The document summarizes a meeting between Allison Porterfield, Greg Castro, and Jonathan Brown to discuss a project for the Kansas City Music Teachers Association's annual Multi-Piano Concert. They will create branding, advertising, and transition videos with a global/travel theme. Deliverables include a logo, program design, brochure, flyer, and social media. They provide an update on progress and next steps.
The Shooflys - Blues & Roots Music TrioBarry Ferrier
Foot stompin’ grooves, bareboned Delta fingerpickin styles, dobro guitar, fiery cajun accordian, honky-tonk piano, and outstanding blues vocals with lush gospel harmonies. The Shooflys show is something really different to your run-of-the-mill pub fare, a refreshing, old-worlde, “happy blues” show, with a great toe-tapping beat.
This entertaining, talented, and award-winning trio produces an authentic and infectious up-beat sound, featuring dobro slide and ragtime guitar in a ‘blues and roots’, Ry Cooder-influenced style, combined with some exciting boogie woogie piano and cajun accordian, Neil’s great shuffle drum beat, supporting powerful vocals, all delivered with a warm, “old timey” quality.
Enjoyed by young and old, The Shooflys offer a refreshing original sound, commanding residencies at Twin Towns Club on the Gold Coast, to outback Australia, and appearances at the Byron Bay International Blues & Roots Festival, Tamworth Country Music Festival, Blues on Broadbeach and the Gympie Muster.Their recordings, have enjoyed strong reviews and received extensive ABC radio airplay.....
It’s a music act worth catching - and just a whole lot of fun!
The chord progression I-IV-V-I is the basis of the 12-bar blues, which is nearly always written in 4/4 time (four quarter notes to a bar).
Introduction Course On How To Play Piano: www.pianovideotutorials.org
Experience the new Boston PE Piano that features exclusive new materials, specifications and enhancements recently customized for this popular line of Steinway Designed Pianos.
**TAGS Extension**
A celebration of the life and works of one of the most prolific people of the "Roaring Twenties"; George Gershwin.
Links to audio:
1. Rhapsody in Blue -- http://www.youtube.com/watch?v=1U40xBSz6Dc
2. An American in Paris -- http://www.youtube.com/watch?v=BUfI6v6SwL4
3. Swanee -- http://www.youtube.com/watch?v=rsAokRY0ADQ
The Shooflys - Blues & Roots Music TrioBarry Ferrier
Foot stompin’ grooves, bareboned Delta fingerpickin styles, dobro guitar, fiery cajun accordian, honky-tonk piano, and outstanding blues vocals with lush gospel harmonies. The Shooflys show is something really different to your run-of-the-mill pub fare, a refreshing, old-worlde, “happy blues” show, with a great toe-tapping beat.
This entertaining, talented, and award-winning trio produces an authentic and infectious up-beat sound, featuring dobro slide and ragtime guitar in a ‘blues and roots’, Ry Cooder-influenced style, combined with some exciting boogie woogie piano and cajun accordian, Neil’s great shuffle drum beat, supporting powerful vocals, all delivered with a warm, “old timey” quality.
Enjoyed by young and old, The Shooflys offer a refreshing original sound, commanding residencies at Twin Towns Club on the Gold Coast, to outback Australia, and appearances at the Byron Bay International Blues & Roots Festival, Tamworth Country Music Festival, Blues on Broadbeach and the Gympie Muster.Their recordings, have enjoyed strong reviews and received extensive ABC radio airplay.....
It’s a music act worth catching - and just a whole lot of fun!
The chord progression I-IV-V-I is the basis of the 12-bar blues, which is nearly always written in 4/4 time (four quarter notes to a bar).
Introduction Course On How To Play Piano: www.pianovideotutorials.org
Experience the new Boston PE Piano that features exclusive new materials, specifications and enhancements recently customized for this popular line of Steinway Designed Pianos.
**TAGS Extension**
A celebration of the life and works of one of the most prolific people of the "Roaring Twenties"; George Gershwin.
Links to audio:
1. Rhapsody in Blue -- http://www.youtube.com/watch?v=1U40xBSz6Dc
2. An American in Paris -- http://www.youtube.com/watch?v=BUfI6v6SwL4
3. Swanee -- http://www.youtube.com/watch?v=rsAokRY0ADQ
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You could be a professional graphic designer and still make mistakes. There is always the possibility of human error. On the other hand if you’re not a designer, the chances of making some common graphic design mistakes are even higher. Because you don’t know what you don’t know. That’s where this blog comes in. To make your job easier and help you create better designs, we have put together a list of common graphic design mistakes that you need to avoid.
