How?
                                                      
                                          Module 5: Technical	




                                                    	

                                                    	

                                                    	

                                       oylum boran / 11.18.2011	

Oylum Boran | Module 5: Technical	

                                 11.18.2011
Thesis!

How can we empower citizens to better advocate for their own community
needs by taking collective action?	

	

How can we achieve this with digital and mobile technologies?	





Oylum Boran | Module 5: Technical	

                                 11.18.2011
What I DO mean by Collective Action…!


Individuals with shared goals take action themselves and this forms a
collective aggregate. 	

	

Collection of individual actions that serve for a higher goal and create
impact as a whole.	

	

Increase the ability of individuals to engage in change, aggregation of
individual actions to a wholesome. 	




Oylum Boran | Module 5: Technical	

                                   11.18.2011
Early Proposal!




Oylum Boran | Module 5: Technical	

   11.18.2011
How does successful examples achieve it?	





Oylum Boran | Module 5: Technical	

                                     11.18.2011
3 forms of participation in civic engagement	




                Physical 	

       	

    	

   	

   	

Online 	

   	

   	

        	

    	

Mobile 	

          	

   	

	





Peoplemakeparks.org	

                    openIDEO.com	

                         Extraordinaries - Sparked.com	



   Oylum Boran | Module 5: Technical	

                                                                         11.18.2011
1. Physical Participation!

People gather to discuss, share ideas,
stories, draw on a board, create
models etc.	

▴    Steps – 8 steps to participate	

▴    Tools	





Oylum Boran | Module 5: Technical	

     11.18.2011
1. Physical Participation!

People gather to discuss, share ideas,
stories, draw on a board, create
models etc.	

▴    Steps – 8 steps to participate	

▴    Tools	





Oylum Boran | Module 5: Technical	

     11.18.2011
1. Physical Participation!

People gather to discuss, share ideas,
stories, draw on a board, create
models etc.	

▴    Steps – 8 steps to participate	

▴    Tools	





Oylum Boran | Module 5: Technical	

     11.18.2011
3 ways of participation	




                Physical 	

       	

    	

   	

   	

Online 	

   	

   	

        	

    	

Mobile 	

          	

   	

	





Peoplemakeparks.org	

                    openIDEO.com	

                         Extraordinaries - Sparked.com	



   Oylum Boran | Module 5: Technical	

                                                                         11.18.2011
2. Online Participation!

Online platform for creative thinkers, a
place where people design together
for social good. 	

▴    Challenges created by organizations	

▴    5 steps of evolution + timeline	

▴    Starts with info gathering, ends with
     evaluation.	

▴    Personal data visualization	





Oylum Boran | Module 5: Technical	

          11.18.2011
2. Online Participation!

Online platform for creative thinkers, a
place where people design together
for social good. 	

▴    Challenges created by organizations	

▴    5 steps of evolution + timeline	

▴    Starts with info gathering, ends with
     evaluation.	

▴    Personal data collection	





Oylum Boran | Module 5: Technical	

          11.18.2011
2. Online Participation!

Online platform for creative thinkers, a
place where people design together
for social good. 	

▴    Challenges created by organizations	

▴    5 steps of evolution + timeline	

▴    Starts with info gathering, ends with
     evaluation.	

▴    Personal data collection	





Oylum Boran | Module 5: Technical	

          11.18.2011
2. Online Participation!

Online platform for creative thinkers, a
place where people design together
for social good. 	

▴     Challenges created by organizations	

▴     5 steps of evolution + timeline	

▴     Starts with info gathering, ends with
      evaluation.	

▴     Personal data collection	

	





Oylum Boran | Module 5: Technical	

           11.18.2011
2. Online Participation!

Online platform for creative thinkers, a
place where people design together
for social good. 	

▴    Challenges created by organizations	

▴    5 steps of evolution + timeline	

▴    Starts with info gathering, ends with
     evaluation.	

▴    Personal data collection	





Oylum Boran | Module 5: Technical	

          11.18.2011
3 ways of participation	




                Physical 	

       	

    	

   	

   	

Online 	

   	

   	

        	

    	

Mobile 	

          	

   	

	





Peoplemakeparks.org	

                    openIDEO.com	

                         Extraordinaries - Sparked.com	



   Oylum Boran | Module 5: Technical	

                                                                         11.18.2011
3. Mobile Participation!

