The document discusses the creation of a film poster and magazine cover to promote a film trailer called "A Question of Identity". Key points: - The poster and magazine cover were created to attract a target audience of males and females aged 18+ to the thriller/action genre film. - Continuity was ensured between the products through the use of similar dark color schemes, prominent characters, and mysterious moods reflecting the film's genre conventions. - Contact information was included to drive the audience to follow social media platforms and the film's website for updates, helping to generate buzz prior to the film's release. - Both ancillary products successfully promoted the film trailer by endorsing its genre codes and establishing