The publishing industry includes magazines that are printed or published electronically on a regular schedule. Magazines contain a variety of content and are financed through advertising, subscriptions, or a combination. The UK publishing industry has over 2,000 businesses with annual revenue of £6 billion. Heat is a British entertainment magazine aimed primarily at women, covering celebrity news, beauty, and fashion. It is owned by Bauer Media Group, a private media company operating in 16 countries with over 6,000 employees and 38 million weekly magazine circulation. Men's Health is the best-selling men's magazine in the US, covering fitness, nutrition, fashion and sexuality. It is published by Rodale Inc., a major American publisher of health and lifestyle magazines and books

1. Publishing
In this presentation, I will be talking about the
publishing industry.

2. Publishing
Magazines are publications, usually periodical publications, that are
printed or published electronically. (The online versions are called
online magazines.)
They are generally published on a regular schedule and contain a
variety of content. They are generally financed by advertising, by a
purchase price, by prepaid subscriptions, or a combination of the
three. At its root, the word "magazine" refers to a collection or
storage location.

3. Publishing
Size of this industry
This industry has over 2,000 businesses in the UK with
a revenue around £6 billion per year.

4. Heat
Heat is a British entertainment magazine published by German
company Bauer Media Group.
As of 2004 it is one of the biggest selling magazines in the UK, with
a regular circulation over half a million. Its mix of celebrity news,
gossip, beauty advice and fashion is primarily aimed at women,
although not as directly as in other women's magazines. It also
features movie and music reviews, TV listings and major celebrity
interviews.
Heat has its own website (Heatworld.com) and radio station (Heat
Radio) as well as a television channel which features celeb news
and music.
It has a total circulation of 241,055.

5. Heat
Bauer Media Group
Bauer Media Group is a private and multinational media
company that operates in 16 different countries worldwide
and has more than 6,000 employees. The worldwide
circulation of Bauer Media Group's magazine titles come to
38 million magazines a week. They are also owners of Box
television which produces popular music channels such as
4Music, Heat, Kerrang!, Kiss and Magic.

6. Mens Health
Men's Health, published by Rodale Inc. in Emmaus, Pennsylvania,
United States, is the world's largest men's magazine brand, with 40
editions in 47 countries. It is also the best-selling men's magazine
on U.S. newsstands.
Although originally started as a men's health magazine, it currently
covers various men's lifestyle topics such as fitness, nutrition,
fashion, and sexuality.
The magazine's website, MensHealth.com, averages 38 million
page views a month.
Its total circulation is 1,918,387.

7. Mens Health
Rodale Inc.
Rodale Inc. is an American publisher of health and wellness
magazines, books, and digital properties.
Rodale is headquartered in Emmaus, Pennsylvania and also
maintains a satellite office in New York City, on Third Avenue.
Rodale Inc. publishes some of the most well-known health and
wellness lifestyle magazines, including Men's Health and
Prevention. It is also one of the largest independent book
publishers in the United States. The company has published a
collection of bestsellers, including An Inconvenient Truth and Eat
This, Not That.

8. Magazines different platforms
A magazine has many different platforms such as websites,
apps, the magazines itself and others. This is a good advantage
for the company because it helps them promote their
magazine and reach a wider target audience. Teens are more
likely to read the magazine online as they are up to date with
technology whereas people in their 20s/30s are more likely to
buy the magazine. This has reached a wider audience and
made a bigger audience by doing this.

9. How does this industry relate to other creative media
industries
For the magazine industry there are related industries such as photography
and photo imaging and television.
Photography and photo imaging would be very important to magazines like
Heat and Men's health. This is because they would need the detailed images
of models and latest fashion. For this, they would also need software such as
Photoshop to help shape the image they want the viewers to see.
Television is common for advertising magazines showing off images of
models, latest fashion, tips and gossip.