annual programs are facing in 2009.
https://bloomerang.co/resources/webinars/
Victoria Dietz will show you the proven steps to have meaningful conversations and build stronger relationships with your donors by keeping them engaged and properly setting expectations.
Charities use newsletters to communicate with donors. But often with mixed objectives and for mixed audiences. In this presentation we look at what makes good communications and what newsletters are for. Towards the end, all attendees critiqued each others newsletters (anonymously) and the result was a resounding disappointment. Only one of the newsletters were actually achieving good communications.
Magic Monthly Giving - Sustainer Best PracticesBrady Josephson
A hallmark product at Target Analytics is Collaborative Benchmarking meetings – annual conferences that gather sectors together to share data, strategy and the challenges of fundraising in today’s ever-changing environment. With the continued growth of recurring giving in the last 10 years, the Sustainer Benchmarking conference has also grown to include some of the largest non-profits in the US. This session will share what best practices, tips and must-dos these organizations have learned while establishing and growing their programs.
Are Your Chapters Crowdfunding? The Answer is Yes, Whether You Know It Or Not.Billhighway
Crowdfunding is here to stay. Yet, many foundations have not embraced it because of resource or technology constraints. Learn how Zeta Tau Alpha Foundation took a leap of faith on a turnkey fundraising solution with Billhighway and CrowdChange that includes crowdfunding, mobile access, lockbox, and recurring donations. Hear about their experience, ROI, and how you can implement elements of this solution that work for you, at your own pace. You don’t have to do it all to see a positive change
Similar to Resuscitating Your Budget: Moving Donors to Give (20)
Welcome to the Program Your Destiny course. In this course, we will be learning the technology of personal transformation, neuroassociative conditioning (NAC) as pioneered by Tony Robbins. NAC is used to deprogram negative neuroassociations that are causing approach avoidance and instead reprogram yourself with positive neuroassociations that lead to being approach automatic. In doing so, you change your destiny, moving towards unlocking the hypersocial self within, the true self free from fear and operating from a place of personal power and love.
https://bit.ly/BabeSideDoll4u Babeside is a company that specializes in creating handcrafted reborn dolls. These dolls are designed to be incredibly lifelike, with realistic skin tones and hair, and they have become increasingly popular among collectors and those who use them for therapeutic purposes. At Babeside, we believe that our reborn dolls can provide comfort and healing to anyone who needs it.
The Healing Power of Babeside's Handcrafted Creations
Our reborn dolls are more than just beautiful pieces of art - they can also help alleviate stress, anxiety, depression, and other mental health conditions. Studies have shown that holding or cuddling a soft object like a stuffed animal or a reborn doll can release oxytocin, which is often referred to as the "love hormone." This hormone helps us feel calm and relaxed, reducing feelings of stress and anxiety.
In addition to their physical benefits, reborn dolls can also offer emotional support. For many people, having something to care for and nurture can bring a sense of purpose and fulfillment. Reborn dolls can also serve as a reminder of happy memories or loved ones who have passed away.
Ethical_dilemmas_MDI_Gurgaon-Business Ethics Case 1.pptx
Resuscitating Your Budget: Moving Donors to Give
1. Resuscitating Your Budget: Moving Your Donors to Give Robert Croft, CFRE, Partner/Consultant, Crandall, Croft & Associates and Jennifer Renner, Development Supervisor, CANI from the Northeast Indiana Chapter of the Association of Fundraising Professionals January 20, 2011 www.slideshare.net/rncroft
19. When to Ask Again? “ 78% of individual donors said they would definitely or probably give again to a charity that provided them with prompt, personal gift acknowledgement , followed sometime later with a meaningful update on the program they had funded.” Penelope Burk Thanks! A Guide to Donor-Centered Fundraising
22. Give ‘em What They Want Develop a schedule for interacting with donors several times a year with information that is of interest to them. Source: Janet L. Hedrick, CFRE from “Near, Dear, and Clear” by Paul Lagasse in Advancing Philanthropy Nov/Dec 2010
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Editor's Notes
Thankfully, we DO know a little something about fundraising….Introduce ourselves and our experience And AFP
ASK: How many of you are responsible for fundraising for your organization? How many are volunteers involved in fundraising? How long have you been involved in fundraising? Brand new? 1-3 yrs, 3-5 yrs, 5 yrs or more? How many of you think your fundraising programs could improve?
The 1977 John Travolta movie 'Saturday Night Fever' was a huge hit. A recent study found that the disco song 'Stayin' Alive' from the film has the perfect rhythm for performing cardiopulmonary resuscitation, or CPR. What do you need to do to keep your fundraising alive?
Don’t Panic…like CPR you need to take steady and consistent action to resuscitate and raise financial support.
Our purpose today is not to focus on specific fundraising strategies, like direct mail or special events, but rather to focus on the critical underlying aspects that affect the success of fundraising…that move donors to give…like why do people give…
Among those experiencing a decline in giving, the main reason cited was fewer individual donations and smaller amounts. Lower amounts received from foundations and corporations also contributed to the overall lower giving amounts at these charities.
Is there ever a “good” time to ask for money? Don’t Be this guy! The Fundamentals of fundraising remain true regardless of economic climate: You must continue to ask, but your specific fundraising activities may need to be adjusted to reflect economic realities
With 75% of outright gifts from individuals and another 8% in bequests…83%
ASK Attendees: Why do YOU give to charity? List answers on whiteboard
BoA study of “affluent donors” – those with incomes over $200,000 or assets over $1 million. However, these motivations are fairly universal regardless of income level. Feeling financially secure was #4 in 2008 study…moved up the chart, emotional motivation still top.
Top reasons why donors stopped giving TO A PARTICULAR CHARITY. These reasons shifted from the 2008 study indicating how economic climate has impacted donor motivations.
SO How do you move donors to give? Treat Donors as People…At its core, fundraising is about relationships
There is a process for raising funds, building loyalty and growing donor support. The “Thank you” is a critical step in deepening the conversation, building trust and cultivating the relationship Donors are human beings, not statistics or ATM machines, Desire warm acknowledgment Donors appreciate being appreciated Expect stewardship, they w ant to know their gift was put to good use Relationships matter… Create meaningful experiences (it should be a pleasure to be a donor)
The initial gift is a statement of interest not loyalty New Donor Process Handout - a new donor process will ensure new donors don’t fall into the normal fundraising cycle at an awkward time
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ASK: So How many times should you ask a donor for a gift?
Donors will give again when they are satisfied their first gift was used as they intended.
ASK: What kind of communications are you engaged in?
Bad communication: You can substitute the name of any other charity in your communications Needs” are focused more on organization, and economic woes than on those you serve No specific call to action No clear, easy way to respond
One of these groups could be your new donors – remember: we want to have a plan for handling new donors. Meaningful interactions is the key. Think of your donor groups and jot down a few ways you could individualize your communications with them.
Acquisition and Retention go hand in hand…. Typically lose 30% of donor base annually! What does that mean for Acquisition? You must continue to acquire new donors, BUT Donor Loyalty is King in fundraising Recruiting new donors can cost up to 3-10 times more No wonder only 60% of charities see growth in annual support in a normal year!!
Segment asks; ask for a specific amount If someone has given regularly for several years or given 2-3 times in one year – try a monthly giving approach Donors make great volunteers and vice versa – engagement is key Screen your database and do research to find major donors