Got a Few Minutes Free? Be
Extraordinary! A mobile app that
motivates volunteering on the go.	

▴    Missions created by organizations
     or people.	

▴    Individuals pick missions and do
     what they require.	

▴    Track your and others’
     improvement.	





Oylum Boran | Module 5: Technical	

     11.18.2011
3. Mobile Participation!

Got a Few Minutes Free? Be
Extraordinary! A mobile app that
motivates volunteering on the go.	

▴    Missions created by organizations
     or people.	

▴    Individuals pick missions and do
     what they require.	

▴    Track your and others’
     improvement.	





Oylum Boran | Module 5: Technical	

     11.18.2011
3. Mobile Participation!

Got a Few Minutes Free? Be
Extraordinary! A mobile app that
motivates volunteering on the go.	

▴    Missions created by organizations
     or people.	

▴    Individuals pick missions and do
     what they require.	

▴    Track your and others’
     improvement.	





Oylum Boran | Module 5: Technical	

     11.18.2011
3. Mobile Participation!

Not available anymore!	

              Transformed into Sparked.com	





Oylum Boran | Module 5: Technical	

                                     11.18.2011
Sparked.com	


An online volunteering website.	

You offer your skills, it matches them
with challenges.	

You contribute to solve the challenges
using your skills.	

Personal metrics	





Oylum Boran | Module 5: Technical	

     11.18.2011
Open IDEO                  Sparked                     Extraordinaries     People Make Parks
Platform	

                Online	

                  Online	

                   Mobile	

           Physical	


Facilitator	

             Org | Companies	

         NGO	

                      Org | People	

     Hester Street C.	


Participant	

             Creative thinkers	

       People with skills	

       People	

           Citizens, neighbors	


Method	

                  Challenges	

              Challenges	

               Missions	

         Tools	


Task difficulty	

          High	

                    High	

                     Low	

              Low	


Steps of execution	

      Linear	

                  -	

                        -	

                Non-linear	


Timeline	

                Sep. for each step	

      Days left	

                ?	

                Sep for each tool	

                           (avg 2-3 months)	

        (avg 20 days)	

                                (prep-months, exe-hrs)	

Interest metrics	

        # of followers	

          # of answers	

             # of favorites	

   -	


Personal metrics	

        total points	

            missions completed	

       # of answers	

                           points for each stage	

   other people's metrics	

   # of thumbs up	

                           challenges attended                                    # of awards	

                           (by stage)	

Level of entry	

          Very high	

               High	

                     Low	

              Low	


Level of commitment	

 Very high	

                   Very High	

                Low	

              Medium	


Accessibility	

 Boran | Module 5: Technical	

     Oylum                 Easy	

                    Easy	

                     Easy	

             Hard	

       11.18.2011
Open IDEO                  Sparked                     Extraordinaries     People Make Parks
Platform	

                Online	

                  Online	

                   Mobile	

           Physical	


Facilitator	

             Org | Companies	

         NGO	

                      Org | People	

     Hester Street C.	


Participant	

             Creative thinkers	

       People with skills	

       People	

           Citizens, neighbors	


Method	

                  Challenges	

              Challenges	

               Missions	

         Tools	


Task difficulty	

          High	

                    High	

                     Low	

              Low	


Steps of execution	

      Linear	

                  -	

                        -	

                Non-linear	


Timeline	

                Sep. for each step	

      Days left	

                ?	

                Sep for each tool	

                           (avg 2-3 months)	

        (avg 20 days)	

                                (prep-months, exe-hrs)	

Interest metrics	

        # of followers	

          # of answers	

             # of favorites	

   -	


Personal metrics	

        total points	

            missions completed	

       # of answers	

                           points for each stage	

   other people's metrics	

   # of thumbs up	

                           challenges attended                                    # of awards	

                           (by stage)	

Level of entry	

          Very high	

               High	

                     Low	

              Low	


Level of commitment	

 Very high	

                   Very High	

                Low	

              Medium	


Accessibility	

 Boran | Module 5: Technical	

     Oylum                 Easy	

                    Easy	

                     Easy	

             Hard	

       11.18.2011
Grounding Research - Theory	


                                       Social Computing	

                                       Social computing has to do with designing technical systems
                                       that support, encourage and make use of social behavior by
                                       their users.	


