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Paper by:
Levis KAHANDUKYA NYAVANDA
Great Lakes University of Kisumu, Kenya (EA), October 2016
Qualitative research involves the collection,
analysis and interpretation of data that are not
easily reduced to numbers
Qualitative process of inquiry has the goal of
understanding a social human problem from
multiple perspectives.
Qualitative research is conducted in a natural
setting and involves a process of building a
complex and holistic picture of the
phenomenon of interest
 These data relate to the social world and the
concepts and behaviours of people within it
 Qualitative research can be found in all social
sciences in the applied fields that derive from
them, for example, research in health
services, nursing and pharmacy
 These research methods are not a recent
invention but their application in health
technology assessment (HTA) or health
services research may be fresh
 it is important that researchers under-stand
the principles of qualitative methods and the
way they may be used to set benchmark and
standards.
Perspective- Idealists
Qualitative work is often identified with idealism
while quantitative work is identified with realism.
 Most qualitative researchers accept that there is
an objective, material world, as do realists, but
question our ability to know this directly.
 In the social sciences, what people perceive or
believe is the basis of their actions rather than
what an impartial observer might think was
actually true
 Multiple realities exist in any given situation –
the researcher’s those of the individuals
being investigated and the reader or audience
interpreting the results;
 These multiple perspectives or voices of
informants are included in the study
 The researcher interacts with those he studies
and actively works to minimize the distance
between the researcher and those being
researched
 Research is context bound
 Research is based on inductive forms of logic;
categories of interest emerge from informants
(subjects) rather than being identified a priori by
the researcher
 The goal is to uncover and discover patterns or
theories that help explain a phenomenon of
interest; and determinations of accuracy involve
verifying the information with informants or
‘triangulating’ among different sources of
information (e.g, collecting information from
different sources)
1. Case studies –
In a case study the researcher explores a single
entity of phenomenon (the case) bounded by time
and activity (e.g. a program, event, institution, or
social group)
 collects detailed information through a variety of
data collection procedures over a sustained
period of time.
 The case study is a descriptive record of an
individuals experiences and or behaviours kept
by an outside observer
 in ethnographic research the researcher studies
an intact cultural group in a natural setting over a
specific period of time.
 A cultural group can be any group of individuals
who share a common social experience, location
or other social characteristic of interest –
 This could range from an ethnographic study of
rape victims in crisis shelters, to children in
foster care, to a study of a cultural group in
Europe
 Human experiences are examined through
the detailed description of the people being
studied –
 the goal is to understand the ‘lived
experience’ of the individuals being studied.
 This approach involves researching a small
group of people intensively over a long
period of time.
 Complete
participation
 Non participant
observation
 The observer is a
full member of the
group
 The observer takes
no part at all in
activities and has
no contact with
those being
observed
Advantages Limitations
 An observer need not
specify the research
problem as someone
designing a survey, but
can be flexible
examining events as they
happen, understanding
how social relationships
reflect values and beliefs
and the meaning people
give to events
 Only some activities
can be observed –
easiest in countries
where much of daily
life goes on in public
 As societies become
larger in scale, they get
beyond the capacity of
a single observer and
the problem of
sampling arises
Advantages
Limitations
 Participant observers get
a fuller understanding of
a society than those who
appear, take a survey and
leave
 Rules of interaction, the
effects of relationships
on behaviour, quality of
life all need observation
 The presence of an
observer will have
some effect on group
activities, especially
when using a tape
recorder, camera or
camcorder (this can be
minimized by
becoming as
psychologically
invisible as possible)
Advantages Limitations
 It can be more reliable
to observe and record
behaviour than to ask
people to generalize
about it
 Observation can
generalize on little
data (the observer may
have seen a rare case)
 Generalization about
attitudes can also be
subject to faulty
impressions (attitudes
are available to an
observer if they are
reflected in behaviour)
 Involve a small, purposive sample and are
less structured and usually longer than survey
interviews
 Informants are selected because they have
knowledge and so interviews vary with what
the information has to contribute
 Requires considerable preparation
 Work out what you want to ask, in
approximately what order
 Put the informants at ease and encourage full
discussion of each topic with as few probes
as possible
 Encourage precision and specific examples
where answers are vague or rhetorical
o Check each statement against what has gone
before and your information from other
informants and tactfully question
contradictions
o Let informants carry the discussion. Say as
little as possible yourself
o An interview should not last too long unless if
the informant is enjoying the experience
 How does the informant know this – from
personal experience, a report or merely
opinion?
 To what extent is the report affected by the
informant’s position in the community,
personality?
 What evidence have I that this person is
usually accurate? Is the report internally
consistent?
 Consist of one-on-one interviews with
participants that a researcher is seeking to
better understand
 In – Depth interviews last anywhere from a
half hour to two hours
 A moderator takes the participant through a
discussion guide and as topics come up the
moderator may probe for further insights
 Involves bringing a group of people into one
setting and a moderator facilitates group
discussions about a topic
 The group dynamic leads to brainstorming,
generating ideas, and a deepening of the
discussion because of the variety of
participants and their experiences
 Typically focus group participants are chosen
because of their profile (experience)
 Peil, M. Social Science Research Methods, a
Handbook for Africa, Second Revised Edition,
East African Educational publishers, Nairobi,
1995.

