This document discusses several ways to promote a blog through social media: 1) Registering your blog on Technorati to increase searchability and rankings. 2) Submitting your RSS feed to blog directories to gain exposure through automatic updates. 3) Writing "link bait" posts with provocative headlines to entice social sharing and links to your blog. 4) Using social bookmarking sites like Digg and StumbleUpon to get your blog posts in front of large audiences.

1. Promoting your blog

2. ‘ What is Social Media’ Video

4. The side bar items discussed in the last lesson allow people to promote your blog. But how do you promote your own blog?

5. Technorati Blog Claim

6. Technorati Blog Claim Registers your blog on Technorati People searching Technorati can find your blog The higher your blog rank, the more people see it Getting links & a technorati badge on your blog helps.

8. RSS Blog directories

9. RSS Blog directories Every blog has a RSS feed automatically Hundreds of these directories so great ‘long tail’ exposure Directory auto-updates via RSS so you only submit once

10. The Long Tail

12. RSS Blog directories www.rss-specifications.com/rss-submission.htm How do you find your RSS feed?

14. Link Baiting “ The art of writing provocative posts to entice people to share and link to it”

15. Linkbaiting Headlines are vital Certain topics do well Sending them through social bookmarking sites can help them go viral

16. Linkbaiting Types of link baiting articles: Useful lists Controversy Breaking news / first / new Humour MORE http://www.problogger.net/archives/2006/09/21/20-linkbaiting-techniqes/

18. Social Bookmarking

19. Social Bookmarking Users submit other people’s posts to share with other users. There is a way of writing to entice them to do this ‘link baiting’ Hundreds of these sites & millions of users. Being on the front pages can bring 100ks of hits in a few hours. You need to get your site out there so it can go viral

20. Social Bookmarking Digg StumbleUpon Delicious Reddit Newsvine Mixx Kirtsy Propellor etc...

21. Social Bookmarking Social Bookmarking Example of using Stumble upon

22. Active Blogging

23. Active Blogging Staying active in your blogging community Commenting on other blogs and leaving your link so others can go to your site. Can give a slight SEO boost - linking

24. Guest Blogging

25. Guest Blogging Writing a quality post on other peoples blogs Within your niche Gets links into your site Other bloggers subscribers may subscribe to yours.

26. Networking

27. Networking Making friends with the right people in the right place Presenting opportunities such as link exchanges & guest blogging Growing your friends networks on Stumble & Digg etc People in social media generally promote their friends http://www.problogger.net/archives/2008/03/13/how-to-promote-your-blog-through-networking

28. Thank You skype: jonin60seconds [email_address] Twitter.com/jonin60seconds