Who we are?

Emiliyan Enev - CEO and project founder
* Project steering and resource management

Emil Stoyanov - CTO and co-founder
* Team leader and software development supervisor

Boyan Petkov - Creative and co-founder
* Design and user experience
Trends & Perspectives

• Smartphones spreading faster than any technology
  in human history

• 800 000 daily Android activations

• Mobile devices everywhere - extension of the hand

• Mobile app market will be worth $25 billion by 2015
Why are we here?
We believe:

• Marketing is becoming piece of software

• The era of location-based services

• New ways to reach and interact with clients

• Customers need instant access to special deals
What?




A platform and a service for location-based
  discovery of commercial promotions
Product features

• Relevant location-aware notifications

• Self-service for promotions publishing

• Organized and verified content

• User feedback and ratings / bonus points

• Contextual and behavioural targeting
Why are we unique?

• Strong focus on discounts and promotions

• Simplified user experience

• Users select and take deals on demand

• Businesses can serve themselves

• Integration of additional services (click-to-action)
Scalable!

• It is easily deployable platform

• Adaptable for various regions and industries

• Back office do all support and customization

• Expansion to multiple markets
Monetization

• Fee for distinctive featured profiles

• Tariff for publishing promotions/redeemed coupons

• Paid “click-to-action” services and functions

• Advertising brands and product placement

• Rebranding and customization for new markets
Investment

140 000 EUR for a period of 1 year


             for
          23% equity
How we will use the
         money?
• Marketing activities (65% from budget):
  – Attracting business profiles
  – Reaching critical users base

• Creating content (15%)

• New features development (15%)

• Technical support (5%)
Thank you!

  enev@promozone.bg
stoyanov@promozone.bg
Video

Promozone short pitch investors

  • 2.
    Who we are? EmiliyanEnev - CEO and project founder * Project steering and resource management Emil Stoyanov - CTO and co-founder * Team leader and software development supervisor Boyan Petkov - Creative and co-founder * Design and user experience
  • 3.
    Trends & Perspectives •Smartphones spreading faster than any technology in human history • 800 000 daily Android activations • Mobile devices everywhere - extension of the hand • Mobile app market will be worth $25 billion by 2015
  • 5.
    Why are wehere? We believe: • Marketing is becoming piece of software • The era of location-based services • New ways to reach and interact with clients • Customers need instant access to special deals
  • 6.
    What? A platform anda service for location-based discovery of commercial promotions
  • 7.
    Product features • Relevantlocation-aware notifications • Self-service for promotions publishing • Organized and verified content • User feedback and ratings / bonus points • Contextual and behavioural targeting
  • 8.
    Why are weunique? • Strong focus on discounts and promotions • Simplified user experience • Users select and take deals on demand • Businesses can serve themselves • Integration of additional services (click-to-action)
  • 9.
    Scalable! • It iseasily deployable platform • Adaptable for various regions and industries • Back office do all support and customization • Expansion to multiple markets
  • 10.
    Monetization • Fee fordistinctive featured profiles • Tariff for publishing promotions/redeemed coupons • Paid “click-to-action” services and functions • Advertising brands and product placement • Rebranding and customization for new markets
  • 11.
    Investment 140 000 EURfor a period of 1 year for 23% equity
  • 12.
    How we willuse the money? • Marketing activities (65% from budget): – Attracting business profiles – Reaching critical users base • Creating content (15%) • New features development (15%) • Technical support (5%)
  • 13.
    Thank you! enev@promozone.bg stoyanov@promozone.bg
  • 14.