1. The purpose
This questionnaire has be used to find out who the target audience of the music magazine is and
what is needed to be used included in magazine which will then appeal to the target audience
What Gender are you? Male Female
This graph shows more females
answered than males with 60% of
females answering and 40% of
males answering.
40%
60%
0% What age range do
0% 0% 0% you fall under?
From this graph the age range of
0% Under 16 the target audience has been
10%
identified as 16-18 as 90% of those
16-19
answering the questionnaire were
within that age group, this could
20-29
influence my magazine as I will aim
it at a younger audience.
30-35
36-40
90%
41-45
50+

2. Do you read music magazines? Yes No
In this graph it shows that there is a 50/50 split
between people who buy magazines and those
who do not. This is most probably due to the
increase of the use of the internet for band
information, gig guides etc.
50% 50%
What magazines do you read?
Kerrang!
NME This graph shows that Kerrang is the most
Metal Hammer popular magazine read with 20% however
Soul Shine 50% of people did not specify(due to them
Un-specified not buying/reading music magazines), this
means my magazine will take influence
from Kerrang!
20%
50% 10%
10%
10%

3. What 3 things stand out to you the most on a magazine front cover?
Cover artist This pie chart shows the
Cover lines main things that stood
Masthead out to the target
Colour
audience on the cover
of a music magazine was
Gifts
the cover artist (28%),
Price
the Masthead (10%), the
Other artist's colour scheme (10%)
Banners and cover lines (10%)
Un-specified again there is a large
amount unspecified
(24%). From this
information I will use a
cover artist which
24% 28% stands out for my
magazine cover, along
with an eye catching
3%
masthead and a good
4% 10%
combination of colour.
4% 7%
10%
10%
What top 3 things do you look for in a magazine?
Gig Information/guides/tour dates
Artist reviews
From this graph I can see that the
target audience purchases
Free Items
magazines for information on
Posters
tours and gigs (17%), New music
New music 13%) and Artist reviews (13%).
Interviews From this information I will be
Un-specified sure to include gig/tour
information within my magazine
as well as Artist reviews and bring
17% them new band releases.
33%
13%
7%
7%
10%
13%

4. How often do you buy music
magazines? From this graph it is seen that people
Weekly the target audience usually buys a
monthly magazine (20%) or rarely (20%)
Fortnightly
from this information I could make my
Monthly magazine monthly as this is what the
audience is willing to buy.
Every few months
Rarely
Un-specified 10%
20%
20%
20%
20%
10%