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An app that enables nearby friends to fix up
last minute appointments with one another
“Sup” App Design Process
Discover
business/users issues,
priorities, opportunities
and goals
Define
problems to solve
Develop
solutions
Deliver
findings,
recommendations
and a useful and
usable product
● Affinity Mapping*
● Personas*
● Storyboarding
● User Flows
● Content Strategy
● Sketching*
● Wireframing*
● Prototyping
● Usability Testing*
● Iterations
● Stakeholder Interviews*
● User Interviews*
● Usability Testing*
● Heuristics Evaluation*
● Competitive Analysis*
● Client Pitch*
● Working prototype
● Project report*
Main focus: Project management
*indicates areas I was involved in
User Interface Issues to Solve
1. Onboarding/Permissions
2. Homescreen UI
3. Find me Someone screen
4. Other User Interface issues and labels on other
pages.
Home Screen
Current Screen Recommendations
Create a consistent Navigation
bar. User will have quick
access.
Event Screen
Current Screen Recommendations
Ask a question?
Remove Contacts. Add
Status Message, Guiding
instructions
Change label, Call to
action
Time & Venue
Editable
Make layout
scannable elements
Invite Friends Screen
Current Screen Recommendations Friends Listing
Invite Friends Screen
Current Screen Recommendations
Breaking up the
flow users have a
chance to have
some control.
Invitation Sent
Current Screen
Recommendations
Create clear indication
of Dinner Venue.
Show list of
invited friends
Facebook
Sharing
Status Message
“Success”
How to further improve the App
Something is lacking...
Value proposition of SUP
Primary function of finding
nearby friends not evident to
users.
Scenarios & User flows
Find nearby
friend(s)
Decide on
activity
Have an activity
in mind
Invite friend(s)
to join
Current Onboarding screen
App’s intention is not clear at
the landing screen.
"Who will you meet today"
seems to suggest a dating
app
There is no call to action
button to perform this
function.
There is no call to action button to
perform this function.
Users are also unsure what the app
is about and are unwilling to give
their personal details.
Improved Onboarding screen
Instead of asking for all the users' details at the start, progressive disclosure allows for
these to be collected in context throughout the app.
Current Home screen
Tapping on "Now" allow
users to set event time,
which contradicts
Users do not understand
what "Current
Neighbourhood" mean –
Does it suggest food places
nearby or people nearby?
App’s main aim is for users
to find friends who are
nearby.
However, this is not shown
on the main screen.
Main screen shows
number of friends nearby
and allows for “activities”
Current Improved
Improved Home screen
Current
Profile
Users do not understand what
“Common connections”, “1st” and
“2nd” mean
Users do not understand what
“20% chances of finding a
friends on SUP mean
Settings button is hidden until
user scrolls down
Interests has no correlation to
what is offered by the app
Common connections and short bio
seems to suggest that the app allows
for strangers to connect
Current Improved
Settings button is shifted
to match conventions of
having it on top right
Activities is in line with
what the app offers
Improved
Profile
Current Activities
Invitation
Users are unable to change venue
and time
Users are not sure what "Friend in
your city" mean
Users are not sure where their invite
goes when they check "Someone
new"
Users understood this as sending
invite to random people on the list
Users are shocked that invites
are sent without them knowing
who the invites are sent to
Users also misunderstood this
page as the app posting on their
Facebook wall without their
permission
Improved Activities
Invitation Current Improved
Allow users to select
specific friends from
1) Facebook
2) Phone Contacts
Give users an option to
review their invite before
sending it out
Current
Receiving
invitation
Users are confused by who "I'm" refers to – the
sender or recipient?
If it is the recipient, then why does the system
register me as going when I have not made up my
mind?
Improved
Receiving
invitation
Current Improved
Allow users option to
accept or decline invite
New feature added to
increase app
usefulness.
Allow users to
view venues
with
promotions
with users’
credit cards
Result
Result
Current User
Flow
User Got lost
here / confused
here
Result
Improved User
Flow

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Redesigning "Sup" app

  • 1. An app that enables nearby friends to fix up last minute appointments with one another
  • 2. “Sup” App Design Process Discover business/users issues, priorities, opportunities and goals Define problems to solve Develop solutions Deliver findings, recommendations and a useful and usable product ● Affinity Mapping* ● Personas* ● Storyboarding ● User Flows ● Content Strategy ● Sketching* ● Wireframing* ● Prototyping ● Usability Testing* ● Iterations ● Stakeholder Interviews* ● User Interviews* ● Usability Testing* ● Heuristics Evaluation* ● Competitive Analysis* ● Client Pitch* ● Working prototype ● Project report* Main focus: Project management *indicates areas I was involved in
  • 3. User Interface Issues to Solve 1. Onboarding/Permissions 2. Homescreen UI 3. Find me Someone screen 4. Other User Interface issues and labels on other pages.
  • 4. Home Screen Current Screen Recommendations Create a consistent Navigation bar. User will have quick access.
  • 5. Event Screen Current Screen Recommendations Ask a question? Remove Contacts. Add Status Message, Guiding instructions Change label, Call to action Time & Venue Editable Make layout scannable elements
  • 6. Invite Friends Screen Current Screen Recommendations Friends Listing
  • 7. Invite Friends Screen Current Screen Recommendations Breaking up the flow users have a chance to have some control.
  • 8. Invitation Sent Current Screen Recommendations Create clear indication of Dinner Venue. Show list of invited friends Facebook Sharing Status Message “Success”
  • 9. How to further improve the App
  • 10. Something is lacking... Value proposition of SUP Primary function of finding nearby friends not evident to users.
  • 11. Scenarios & User flows Find nearby friend(s) Decide on activity Have an activity in mind Invite friend(s) to join
  • 12. Current Onboarding screen App’s intention is not clear at the landing screen. "Who will you meet today" seems to suggest a dating app There is no call to action button to perform this function. There is no call to action button to perform this function. Users are also unsure what the app is about and are unwilling to give their personal details.
  • 13. Improved Onboarding screen Instead of asking for all the users' details at the start, progressive disclosure allows for these to be collected in context throughout the app.
  • 14. Current Home screen Tapping on "Now" allow users to set event time, which contradicts Users do not understand what "Current Neighbourhood" mean – Does it suggest food places nearby or people nearby? App’s main aim is for users to find friends who are nearby. However, this is not shown on the main screen.
  • 15. Main screen shows number of friends nearby and allows for “activities” Current Improved Improved Home screen
  • 16. Current Profile Users do not understand what “Common connections”, “1st” and “2nd” mean Users do not understand what “20% chances of finding a friends on SUP mean Settings button is hidden until user scrolls down Interests has no correlation to what is offered by the app Common connections and short bio seems to suggest that the app allows for strangers to connect
  • 17. Current Improved Settings button is shifted to match conventions of having it on top right Activities is in line with what the app offers Improved Profile
  • 18. Current Activities Invitation Users are unable to change venue and time Users are not sure what "Friend in your city" mean Users are not sure where their invite goes when they check "Someone new" Users understood this as sending invite to random people on the list Users are shocked that invites are sent without them knowing who the invites are sent to Users also misunderstood this page as the app posting on their Facebook wall without their permission
  • 19. Improved Activities Invitation Current Improved Allow users to select specific friends from 1) Facebook 2) Phone Contacts Give users an option to review their invite before sending it out
  • 20. Current Receiving invitation Users are confused by who "I'm" refers to – the sender or recipient? If it is the recipient, then why does the system register me as going when I have not made up my mind?
  • 22. New feature added to increase app usefulness. Allow users to view venues with promotions with users’ credit cards
  • 24. Result Current User Flow User Got lost here / confused here