1. Principal BSA Presentation
by Cindy Beaver

2. Qualifications
 BA (1985) Gustavus Adolphus College – Magna Cum Laude,
Phi Beta Kappa
 MBA (2003) University of St. Thomas – Information
Management concentration, Magna Cum Laude
 Have worked in the role of a BSA since 1993 on various
strategic, cross-functional projects as both an individual
contributor and as a lead
 Noted strengths include:
 Ability to take very complicated and complex situations and break them into
smaller components that can be individually solutioned into a highly efficient,
manageable process
 Excellent knowledge of relationships between business processes and systems
used, business savvy
 Quick learner
 Strong customer focus and attention to detail
 Effective liaison coordinating and facilitating communications between non-
technical business customers, peers and technical teams
 Approachable, experienced and knowledgeable
 Adaptable, flexible and creative

3. Planning & Business Case Experience
 Participation in Pre-project Planning
 Deluxe Financial Services – annual financial plan,
chargebacks and resource allocations
 Deluxe Small Business Services – annual project planning
process, pre-project consulting and high level estimation,
business case development including feasibility and risk
assessment
 BCBSMN – HP Rationalization and UMOE/UMPR planning
activities
 Participated in RPF processes for:
 Deluxe – Cheetahmail email solution
 Gander Mountain – Warehouse Management System
 BCBSMN – Enterprise Correspondence Tool (HP Exstream)

4. Business Architect
 Accustomed to thinking in terms of BAM* when planning and
evaluating any work to be done. All projects must map back to
the corporate vision, strategic goals and enterprise objectives
listed on the BAM charts displayed on all conference room
walls.
 Provide recommendations for building sustainable systems and
processes that support corporate goals and objectives. (e.g. HP
Exstream Governance Board, standards and best practice,
Alineo gap assessments, UMOE/UMPR project planning)
 Process as well as System Oriented to ensure a holistic and
comprehensive product is delivered to the customer - one that
provides both effective and efficient business processes as well
as the appropriate technology enablers to support those
processes.
BAM* = the Business Alignment Model used at Deluxe Corporation

5. “Can Do” attitude in difficult situations
 Asked to implement Lawson Payroll with no payroll experience
 Set up ChexSystems Collection Agency, contacting state regulatory
bodies and making arrangements to meet their requirements
(completed forms and provided documentation, set up in-state bank
accounts, local addresses, defining business business processes)
 Provided Financial Planning, Chargebacks and Resource Management
for Deluxe’s application development team ($48 million budget)
 Client Database project – went from a simple GUI request to building
an entirely new relational database for the enterprise client data
($200,000 > $3 million dollar project)
 Joint venture with Deluxe FI, Deluxe Small Business and newly
acquired NEBS units. Initially brought in as a minor project contributor,
had to work to skillfully influence key initial team members to bring in
the correct cross-functional resources needed to achieve the business
objectives. Coordinated efforts of the cross-functional team.
 IHM Letters & Fulfillment – challenged to deliver letters and fulfillment
when IHM-CM/DM went live on Alineo despite vendor’s system
deficiencies and challenges encountered to creatively integrate multiple
systems (Alineo, Client Letter, GMC and UCM/Stellent)

6. Demonstrated Leadership
Change Agent / Advocate / Cheerleader
 New applications/processes: ChexSystems Product Management,
Lawson Payroll, Collection Agency processes, Financial Shared
Services Model, Salesforce.com, IHM Letters and Fulfillment
 Change Management team member at Gander Mountain
Mentor / Advisor / Guide
 Knowledge sharing presentations during BSA team meetings
 Book summaries to build the team’s soft and technical skills
 Facilitated BSA book club sessions
 Lead 2010 Collaboration Competency BSA COE team
 Volunteered for 2012 IT Division View on Blue response team
 Presented brown bag on “Transitions” to fellow team members when
outsourced by Deluxe

7. Proven Performance at this level
 Planning and Organizational Skills
 Approachable, knowledgeable advisor
 Team Player / Relationship builder
 Experienced 360o
communicator comfortable talking
with upper management, employees and peers
 Problem Solving skills – Negotiation & Compromise
 Analytical / Detail Oriented
 Strategic Vision and Decision Making ability
 Self Motivated - willing to step up and take risks
 Customer Focused
 Strong and varied facilitation/elicitation skills

8. Appendix
 Industry Experience
 Third Party Software
 Strategic Assignments
 Accolades

9. Industry Experience (1985-present)
 Financial Services
 Manufacturing
 Retail
 Health Care / Insurance Industry
 Real Estate
 Call Centers
 Sales and Marketing Support
 Accounting / Finance
 Customer Support / Billing
 Information Services

10. Third Party Software
 Lawson Software/Payroll module
 SAP FI/CO
 Cheetahmail
 Salesforce.com
 Retek/Oracle Retail
 InsureConnect (DPM)
 Alineo
 Client Letter & GMC
 Oracle UCM/Stellent
 HP Exstream

11. Assigned to Strategic Initiatives
 Deluxe – Lawson Software Payroll application
replacement, new ChexSystems Product/Customer
Management system, Deluxe’s SAP-FI/CO
implementation, Client Database project, MarketFlex
branding capability, Microsoft partnership, NEBS
acquisition
 Gander Mountain – Retek migration/upgrade from
v8 to v12, Distribution Center system replacement
assessment
 Blue Cross Blue Shield of MN – Integrated Health
Management project, Distribution Portal
Modernization, UM Operational Efficiencies & UM
Platform Replacement projects, HP Exstream
Implementation and Rationalization

12. Accolades and Compliments
 Cindy Beaver has been great! She has been invaluable with getting back to us on outstanding questions,
informing us of how things had been planned to work and taking the ball on interface discussions. -
Michelle Longar to Maureen Colomb regarding UMPR
 As always great job Cindy and so glad we have you on our team!! Funny how they didn't want you involved
in these meetings at first and now they view you as 'invaluable' to these meetings!! Maureen’s comments
regarding Michelle’s feedback
Customer Survey comments
 Cindy is a top notch BA. I feel like I have won the lottery whenever I hear she has been assigned to the
project I am working on.
 Cindy is an asset to the BSA team and the projects she has been assigned to. Her customer focus,
diligence, fast learning and attention to details are to be commended.
 I would work with Cindy on every project if I had a choice
 Cindy is an excellent BSA resource and highly regarded for her analytical and communication skills. A
welcome addition to any team!
 Cindy is clearly a strong BSA and an asset to BCBS. I would always select her to be within any of my
project teams.
 Cindy always does a great job of motivating and supporting every team member on her projects
 Cindy taught me soft skills that were appropriate in the environment we were in. But not just the skills but
also why those actions were beneficial.
 Cindy makes good suggestions and assists others when they need support. She is all about getting the
work done in a quality manner.
 Cindy clearly defines project goals and objectives and makes sure delivered projects meet them.
 Cindy strives to build rapport and trust with her partners. I am always 100% confident with her work.