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Kickstarting Your Stupid Magazine

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Overview

Thinking about crowdfunding your next project? Hear Holly’s blow-by-blow account of how she launched the first issue of Stupid Magazine via a successfully-funded Kickstarter campaign. She’ll share what worked, what tanked and what she learned along the way. Proper insights and actual campaign data guaranteed.

Objective

To help others who are planning on crowdfunding creative projects.

Target Audience

Smart creators who are evaluating if crowdfunding makes sense for their project.

Five Things Audience Members Will Learn

How to plan and execute a Kickstarter campaign
What a successfully-funded campaign looks like behind the scenes
When crowdfunding makes sense and what it can do for your project
Kickstarter’s potential for finding new supporters
How many times I cried during the Stupid Magazine Kickstarter campaign and why

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Kickstarting Your Stupid Magazine

  1. 1. Kickstarting Your Stupid Project @HollyKnowlman #StupidKickstarter
  2. 2. Source: Kirt Baab / Flickr
  3. 3. THREE OTHER THINGS
  4. 4. 1
  5. 5. 2
  6. 6. 3 MENTORS ARE THE πŸ”‘ TO PRETTY MUCH EVERYTHING
 #StupidKickstarter
  7. 7. 44
  8. 8. 5 COMMUNITY, COMMUNITY, COMMUNITY
 #StupidKickstarter
  9. 9. 6 KICKSTARTER PROJECTS THAT πŸ‘Ž = 60% 
 #StupidKickstarter
  10. 10. 77
  11. 11. 8 πŸ˜₯
  12. 12. 9 πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ KEEP SAYING β€œTHANK YOU” πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™β€¨ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™ πŸ™πŸ™πŸ™πŸ™β€¨ #StupidKickstarter
  13. 13. 10 tl:dr 1. Planning > Execution 2. Work with Kickstarter (ignore most other things) 3. Mind your Ps & Qs

  14. 14. holly@stupidmagazine.com stupidmagazine.com @hollyknowlman
  15. 15. 8

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