This project proposal outlines a plan to create a stop motion animation to examine how animations capture public attention. [The student] will be solely responsible for all aspects of producing the animation, including filming, animating, lighting, and editing. Research will focus on analyzing similar works to understand directorial and production processes. Equipment will be organized over 1-2 weeks. The screenplay and studio setup will take 1 week, with filming taking a flexible amount of time. Post-production and evaluation will each take 1 week. Milestones include completing initial research and finishing the animation and post-production. Resources needed are books, journals, and equipment relating to short film production. The research will cover directorial processes, avoiding plagiarism

1. Project Proposal form
Title or working question of project
How affective are animations and how do they capture the public’s attention?
Learner Name James Stafford Learner number 954701
Centre Name Centre Number 62441
Project objectives (eg, what is the question you want to answer? What do you want to learn how to do? What do you
want to find out?):
I want to answer the Sarah Ives Rider is it to organise and produce a stop motion product. I want
26/09/2011
Teacher Assessor Date
question how easy
to learn how to properly organise for a product how to properly screen write and direct a product
and find out how other directors go about producing such forms of media.
Unit Creative and media
How affective are animations and how do they capture the public’s
Proposed project title
attention?
If it is a group project, what will your responsibilities be?
This productTitle, be produced by me so therefore I will have full responsibility for all parts of the
Section One: will objective, responsibilities
product including filming, animating, lighting and editing. Once all these aspects are complete I will
then sort about post production.
Section Two: Reasons for choosing this project
Reasons for choosing the project (eg, links to other subjects you are studying, personal interest, future plans,
knowledge/skills you want to improve, why the topic is important):
I have chosen to produce a stop motion animation because I enjoy film work and production, it relates to my
course I am currently studying.
I wish to gain more experience in working on such a product and in the main roles of a media product such as
director, animator and editor and I wish to learn how to improve on my screenwriting.
I also plan on using this product for my portfolio in order to assist with getting into university for I wish to look
into film studies and film production further; I have a major interest in these subjects and believe that this
project will be ideal for gaining experience. I also plan on using this work after university in order to help with
finding future careers in the film industry.
Activities to be carried out during the project (eg, research, analysis, writing, preparing How long this will take:
for the presentation, etc):
Research I plan to have this part
For this project I will first need to research and analyse similar products to of the work complete
get a better understanding as to how directors and producers have gone within 3 weeks of term
about creating their products. I will have to watch certain products which
relate to my project to gain a better understanding as to how they are laid
out in post-production and editing.
preparation Organising equipment
I will need to organise and gather equipment for the purpose of the product will take between 1-2
(Camera, lighting, etc.) weeks tops

2. Product Writing for the product
I will need to write a screenplay for the product and set up a studio for the will take 1 week max
production. Once organised, I will need to produce the animation so that it before shooting can take
follows the original story that I had in mind whilst at the same time ensuring place.
that it meets up to the audiences expectations.
Post production Filming the product will
I will then have to produce the product and edit it before organising post vary time wise as I will
production. I will need to check though beforehand whether or not any have to plan when I can
copyright work will be needed before I go ahead with the presentation of it. shoot so that it doesn’t
correspond with lessons
Evaluation The evaluation will take
Once all of the above is complete I will then have to evaluate my product, up to 1 week to finish
while looking at where I could’ve improved my work and made adjustments
Milestone one: Completing all initial research for the purpose of the product.
Target date (set by tutor-assessor):
Milestone two: Completion of the animation itself and post production of it
Target date (set by tutor-assessor):
Section Four: Resources
What resources will you need for your research, write up and presentation (e.g, libraries, books, journals,
equipment):
Resources I will need to research into will consist of looking at books which relate to producing short films and
media products, journals and bibliographies about directors and producers of products that relate to what I am
producing in order to have a clearer understanding of how media series are thought up and produced.
What your areas of research will cover?
I will cover how directors have gone about writing and pitching their ideas, how they are organised so that
shooting can take place, how plagiarism is avoided when creating a product of a specific topic and how to go
about post production upon completing my project.
Comments and agreement from tutor-assessor
Is the learner taking this project as part of the Diploma? Yes
If yes, which Diploma are they taking? ________Creative and Media______________________________________
Comments (optional):
Is project derived from work which has been/will be submitted for another qualification? Yes/no
Which qualification (title and unit)? _______________________________________________

3. Comments (optional):
I confirm that the project is not work which has been or will be submitted for another qualification and is
appropriate.
Agreed: James Stafford (name) 03/10/11 (date)
Comments and agreement from project proposal checker
Comments (optional):
I confirm that the project is appropriate.
Agreed: (name) (date)