                                       Social Intelligence	

                                       Using the perceptual, cognitive and enactive abilities of large
                                       numbers of people to achieve purposeful ends. Exp. Ushaidi	

                                       Crowdshifting	

Thomas Erickson	

IBM Research Center 	

                                       Large-scale Behavioral Change	

Social Computing Group	

              	

                                       	

Oylum Boran | Module 5: Technical	

   	

                                                      11.18.2011
Grounding Research - Theory	


                                       ▴  Collective content creation and sharing – Wikipedia; Flickr	

                                       ▴  Rating and reputation – Digg; Amazon.com; Ebay	

                                       ▴  Collective reporting – FillThatHole.org; Cyclopath; Ushahidi	

                                       ▴  Synthesis of collective activity – prediction markets; Google
                                          (page rank)	

                                       ▴    Serious games – The ESP game (image labeling);
                                            Peekaboom; FreeRice.com	

                                       ▴    Social network creation and use – LinkedIn, Facebook,
                                            Twitter	

Thomas Erickson	

IBM Research Center 	

                ▴    Enabling viral spread – YouTube; Facebook ‘25 things about
Social Computing Group	

                   me’ meme	



Oylum Boran | Module 5: Technical	

                                                             11.18.2011
Grounding Research - Theory	

                                       ‘Smartness’ = technology
                                       - Sensors and meters to collect data	

                                       - Aggregate and analyze the data	

                                       - And use that as input to dashboards, visualizations and
                                       control systems	

                                       - People treated as passive and compliant	


                                        VS
                                       ‘Smartness’ = people
                                       - People can gather data	

                                       - People can analyze data	

Thomas Erickson	

                     - People can act on data	

IBM Research Center 	

Social Computing Group	

              - and they do this in ways that are qualitatively different from
                                       what digital systems do	


Oylum Boran | Module 5: Technical	

                                                           11.18.2011
Grounding Research - Theory	


                                       “ Social Intelligence is especially appropriate for cities and
                                       regions	

                                       That’s where the people are:	

                                       ▴  Inhabitants
                                                   develop a deep knowledge of the places they live,
                                       work and socialize in	

                                       ▴  Inhabitantshave a practical motivation for participating: it
                                       impacts their daily lives	

                                       ▴  Inhabitants     identify with places, and have networks of family
Thomas Erickson	

                     and friends “	

IBM Research Center 	

Social Computing Group	




Oylum Boran | Module 5: Technical	

                                                                 11.18.2011
Grounding Research - Practice	





Report prepared by PSFK for United Nations Global Pulse 	




Oylum Boran | Module 5: Technical	

                          11.18.2011
Grounding Research - Practice	





Oylum Boran | Module 5: Technical	

   11.18.2011
Grounding Research - Practice	





Oylum Boran | Module 5: Technical	

   11.18.2011
Grounding Research - Practice	





Oylum Boran | Module 5: Technical	

   11.18.2011
Grounding Research - Practice	





Oylum Boran | Module 5: Technical	

   11.18.2011
Grounding Research - Practice	





Oylum Boran | Module 5: Technical	

   11.18.2011
Back to my thesis	





Oylum Boran | Module 5: Technical	

                          11.18.2011
Oylum Boran | Module 5: Technical	

   11.18.2011
My Platform
Platform	

                      Online + Mobile participation components	


Facilitator	

                   Organizations + Individuals 	

                                 (An organization, an institution, an citizen, a teacher, an artist, an activist.)	

Participant	

                   People 	

                                 (A student, a citizen, an activist, an animal-lover, an environmentalist, a volunteer, a driver, an
                                 officer, a bored individual)	

Method	

                        Challenges	


Task difficulty	

                Moderate (Depends on the challenge)	


Steps of execution + Voting	

   Some sort	


Timeline	

                      ?	



