The magazine targets a young Asian male audience interested in K-pop. It features an Asian male on the cover to identify its focus. Popular K-pop groups like G-dragon, EXO-k, and Infinite are displayed in the skyline to appeal to fans. The magazine also promotes "12 Korean hairstyles you can try" as K-pop stars are known for their hairstyles and fans may want to copy them. A QR code is included as the target teenage audience enjoys using new technology like scanning codes.

1. QUESTION 5
How did you attract/address
your audience?

2. HOW DID I TRY TO REACH MY
TARGET AUDIENCE
The magazine has an Asian
male on the cover of the
magazine. This would be
easy to spot and people
would know that the
magazine is related to kpop.

3. MAGAZINE FEATURES
I have also added a skyline which has the biggest
names in k-pop such as G-dragon, EXO-k and
infinite. This would appeal to my target audience as
they will spot the magazine due to the skyline.

4. MAGAZINE FEATURES
I have also added a puff which say’s “12 Korean
hairstyles you can try. This would attract my
audience as k-pop stars are known for having crazy
and unique hairstyles so my target audience might
want to copy that hairstyle.

5. QR CODE
I have added a QR
code on the magazine.
As my target audience
is mainly teenagers who
commonly know about
technology, they would
feel the urge to scan the
code. As it considered
fun and interesting.