2. What is Introspection?
Introspection, as Gould (1995, p. 719) defines it, is ‘an ongoing
process of tracking, experiencing, and reflecting on one's own
thoughts, mental images, feelings, sensations, and behaviours’.
3. How to notice if it is ’an introspection’
When you are aware of an ongoing experience and searching for
answers for such questions by thinking,
‘Why am I feeling so?’, ‘
How can I describe it?’,
‘How may I cease/sustain this undesirable/desirable experience?’,
you are introspecting, though it often happens in an automatic and
unstructured way.
4. What is “human-centred design (HCD)”?
Ahuman-centred design (HCD)
Have you ever involved examining your own lived experiences for
insights or knowledge generation?
Introspection, as a research approach, is controversial yet powerful.
It has long been doubted and criticised by positivists and
behaviourists as lacking objectivity and therefore being
‘unscientific’.
5. But why does a qualitattive researcher use
it?
When a research community (e.g. psychology, sociology, and consumer
research) stopped viewing people as merely rational decision-making
beings and started investigating experiential aspects
(e.g. hedonic pleasure,symbolic meanings, emotions, and moods) as
the primary concerns, the epistemological discussion of introspection,
as well as its methodological development and application, naturally
followed.