Uploaded byRun2LIVE, Inc.
RDZ Media Group Corporate Presentation
RDZ Media Group provides media production and social media marketing services. They use a methodology called EB2TM which stands for extending brands beyond events. This involves pre-event, during event, and post-event media campaigns. RDZ collects data at events using electronic data collection apps and digital tools. They produce brand heroes who advocate for companies on social media. The goal is to build armies of brand ambassadors and turn brands into relevant search terms to reach targeted goals.
More Related Content
![Ar25 50[1]](https://cdn.slidesharecdn.com/ss_thumbnails/ar25501-111108123956-phpapp02-thumbnail.jpg?width=640&height=640&fit=bounds)
Similar to RDZ Media Group Corporate Presentation
RDZ Media Group Corporate Presentation
- 1. RDZ Media Group,LLCBringing our A+ game to media productions because an A game is not good enough
- 2. Our Methodology –EB2™EB2™ stands for:Extending the Brand Beyond the Event
- 4. Pre Event –Online or OfflineWe successfully Implement Media Campaigns to:Draw Attention
- 5.
- 6. Add Touch Pointsfor the Brand
- 7. Maximize Viral OpportunitiesDuringthe EventInteractive Activities &Data Collection are used during events to create touch points & Brand related experiences.
- 8. Post EventData collection& Social Media is used to provide attendees with Additional touch points to Interact with the Brand.
- 9. EDC – ElectronicData Collection
- 10. Our 1st EDCApp
- 12. The benefits tousing our EDC App at your next event are:No handwriting errors – all information is typed in
- 13. A “Greener” solution– no paper neededNo storage of consumer survey cards
- 14. Quicker Access toData - one file holds all the collected dataFewer personnel needed to record and transcribe data
- 15.
- 16. Digital Tools –Webcasting/Webinars
- 17.
- 18. Copyright 2011 allrights reserved RDZ Media Group, LLC16We fit the right Social Media tools for your campaign
- 19. Copyright 2011 allrights reserved RDZ Media Group, LLC17We produceBRAND HEROSThere’s no need to fear, BRAND HERO is here
- 20. Copyright 2011 allrights reserved RDZ Media Group, LLC18A Brand Hero is…Advocating the merits of the company, listening to the audiences and actively participating in Social Media activities.Talking regularly on Social MediaAsking & Answering Questions onlineSinging the praises of the companySharing multimedia content onlineConsistently publishing content about the company’s capabilities
- 21. Copyright 2011 allrights reserved RDZ Media Group, LLC19A Brand Hero actively participates with relevant content and questions to build…My Continuing Participation on Social Media
- 22. …An army ofBrand Ambassadors
- 23. Copyright 2011 allrights reserved RDZ Media Group, LLC21Brand Ambassadors are:People who regularly recommend your brand to others through conversations in person or through Social Media.
- 24. A Brand Ambassadorin ActionCopyright 2011 all rights reserved RDZ Media Group, LLC22
- 25. There are Lotsof Social Media Experts. What Makes Our Company Better?
- 26. Our Expertise isin Media Production!New MediaSocial MediaTraditional MediaOur experience has shown that implementing a campaign using a combination of media platforms delivers a better R.O.I. However....
- 27. We’re Not Newto Social MediaWe used these platforms in the 1990’s to market companies by using the same principles now coined Social Media.
- 28. We Listened, Connected&Publishedin Internet chatrooms to find new markets for our clients.
- 29. Our Successes WereWell Documented in the MediaStephen Jackson was featured in Black Enterprise Magazine's 1st Technology issue in 1996.
- 31. Our Interactive toolswill turn your brand into:
- 34. Search Key TermsRelated to Your Industry
- 35. Listen to theconversations
- 36. Reach Out &Support
- 37. Copyright 2011 allrights reserved RDZ Media Group, LLC35We meet with your team to discuss, review and establish your Social Media policy, goals,and strategies.
- 38. Copyright 2011 allrights reserved RDZ Media Group, LLC36We Deliver You a Social Media Roadmap and Allow You to Set the Speed Limits and Distance Traveled.
- 39. Copyright 2011 allrights reserved RDZ Media Group, LLC37We Constantly Update Content and Monitor Your Social Media Outlets in Real Time to Pass on Relevant Leads
- 40. Review, Measure theStrategy & Adjust Where Needed
Editor's Notes
- #21 [twitter] Be helpful and share good content to build an army of Twitter Brand Evangelists [/twitter]
- #33 [twitter] Use key search terms related to your industry to find relevant conversations [/twitter]
- #34 [twitter] Listen to the search conversations and respond with relevant current information not sale pitches [/twitter]
- #35 [twitter] Reach out to key discussions by offering assistance and solutions. Don’t jump on the complaining bandwagon [/twitter]
- #39 [twitter] Review & Measure your Social Media strategy & adjust where needed [/twitter]