6. Internet Marketing Campaigners
Independent Contractors
1. HR Manager
2. Training and Development Managers
3. Market Researcher
4. Writers and Authors
5. Advertising Sales Agents
6. Web Developers
7. Customer Service Representatives
7. HR Manager
• 47.94 per hour
• Part Time: 48,860.00 per year
• 99,720 per year
• Plan
• Direct
• Coordinate
• Recruiting
• Interviewing
• Hiring
• Consult with top executives on strategic planning
• Liaison between the organization’s management and employees
8. Training and Development Manager
• 45.86 per hour
• Part Time: 47,770.00
• Full Time: 95,400 per year
• Training and development
• Plan
• Direct
• Coordinate
• Enhance the knowledge and skills of Employees
9. Market Researcher
• 28.99 per hour
• Part Time: 30,150.00
• Full Time: 60,300 per year
• Analysts study market conditions
• Examine potential sales of a product or service
• Help companies understand what products people want
• Who will buy them
• At what price.
10. Writers and Authors
• 26.89 per hour
• Part Time: $27,970.00
• Full Time: 55,940 per year
• Develop written content for advertisements
• Online publications
• Self-employed
• Freelance writers
11. Advertising Sales Agents
• 22.26 per hour
• Part Time: 23,145.00 per year
• Full Time: 46,290.00 per year
• Sell advertising space to businesses and individuals
• Contact potential clients
• Make sales presentations
• Maintain client accounts.
• They work in a range of industries, including advertising agencies, radio,
television, and Internet publishing and/or web publishing, Internet display
advertising, Websites Advertising, Social Networking Advertising, SEO, Pay Per
Click or PPC, Mobile
12. Web Developers
• 30.05 per hour
• Part Time: 31,250.00 per year
• Full Time: 62,500 per year
• Design and create websites
• Technical Support of the website
• Measures of a website’s speed
• How much traffic the site can handle
• Create content for the site
13. IT Specialist
See Asset For Balance Sheet (Budget)
• 27.00 per hour
• Part Time: 25,751.50
• Full Time: 51,503
14. Customer Service Representatives
• 14.70 per hour
• Part Time: 15,290.00 per year
• 30,580.00 per year
• Handle customer complaints
• Process orders
• Provide information about an organization’s products and services
• In/Out coming email
15. Internet Marketing Plan
SEO
• (Pew Internet & American Life Project
www.pewinternet.org/PPF/r/258/report_display.asp) Optimizing for organic
search can have a huge impact on your overall traffic (Juon, C., Greiling, D. and
Buerkle, C., 2012)
PPC
• Increase visitors
A fast and economical way for one-to-one communication
• Email, online chat, and web-based video conferencing reduce communication
costs substantially (Juon, C., Greiling, D. and Buerkle, C., 2012).
16. Internet Marketing Plan
Search
• Adjust your paid search campaigns
• To find which ads work best for different keywords
(Juon, C., Greiling, D. and Buerkle, C., 2012)
• It reduces ad spending and online
• Increasing the number of leads or purchases gained
(Juon, C., Greiling, D. and Buerkle, C., 2012).
17. Internet Marketing Plan
Display Ads
• Increase traffic and promote sales
(Juon, C., Greiling, D. and Buerkle, C., 2012)
Social networking sites
• Increase traffic
• Enhance website online presence
(Juon, C., Greiling, D. and Buerkle, C., 2012)
18. Internet Marketing Plan
Mobiles Phones
• Experience the website differently
• Google’s crawlers for mobile phones
• Easy Access to online services or products
(Juon, C., Greiling, D. and Buerkle, C., 2012)
19. Internet Marketing Plan
Website provider
• Analytic tool
• Measure landing pages for best practices
• Cost efficient
(Juon, C., Greiling, D. and Buerkle, C., 2012)
20. Internet Marketing Plan
Petty Cash Funds
• Creating new assets
• Internet marketing projects
• IT Specialist (27.00 hourly pay if demand)
• Manage the budget
• Prevent reimbursement procedures
21. References
Juon, C., Greiling, D. and Buerkle, C. (2012). Internet Marketing Start to Finish: Drive
Measurable, Repeatable Online Sales with Search Marketing, Usability, CRM, and Analytics,
Retrieved from Que Publishing, USA
Investopedia, 2014. Petty Cash, Retrieved from
http://www.investopedia.com/terms/p/pettycash.asp
Bureau of Labor Statistics. (n.d.). Occupational Handbook, Retrieved from
http://www.bls.gov/ooh/
Payscale. (2014). Information Technology Specialist Salary, Retrieved from
http://www.payscale.com/research/US/Job=Information_Technology_Specia
list/Salary