Evernote is a cloud-based note taking and archiving application with over 70 million users worldwide. The Evernote API allows developers to build applications that integrate with Evernote to read and write notes. Evernote is focusing on growing its developer community in Latin America, its fastest growing region, through events like hackathons and workshops to teach developers how to use the API. Examples are highlighted of successful apps built by Latin American startups using the Evernote API, including Mural.ly, Hop.in, AgentPanda, and MI TAXI. The goal is to support developers and promote great third-party apps to help Evernote users do more.

1. Platform & Community
Developer Outreach @ Evernote
Chris Traganos @ctraganos

2. Overview
•What is Evernote?
•The Evernote API
•Evernote America Latina
•Building Community
with Evernote
Developers
•LATAM Developer &
Startup Showcase

3. Remember Everything
What is Evernote?

4. Starting as a note taking solution

5. Powerful memory assistant
Record meetings
Store files
Save receipts
Scan contracts

6. Evernote is the cloud platform for human memory
The Evernote API

7. Any App can use
the Evernote Platform to
read & write to the Cloud

8. Developers
Evernote Users
API Requests per month
30,000
70,000,000
6,000,000,000

9. Our API supports many
languages & frameworks:
github.com/evernote and dev.evernote.com

10. Build apps
with Evernote

11. Evernote API launched
Sao Paulo and Korea are first
developer events
Brazil, Santiago, Buenos Aires, Bogota,
Mexico DF, Monterey, Taipei, Moscow,
England, France, Germany, New York,
Boston, San Luis Obispo, Singapore,
Austin, Tokyo, Sapporo, Sendai,
Syndey, Melbourne
2007
2011
2013

13. Latin America is Evernote’s
fastest growing region
in the world with over 5 million users to date

15. Developer Outreach in Latin America
Startups, Hackathons, and Partnerships
•Angelhack Monterrey
•Samung / Evernote
Hackathons in Sao Paulo
•Evernote API workshops
in Bogota, Santiago,
Buenos Aires

16. Evernote and Wayra Global Partnership

17. Pitch Training in Silicon Valley with SocialAtom Ventures

18. Building Community
with Evernote Developers

20. Building a platform requires smart developers
that want to build on your cloud services.
With our API, developers can reach millions of
users around the world. In addition, we work
hard to actively support and promote 3rd party
apps that save or sync with Evernote.
We connect with devs on many channels:

21. Hackathons
•Big weekend events
where we challenge high
school, college, and
professional developers
to prototype, design,
and build projects over a
24 hour period.

23. •Getting dev and design
talent together to talk
about process, tips, and
what’s new in their fields
of work.
Evernote Meetups

24. *New* Workshops
•Connecting with developers
and startups who would like
to get direct instructions on
building their apps using a
platform.
•Great opportunity to
partner with other
technology partners for day
sessions.
•In depth support with API
integrations

26. What we want:
Developer Success and Great Apps to promote

27. Two main factors often lead to upgrading:
• When a user interacts with Evernote on
multiple devices
• When a user utilizes 3rd Party apps to sync
with Evernote
Evernote
Premium

28. Our goal: Find great apps for our users that help
them do more with Evernote

29. Developer and Startup Showcase:
Highlights from Latin America!

30. Mural.ly
• Winner of the Evernote Devcup Best for
Collaboration
• Argentina company
• Funded by NXTP Labs
• Great use of Evernote for pulling in
content for business planning

31. Hop.in
• Winner of the Evernote Devcup Best
Technical Integration
• From Santiago, Chile
• The best clipping experience for the iPad
• 5+ stars in the Apple app store

32. AgentPanda
• Winner of the Wayra Global Startup
Prize for the Evernote Devcup
• Based in Bogota, Colombia
• Plan travel with your friends and family
• SocialAtom Ventures Team

33. EV: SMS for
Evernote
• Winner of 2012 Evernote Devcup Bronze
Award
• Based on Sao Paulo Brazil
• Great team

34. MI TAXI
• Winner of the SocialAtom Ventures Pitch
Coaching in Silicon Valley
• Helps you find verified taxi drivers
• Attending Developers workshops in
Bogota and San Francisco
• Can revolutionize the trust between cabs
and their drivers

35. Let’s connect!
@evernote_dev
facebook.com/evernotedevelopers

36. @ctraganos
dev.evernote.com
Thank you!