Sainath Namaji is seeking a position that provides opportunities for growth and allows him to contribute to the organization's success. He has over 8 years of experience in digital marketing roles. His skills include campaign management in platforms like Liverail, Adtech, and DFP, as well as SEO, social media optimization, and analytics. Previously he worked as a senior associate at Asentech India and as a senior campaign executive at Synechron Technologies, where he set up and optimized online advertising campaigns.

1. Sainath Namaji
Present Address: Permanent Address:
H.No - 7/8, Kedari Nagar,
wanwadi,
H.No-7/49, Simhapuri colony,
Nagaram,
Pune – 411040 Hyderabad - 500083
Email Id: namajisainath@gmail.com
Contact Details: + (91) – 9849318776 / 7757006824
Objectives:
To work with an organization, which provides me ample of opportunities, enhances my abilities to contribute
effectively towards the growth of the organization and grow with the company.
Key skills:
• Ad trafficking, campaign management, campaign optimization, campaign reporting in Liverail, Adtech
AppNexus, OAS (Open Ad Stream), DFP Ad server.
• Having hands on experience on ticketing system Salesforec and Jira.
• Search Engine Marketing, Search Engine Optimization and Social Media Optimization, Google Ad
words tool, Google Analytics.
Work Experiences:
1) Sr. Associate at Asentech India Pvt Ltd (May 2014 to till date)
• Managing the team and assigning work to the team members.
• Assisting team to solving the issues with respect to the campaign delivery.
• Daily/Weekly call with the client to understand the requirements and for betterment of the
process.
• Doing knowledge building and process development sessions with the team members.
• Campaign setup, optimization and reporting in Adtech, Liverail Adservers.
• Do quality review of the campaign setup by the team members before setting campaigns live
then setting campaigns “live” after approvals and thorough verification.
• Hands on experience to setup and trouble-shoot CPM, CPC and Publisher-specific campaigns.
• Performing various reporting tasks like daily/Mid-campaign/post-campaign level (MS Excel)
• Collaborate with internal teams and clients to recommend campaign modifications, leveraging
understanding of product performance. Inventory management and providing availability
forecast reports to the clients as and when requested and manage campaigns in terms of
trafficking, pacing, optimization and reporting.

2. 2) Sr. Campaign management Executive at Synechron Technologies (June 2013 to May 2014)
• Ad-Trafficking / campaign setup and uploading creatives in AppNexus, Open Ad Stream.
• Traffic creatives into ad server by appending impression/click trackers and including click and
impressions macros in the creatives. Verifying that uploaded creatives are previewing
properly and tracking imp/clicks by creating test page.
• Do quality review of the campaign setup before setting campaigns live and then setting
campaigns “live” after approvals and thorough verification.
• Hands on experience to setup and trouble-shoot CPM, CPC and Publisher-specific campaigns.
• Performing various reporting tasks like daily/Mid-campaign/post-campaign level (MS Excel)
• Collaborate with internal teams and clients to recommend campaign modifications, leveraging
understanding of product performance. Inventory management and providing availability
forecast reports to the clients as and when requested and manage campaigns in terms of
trafficking, pacing (evenly or ASAP), optimization and reporting.
• Good Knowledge and hands on experience with ticketing system “SalesForce”.
• Ability to work with cross-functional teams including Ad support team, creative’s team,
Account managers.
• Working directly with US clients or associates for any setup information through emails, chat
and calls.
3) Product Support Analyst at HCL Technologies working at the client location GOOGLE (May 2012 to June
2013)
• Experience in DFP product support including ad trafficking (web/mobile), 3rd party advertising
concepts and a specialist in working on DFP Ad server.
• Monitor and troubleshoot all the issues related to ads that affect implementation & reporting.
• Communicating with clients through emails to resolve issues according to the priority and SLA’s.
• Good knowledge of Excel, HTML, JavaScript, Flash and 3rd Party Ad Servers.
• Working knowledge of all digital ad formats including Flash (SWF), GIF, Text Ads, HTML, JavaScript
and unique new/custom ad formats. Working with client support teams to address technical and
customer issues that arise with specific campaigns or creatives.
• Ability to work with cross-functional teams including AdSense Ad support team, Mobile campaign
support team and Account managers.
• Adapt easily to new situations. Successfully handle a wide range of functions using the combination
of creative, organizational, and writing skills.
• Skilled enough to sort out the minor mistakes and correcting them, such that the client is not
disturbed and When there is a problem with creative’s, relevant tools like edit plus, Fiddler tool are
used wherever its needed and applicable.

3. • Maintain focus in demanding work environments, under deadline and pressure conditions. Meet
challenges head-on and always find a way to effectively complete multiple assignments without
rework.
4) Search Engine Optimizer at Innominds software Pvt. Ltd (Nov 2009 to Feb 2012)
Key Responsibilities:
Search Engine Optimization:
On-Page:
Keyword Research (Google, Overture, Word Tracker, Google Trends)
Competitor Analysis (Seomoz, website Grader), Content optimization,
Meta Data optimization, URL optimization, internal link structure, Website design optimization
Off-Page:
Manual Social bookmarking Submissions, Manual Directory Submissions (Free Directories), Blog Directory
Submissions, Classified Submissions, Press Release Submission, Article Submissions, Blog commenting,
Forums Posting, Video submissions.
Search Engine Marketing (Adwords):
Create and manage Ad Words account.
Optimizing client accounts ads and keyword lists.
Performing keyword research to make a keyword list
Creating Campaigns, Ad groups, Ads with the selected keywords based on the products and services.
Maintaining good quality of the landing pages to trigger the relevant ads
Communicating with clients through mails and updating the status on daily and weekly basis.
Social Media Optimization:
LinkedIn, Facebook, Twitter, Flickr and other social media sites.
Web Analytics:
Managing website, Creating landing pages, developing website banners
Creating documents for to make future changes in the website
Traffic Analysis (Google analytics)
Creating Goals, Funnels, Applying Filter for traffic tracking for specific countries and for most specific pages
5) Freelancer For eyefloater.info (Jan 2009 to Oct 2009):
Link building activities, directory submission, social bookmarking
6) Worked as SEO at OMS3 India Consulting Pvt Ltd (Jul 2007 to Dec 2008):
Doing On-page and off-page optimization, link building, social bookmarking, directory submissions, press
releases, blog commenting, Keyword research, writing Meta tags
creating reports from Google analytics and updating it to clients on monthly basis.
Academic Qualifications:
Sr. No. Degree Board/University Percentage Year of Passing
1. SSC AP 72 2002
2. Intermediate BIE 62 2004
3. B.Sc.Comp.Sci Osmania University 59.8 2007
4. MCA Osmania University 66 2011

4. Skills:
• Proactive and enthusiastic nature.
• Leadership qualities and team player.
• Love to handle multiple tasks.
• Achieved best performer with highest productivity award in Google.
Personal Information:
• Date of Birth : 5th
March1985
• Father’s Name : Harish Namaji
• Marital status : Married
• Languages : Hindi, English, Marathi and Telugu
Date:
Place:
Namaji Sainath