The quarterly report summarizes the Alzheimer's Association communications highlights and metrics from January to March (Q3). Key accomplishments include: 1) Generating over 20 million media impressions, far exceeding the annual goal. This included several news stories about volunteers and programs. 2) Growing social media audiences significantly compared to the prior year. This enhanced outreach about advocacy events, research, and care services. 3) Producing various materials like videos, flyers, and a newsletter to promote programs and raise awareness about Alzheimer's disease.