Putting your Passion into the Details
FITC events. For digital creators. Save 10% off ANY FITC event with discount code 'slideshare' See our upcoming events at www.fitc.ca Putting your Passion into the Details with Erin Sarofsky OVERVIEW Depending on who you talk to, either God or “the devil” may be “in the details.” At Sarofsky Corp., they use animation, visual effects, computer graphics and live-action to collaborate with clients, from concept to delivery, producing work that aims to be visceral, innovative and diverse. That work crosses all platforms, including commercials, TV and film main title sequences and web efforts. In each and every studio collaboration, they must be the masters of details – but as they’ve learned (sometimes the hard way), those thoughtful realms that span from the tedious to the sublime are opportunities for awesomeness. In this presentation, this one-of-a-kind professional will highlight some of the more dramatic instances where attention-to-detail made her projects, her company and their collective work absolutely spectacular. Naturally, the keys include creative vision – and highly collaborative work environments. TARGET AUDIENCE Graphic design industry professionals, principals of graphic design, animation, VFX and production companies, and anyone who is or wants to be a creative industry professional. SIX THINGS AUDIENCE MEMBERS WILL LEARN To a creative director and designer, what are the types of project details that really warrant personal attention? How do you optimize project planning to ensure that the important “broad strokes” work gets done, and that the details get attention at the right times? What is the difference between A and A+ work, and how do you get clients and collaborators onboard to go the extra mile? What should you look for in key project collaborators (producers, VFX supervisors, editors, interns) to help them embrace detail management? What are some instances where attention-to-detail might very well land you the job (or project) of your dreams? As a company owner or freelancer, how can you leverage an understanding of your simplest goals to make good, effective decisions?
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Putting your Passion into the Details
- 1. WE ARE
- 2. CHICAGO
- 8. DESIGN DRIVEN PRODUCTION ! WHAT KIND OF PRETENTIOUS BULLSHIT IS THAT?
- 14. RANGE OF WORK ! OK, SHOW ME THE GOODS!
- 17. MY TOP 10 PHILOSOPHIES ! ILLUSTRATED THE BEST I CAN.
- 18. 01 ! LESS IS ALWAYS MORE! ! CAPTAIN AMERICA:THE WINTER SOLDIER, MAIN ON END ALEVE, ENDTAG !
- 25. 02 ! TYPOGRAPHY, FUCK YEH!! ! GUARDIANS OF THE GALAXY, MAIN TITLE BUDWEISER, SUPERS
- 33. 03 ! ALL ABOUT THE CONCEPT! ! SHAMELESS, MAIN TITLE MIKES HARD LEMONADE, COMMERCIAL
- 36. 04 ! POLITICS CAN RUIN THINGS! ! ! THE DIVIDE, MAIN TITLE TIC TAC, COMMERCIAL
- 39. 05 ! WORK CLEAN! ! ! ( OTHER PEOPLE CAN’T READ YOUR MIND ) ##
- 40. IF THIS IS YOUR DESKTOP YOUR CO-WORKERS *PROBABLY HATE COLLABORATING WITH YOU ! ! ! *AND BY PROBABLY, I MEAN DEFINITELY !
- 41. 06 ! DESIGNERS NEED PRODUCERS! ! ( SAVING US FROM OURSELVES ) ##
- 42. 07 ! SCHEDULE TIME FOR THE DETAILS! ! ( ‘CUZ NO ONE ELSE WILL ) ##
- 43. 08 ! DESIGN IS NOT ART! ! ( DESIGNERS ARE PROBLEM SOLVERS ) ##
- 44. 09 ! DESIGN IS AN OPINION! ! ( SO HAVE ONE! ) ##
- 45. 10 ! DESIGN IS A POWERFUL MEDIUM! ! ( $$$$$$$$$$ ) ##
- 46. THANK YOU ! PHEW, NOW YOU CAN GO USE THE RESTROOM. OR YOU CAN HANG BACK AND ASK ME SOME QUESTIONS…