1. Multi-Piano Concert
Allison Porterfield
10/26/11 Greg Castro 1
Jonathan Brown
2. Introductions
• Greg Castro
– Senior at Blue Valley North
– Project lead
– Animation major
• Jonathan Brown
– Senior at Blue Valley Northwest
– Graphic design major
• Allison Porterfield
– Senior at Blue Valley Northwest
– Graphic design major
Allison Porterfield
Greg Castro
10/26/11 2
Jonathan Brown
3. The Client
Kansas City Music Teachers
Association:
• Multi-Piano Concert
– Destination: Musique
– Annual
– 2 committee chairs
– Repertoire features
music from all around
the world
– Want to revolve
concert around a
global/travel theme
Allison Porterfield
Greg Castro
10/26/11 3
Jonathan Brown
4. Overview
• Objective:
– We will create print and digital media advertising and
branding the concert; this includes invitations, brochures, a
website, and social media
– We will create a series of 30 second videos to play in
between each musical number, acting as intros/transitions
• Target Audience:
– Family members of pianists (mostly ages 13-16)
– Audience’s average = ages 40-50
• Message:
– This concert will take you away on a trip around the world.
• Strategy:
– Through the unified imagery of travel in our print, digital, and
video media, we will convey our message.
– Our audience will be reached through mature, professional
grade product, but with the underlying reminder that this is
all centered around their kids.
Allison Porterfield
Greg Castro
10/26/11 4
Jonathan Brown
5. Deliverables
• Multi-Piano Logo
• Program Cover Design/T-shirt
• Brochure Design
• Concert Flyer Design Social Media
• Film Clips for Transitions
NO Multi-Piano logo in past years
NO travel related theme
Allison Porterfield
Greg Castro
10/26/11 5
Jonathan Brown
6. Competitors
MEYER MUSIC:
• Teach multiple instruments:
• Band
• Orchestra
• Miscellaneous
• Leases Instruments
• Location:
• 10122 West 119th St
Overland Park, KS 66213
www.meyermusic.com/
Allison Porterfield
10/26/11 Greg Castro 6
Jonathan Brown
7. Competitors
MUSIKA LESSONS:
• Teach Many Instruments:
• Piano
• Guitars
• Brass
• Woodwinds
• Strings
• National
• In home lessons
• Phone lessons
• In studio lessons
www.musikalessons.com/
Allison Porterfield
10/26/11 Greg Castro 7
Jonathan Brown
8. Competitors
KSMEA:
• Teach Multiple Instruments:
• Piano
• Voice
• Guitar
• Cello
• Bass
• Violin
• They Have Monthly Recitals &
Performances.
• Location:
• 143rd and Metcalf
• Overland Park, KS 66223
http://www.ksmea.org/home/index.php
Allison Porterfield
10/26/11 Greg Castro 8
Jonathan Brown
20. Checklist/Timeline
• Multi-Piano logo (Done)
• Revise and format design for white/black t-shirts
and website (Nov. 1)
• Program cover (Done)
• Revise and format design for each country
(Nov. 7)
• Format design for t-shirt (take background out)
(Nov. 7)
• All white to go on black t-shirt
• Use same program cover design for brochure
and flyer (completed by Nov. 15)
• Revise (Nov. 25)
• Social Networking (Nov. 30)
Allison Porterfield
10/26/11 Greg Castro 20
Jonathan Brown
21. Checklist/Timeline
• Storyboarding (Sep 22nd) - Done
• Filming (Oct 20th) - We're a bit behind. Some of our
footage ended up not working, and some location shoots
didn't end up panning out. We have now asked the
afternoon class to take on some of the videos, so that we
might not fall very far behind.
• Editing (Nov 1st) - Progressing. Now that the afternoon
class is editing also, these videos will be done in no time.
• Animating (Nov 8th) - Once the editing is finished, Ms. N
and I will put together a template for the videos, which is
a regular animated opener customized to each clip. It is
fairly easy to do, which is why we hope to have it
knocked out in a week.
• Running Tech (Late Nov) - We hope to be able to go
down to the Lied Center at some point, so that we may
test our videos and make sure that they are performing
properly at the venue of the concert.
Allison Porterfield
10/26/11 Greg Castro 21
Jonathan Brown
22. Checklist/Timeline
• Storyboarding (Sep 22nd) - Done
• Filming (Oct 20th) - We're a bit behind. Some of our
footage ended up not working, and some location shoots
didn't end up panning out. We have now asked the
afternoon class to take on some of the videos, so that we
might not fall very far behind.
• Editing (Nov 1st) - Progressing. Now that the afternoon
class is editing also, these videos will be done in no time.
• Animating (Nov 8th) - Once the editing is finished, Ms. N
and I will put together a template for the videos, which is
a regular animated opener customized to each clip. It is
fairly easy to do, which is why we hope to have it
knocked out in a week.
• Running Tech (Late Nov) - We hope to be able to go
down to the Lied Center at some point, so that we may
test our videos and make sure that they are performing
properly at the venue of the concert.
Allison Porterfield
10/26/11 Greg Castro 22
Jonathan Brown