Interest metrics	

              ?	


Personal metrics	

              ?	




Level of entry	

                Easy	


Level Oylum Boran | Module 5: Technical	

 (depends on challenge)	

      of commitment	

         Moderate                                                                                   11.18.2011
Who will use this? !
                               What will be their experiences?!




Oylum Boran | Module 5: Technical	

                              11.18.2011
Next Steps!

▴    Use cases – User scenarios	

▴    Solidify the platform concept – think about components	

▴    Look at technological needs (Web app – mobile – database – mapping)	

▴    Prepare mock-ups for the information architecture.	





Oylum Boran | Module 5: Technical	

                                          11.18.2011
Tesekkurler!	





Oylum Boran | Module 5: Technical	

                     11.18.2011
http://collecttive.tumblr.com/	





Oylum Boran | Module 5: Technical	

                                       11.18.2011

Presentation6 Technical Module

  • 1.
    How? Module 5: Technical oylum boran / 11.18.2011 Oylum Boran | Module 5: Technical 11.18.2011
  • 2.
    Thesis! How can weempower citizens to better advocate for their own community needs by taking collective action? How can we achieve this with digital and mobile technologies? Oylum Boran | Module 5: Technical 11.18.2011
  • 3.
    What I DOmean by Collective Action…! Individuals with shared goals take action themselves and this forms a collective aggregate. Collection of individual actions that serve for a higher goal and create impact as a whole. Increase the ability of individuals to engage in change, aggregation of individual actions to a wholesome. Oylum Boran | Module 5: Technical 11.18.2011
  • 4.
    Early Proposal! Oylum Boran| Module 5: Technical 11.18.2011
  • 5.
    How does successfulexamples achieve it? Oylum Boran | Module 5: Technical 11.18.2011
  • 6.
    3 forms ofparticipation in civic engagement Physical Online Mobile Peoplemakeparks.org openIDEO.com Extraordinaries - Sparked.com Oylum Boran | Module 5: Technical 11.18.2011
  • 7.
    1. Physical Participation! Peoplegather to discuss, share ideas, stories, draw on a board, create models etc. ▴  Steps – 8 steps to participate ▴  Tools Oylum Boran | Module 5: Technical 11.18.2011
  • 8.
    1. Physical Participation! Peoplegather to discuss, share ideas, stories, draw on a board, create models etc. ▴  Steps – 8 steps to participate ▴  Tools Oylum Boran | Module 5: Technical 11.18.2011
  • 9.
    1. Physical Participation! Peoplegather to discuss, share ideas, stories, draw on a board, create models etc. ▴  Steps – 8 steps to participate ▴  Tools Oylum Boran | Module 5: Technical 11.18.2011
  • 10.
    3 ways ofparticipation Physical Online Mobile Peoplemakeparks.org openIDEO.com Extraordinaries - Sparked.com Oylum Boran | Module 5: Technical 11.18.2011
  • 11.
    2. Online Participation! Onlineplatform for creative thinkers, a place where people design together for social good. ▴  Challenges created by organizations ▴  5 steps of evolution + timeline ▴  Starts with info gathering, ends with evaluation. ▴  Personal data visualization Oylum Boran | Module 5: Technical 11.18.2011
  • 12.
    2. Online Participation! Onlineplatform for creative thinkers, a place where people design together for social good. ▴  Challenges created by organizations ▴  5 steps of evolution + timeline ▴  Starts with info gathering, ends with evaluation. ▴  Personal data collection Oylum Boran | Module 5: Technical 11.18.2011
  • 13.
    2. Online Participation! Onlineplatform for creative thinkers, a place where people design together for social good. ▴  Challenges created by organizations ▴  5 steps of evolution + timeline ▴  Starts with info gathering, ends with evaluation. ▴  Personal data collection Oylum Boran | Module 5: Technical 11.18.2011
  • 14.
    2. Online Participation! Onlineplatform for creative thinkers, a place where people design together for social good. ▴  Challenges created by organizations ▴  5 steps of evolution + timeline ▴  Starts with info gathering, ends with evaluation. ▴  Personal data collection Oylum Boran | Module 5: Technical 11.18.2011
