1. coralord
Publication Plan
Title: UNIQUE
Positioning statement: For indie music fans
Frequency of publication: Monthly
Price: £2.20
Distribution: Newsagents, Supermarkets, Music stores.
Rationale: The approach from the magazine is mainly Interviews from artists and bands; we offer
opinions of albums singles and gigs but the article
Style: uses humour and simple language for varied target audience to understand.
Regular content:
- Feedback from the audience
- 100 most favourite indie songs
- Get a guitar lesson
- Reviews for albums, Singles, Gigs
- Notice board posting of public messages
- Fan mail
- Who's going on tour?
- Introducing
-WIN! A guitar
-Guide Gigs
-Message of the month
-Song of the month
-Posters
Feature Articles:
- 10 moments that changed indie forever
- Best live performance of the year
- Most sold CD of the year
- Paramore is back!
- 20 most shocking moments in music
- Scariest weekend Halloween
- Secrets released from Arctic Monkeys
- Vote for your favourite band
-Noel Gallagher gets grumpy
-On tour with Coldplay
-Where did Foster the people come from?
-Interview with Keane
-Ben Howard behind scenes
-We meet Metronomy
-Talking to Radiohead

2. coralord
-Catch up with The Fray on new single
- Rufus Wainwright tells us about his upcoming album
House Style
Cover lines: Arial Black and Arial
Headlines: Adobe Gothic Std B
Stand first: Adobe Heiti Std R 14pt. Byline to be included in stand first
Captions: Adobe Heiti Std R 8pt
Features first paragraph: drop capital Adobe Heiti Std R, 5 lines deep, and first two
words in capitals
News first paragraph: First two words in bold capitals
Body Text: Times roman 11pt
Colour Scheme: Green, white, black