1. Evaluation Question 2: How
effective is the combination of
your main product and the
ancillary texts?
by Kelsey Youel
2. What were we trying to achieve in our main
production?
Throughout the production of Entertain Me, we tried to please our audience by
making it fit to the parts of Richard Dyer's theory of audience. These include ‘energy’
and ‘intensity’. The idea is that our audience members can feel like they are in their
desired frame of mind when watching our film and their desired frame of mind will
differ based on their current mood. Each mood requires differents part of Dyer’s
theory to be apparent. To conform with this theory we put kidnapping and fight
scenes into our film to create action. Our use of weapons also added to this
atmosphere.
3. Film Posters
One advertising product that we created was our film poster. The poster
shows a knife, as well as Alice's ripped tshirt with blood on it. These
props suggest violence and action and therefore suggest that our film
contains 'energy' as well as ‘intensity’. I think that our poster was also
effective in the way that it showed reviews about our film which would
encourage people who are deciding whether or not to watch our film, to
watch it. Our film poster was inspired by the one for The Seasoning
House. The body language of the character on the poster makes her
seem tired and bored and I think that it makes the potential audience
question how she got to be that way. This is the reason that Amy is posed
the way that she is. Amy appears to be hiding, scared or tired and so this
should make people question what has happened to her.
4. Radio Trailers
Within the The Hunger Games radio trailer that I found (1:08 to 1:16 of the clip), they
included a sound clip of the protagonist screaming “I volunteer”. The tone of the
character's voice suggests danger and some kind of fight and therefore suggests that
the film contains action and ‘energy’. We tried to recreate this as our radio trailer also
includes significant sound clips such as Rosie's "I'm not going to kill her, I can't you
sick freak" line, where her tone of voice and words suggest that she is trying to fight
back. I believe that our radio trailer is effective because of this, as it may be perceived
as exciting by our potential audience. If our audience have had a boring day then they
will want to see something exciting and so would watch our film.
5. Conclusion
Both our film poster and radio trailer suggest themes of
violence and action, which is what we have in our film.
Therefore our advertising products should give our potential
audience the right idea about what happens in our film. They
also both conform to Richard Dyer’s ‘energy’ and ‘intensity’
parts of his theory and so anyone from our potential audience
who has had a slow day should particularly enjoy our film.