The readership profile document provides demographic information about readers of three different magazines: NME magazine has a readership of 369,000 people, with 65% falling into the ABC1 socioeconomic group. The average reader is 24 years old, with 52% working full-time and 29% still studying. Males make up 69% of readers. Beat magazine focuses on hip hop/rap artists and their fans. It has a weekly circulation of 40,948 and targets males aged 15-20, who make up 44.4% of readers. The average reader age is 18. XXL magazine has a readership that is 78% male and mostly African American (67%). The median age is 27 and income