This document summarizes the results of a survey about a pamphlet for Johnstown Lift, an organization that works to improve the Johnstown community. Based on responses from 50 surveys, the pictures and logo were most likely to catch readers' eyes. Most respondents had not heard of Johnstown Lift before. The majority said they would follow Johnstown Lift on social media and consider volunteering with the organization if interested in community issues. Suggestions to improve the pamphlet included reducing lengthy paragraphs, better explaining the grants page, and including more information on how to get involved.

1. Anthony Page
Public Relations 1
Ms. Bradley
9/29/15
Johnstown Lift Survey
1.) What catches your eyes the most when you look through the pamphlet?
My Results = pictures, logo, and box in bottom corner.
Most Common Answer: Pictures and Logo.
Least Common Answer: Grants Page
2.) Have you ever heard of “Johnstown Lift”? If so how?
My Results = No
Most Common Answer: No
Least Common Answer: yes (one person found this flyer at a volunteer fair)
3.) Did you know that it was a loose confederation of people and organizations working
together to improve the Johnstown community?
My Results = No
Most Common Answer: No
Least Common Answer: One person saw the highlights at the bottom corner of the
page and could get the idea that it was one.
4.) Would you follow them on Facebook and/or Twitter if you were interested in keeping
up with what they do in the Johnstown community?
My Results = Yes
Most Common Answer: Yes

2. Least Common Answer: No because they are graduating (2 out of the 50 surveys
gave this answer.) and because they don’t have either (2 out of the 50 surveys gave
this answer.)
5.) List three things that stands out to you the least in the pamphlet.
My Results = 1) Font, 2) Box on right hand side of cover Page, 3) Page 3 of
pamphlet (it doesn’t make sense).
Most Common Answer: 1) Long paragraphs 2) Grants page (one person suggested to
make it a graph) 3) How to get involved
Least Common Answer: “Nothing at all”
6.) List three things that stands out to you the most when you open this pamphlet.
My Results = 1) Pictures 2) Logo 3) Lift Johnstown links and support at the bottom
page of the back.
Most Common Answer: 1) Pictures, 2) Grants Page, 3) Heading
Least Common Answer: 1) Spotlight Winner (8 out of 50 people said this), 2)
Pitchfest (2 out of 50 people said this), 3) Outdoor Activities (3 out of 50 people said
this), 4) “Arts and Culture” (4 out of 50 people said this)
7.) By looking at this pamphlet, could you see yourself volunteering with Johnstown Lift
to help better the community?
My Results = Yes
Most Common Answer: Yes
Least Common Answer: No
8.) By looking at this pamphlet, would you recommend a family member or friend to
volunteer with Johnstown Lift?
My Results = if I had family up here, than yes!
Most Common Answer: Yes
Least Common Answer: Maybe

3. 9.) By looking at this pamphlet, would you want to volunteer with Johnstown Lift in the
future?
My Results = Yes
Most Common Answer: Yes
Least Common Answer: No
10.) Name something you like and don’t like when you open up the pamphlet?
My Results = I dislike the third page because I don’t understand it and I like the front
page.
Most Common Answer: like= Pictures, Dislike= a lot of text
Least Common Answer: None
11.) Is there anything else you would like to add to help make this pamphlet better?
My Results = Explain the grants page
Most Common Answer: “None at all”
Least Common Answer: 1) add bullets instead of paragraphs/it’s too wordy (6 out of
50 people said this), 2) more about “how to get involved” (4 out of 50 people said this
is), 3) more pictures (5 out of 50 people said this)