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Qualitative methods in Health techcnology assessment

  • 1. Paper by: Levis KAHANDUKYA NYAVANDA Great Lakes University of Kisumu, Kenya (EA), October 2016
  • 2. Qualitative research involves the collection, analysis and interpretation of data that are not easily reduced to numbers Qualitative process of inquiry has the goal of understanding a social human problem from multiple perspectives. Qualitative research is conducted in a natural setting and involves a process of building a complex and holistic picture of the phenomenon of interest
  • 3.  These data relate to the social world and the concepts and behaviours of people within it  Qualitative research can be found in all social sciences in the applied fields that derive from them, for example, research in health services, nursing and pharmacy
  • 4.  These research methods are not a recent invention but their application in health technology assessment (HTA) or health services research may be fresh  it is important that researchers under-stand the principles of qualitative methods and the way they may be used to set benchmark and standards.
  • 5. Perspective- Idealists Qualitative work is often identified with idealism while quantitative work is identified with realism.  Most qualitative researchers accept that there is an objective, material world, as do realists, but question our ability to know this directly.  In the social sciences, what people perceive or believe is the basis of their actions rather than what an impartial observer might think was actually true
  • 6.  Multiple realities exist in any given situation – the researcher’s those of the individuals being investigated and the reader or audience interpreting the results;  These multiple perspectives or voices of informants are included in the study  The researcher interacts with those he studies and actively works to minimize the distance between the researcher and those being researched
  • 7.  Research is context bound  Research is based on inductive forms of logic; categories of interest emerge from informants (subjects) rather than being identified a priori by the researcher  The goal is to uncover and discover patterns or theories that help explain a phenomenon of interest; and determinations of accuracy involve verifying the information with informants or ‘triangulating’ among different sources of information (e.g, collecting information from different sources)
  • 8. 1. Case studies – In a case study the researcher explores a single entity of phenomenon (the case) bounded by time and activity (e.g. a program, event, institution, or social group)  collects detailed information through a variety of data collection procedures over a sustained period of time.  The case study is a descriptive record of an individuals experiences and or behaviours kept by an outside observer
  • 9.  in ethnographic research the researcher studies an intact cultural group in a natural setting over a specific period of time.  A cultural group can be any group of individuals who share a common social experience, location or other social characteristic of interest –  This could range from an ethnographic study of rape victims in crisis shelters, to children in foster care, to a study of a cultural group in Europe
  • 10.  Human experiences are examined through the detailed description of the people being studied –  the goal is to understand the ‘lived experience’ of the individuals being studied.  This approach involves researching a small group of people intensively over a long period of time.
  • 11.  Complete participation  Non participant observation  The observer is a full member of the group  The observer takes no part at all in activities and has no contact with those being observed
  • 12. Advantages Limitations  An observer need not specify the research problem as someone designing a survey, but can be flexible examining events as they happen, understanding how social relationships reflect values and beliefs and the meaning people give to events  Only some activities can be observed – easiest in countries where much of daily life goes on in public  As societies become larger in scale, they get beyond the capacity of a single observer and the problem of sampling arises
  • 13. Advantages Limitations  Participant observers get a fuller understanding of a society than those who appear, take a survey and leave  Rules of interaction, the effects of relationships on behaviour, quality of life all need observation  The presence of an observer will have some effect on group activities, especially when using a tape recorder, camera or camcorder (this can be minimized by becoming as psychologically invisible as possible)
  • 14. Advantages Limitations  It can be more reliable to observe and record behaviour than to ask people to generalize about it  Observation can generalize on little data (the observer may have seen a rare case)  Generalization about attitudes can also be subject to faulty impressions (attitudes are available to an observer if they are reflected in behaviour)
  • 15.  Involve a small, purposive sample and are less structured and usually longer than survey interviews  Informants are selected because they have knowledge and so interviews vary with what the information has to contribute
  • 16.  Requires considerable preparation  Work out what you want to ask, in approximately what order  Put the informants at ease and encourage full discussion of each topic with as few probes as possible  Encourage precision and specific examples where answers are vague or rhetorical
  • 17. o Check each statement against what has gone before and your information from other informants and tactfully question contradictions o Let informants carry the discussion. Say as little as possible yourself o An interview should not last too long unless if the informant is enjoying the experience
  • 18.  How does the informant know this – from personal experience, a report or merely opinion?  To what extent is the report affected by the informant’s position in the community, personality?  What evidence have I that this person is usually accurate? Is the report internally consistent?
  • 19.  Consist of one-on-one interviews with participants that a researcher is seeking to better understand  In – Depth interviews last anywhere from a half hour to two hours  A moderator takes the participant through a discussion guide and as topics come up the moderator may probe for further insights
  • 20.  Involves bringing a group of people into one setting and a moderator facilitates group discussions about a topic  The group dynamic leads to brainstorming, generating ideas, and a deepening of the discussion because of the variety of participants and their experiences  Typically focus group participants are chosen because of their profile (experience)
  • 21.  Peil, M. Social Science Research Methods, a Handbook for Africa, Second Revised Edition, East African Educational publishers, Nairobi, 1995.