This document discusses the importance of social media management for the public sector. A survey of 420 people from 318 public sector organizations found that 82% saw social media as very important or important. The survey also showed that managers made up the largest percentage of participants at just over 40%. The document promotes social media management services for the public sector from GOSS Interactive and provides their website for more information.

1. Social Media Management
For the Public Sector
Anthony Peake
Marketing Director
@GOSSInteractive

2. Just some of our clients

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www.gossinteractive.com

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Published 12th June 2013
Interviewed 420 people in 318 unique
organisations from the public sector.
82% of those who participated in our survey
ranked Social Media as Very Important or
Important to their organisation.
Participants by Seniority %
0% 10% 20% 30% 40%
Other
Chief Executive
Head of Department
Director
Manager

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@GOSSInteractive

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@GOSSInteractive

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@GOSSInteractive

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@GOSSInteractive

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@GOSSInteractive

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@GOSSInteractive

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@GOSSInteractive

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@GOSSInteractive

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@GOSSInteractive

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25. @GOSSInteractive

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44. www.gossinteractive.com/social

45. GET CLOSER
TO CUSTOMERS

46. Thank you