  • 15.
    2. Online Participation! Onlineplatform for creative thinkers, a place where people design together for social good. ▴  Challenges created by organizations ▴  5 steps of evolution + timeline ▴  Starts with info gathering, ends with evaluation. ▴  Personal data collection Oylum Boran | Module 5: Technical 11.18.2011
  • 16.
    3 ways ofparticipation Physical Online Mobile Peoplemakeparks.org openIDEO.com Extraordinaries - Sparked.com Oylum Boran | Module 5: Technical 11.18.2011
  • 17.
    3. Mobile Participation! Gota Few Minutes Free? Be Extraordinary! A mobile app that motivates volunteering on the go. ▴  Missions created by organizations or people. ▴  Individuals pick missions and do what they require. ▴  Track your and others’ improvement. Oylum Boran | Module 5: Technical 11.18.2011
  • 18.
    3. Mobile Participation! Gota Few Minutes Free? Be Extraordinary! A mobile app that motivates volunteering on the go. ▴  Missions created by organizations or people. ▴  Individuals pick missions and do what they require. ▴  Track your and others’ improvement. Oylum Boran | Module 5: Technical 11.18.2011
  • 19.
    3. Mobile Participation! Gota Few Minutes Free? Be Extraordinary! A mobile app that motivates volunteering on the go. ▴  Missions created by organizations or people. ▴  Individuals pick missions and do what they require. ▴  Track your and others’ improvement. Oylum Boran | Module 5: Technical 11.18.2011
  • 20.
    3. Mobile Participation! Notavailable anymore! Transformed into Sparked.com Oylum Boran | Module 5: Technical 11.18.2011
  • 21.
    Sparked.com An online volunteeringwebsite. You offer your skills, it matches them with challenges. You contribute to solve the challenges using your skills. Personal metrics Oylum Boran | Module 5: Technical 11.18.2011
  • 22.
    Open IDEO Sparked Extraordinaries People Make Parks Platform Online Online Mobile Physical Facilitator Org | Companies NGO Org | People Hester Street C. Participant Creative thinkers People with skills People Citizens, neighbors Method Challenges Challenges Missions Tools Task difficulty High High Low Low Steps of execution Linear - - Non-linear Timeline Sep. for each step Days left ? Sep for each tool (avg 2-3 months) (avg 20 days) (prep-months, exe-hrs) Interest metrics # of followers # of answers # of favorites - Personal metrics total points missions completed # of answers points for each stage other people's metrics # of thumbs up challenges attended # of awards (by stage) Level of entry Very high High Low Low Level of commitment Very high Very High Low Medium Accessibility Boran | Module 5: Technical Oylum Easy Easy Easy Hard 11.18.2011
  • 23.
    Open IDEO Sparked Extraordinaries People Make Parks Platform Online Online Mobile Physical Facilitator Org | Companies NGO Org | People Hester Street C. Participant Creative thinkers People with skills People Citizens, neighbors Method Challenges Challenges Missions Tools Task difficulty High High Low Low Steps of execution Linear - - Non-linear Timeline Sep. for each step Days left ? Sep for each tool (avg 2-3 months) (avg 20 days) (prep-months, exe-hrs) Interest metrics # of followers # of answers # of favorites - Personal metrics total points missions completed # of answers points for each stage other people's metrics # of thumbs up challenges attended # of awards (by stage) Level of entry Very high High Low Low Level of commitment Very high Very High Low Medium Accessibility Boran | Module 5: Technical Oylum Easy Easy Easy Hard 11.18.2011
  • 24.
    Grounding Research -Theory Social Computing Social computing has to do with designing technical systems that support, encourage and make use of social behavior by their users. Social Intelligence Using the perceptual, cognitive and enactive abilities of large numbers of people to achieve purposeful ends. Exp. Ushaidi Crowdshifting Thomas Erickson IBM Research Center Large-scale Behavioral Change Social Computing Group Oylum Boran | Module 5: Technical 11.18.2011
  • 25.
    Grounding Research -Theory ▴  Collective content creation and sharing – Wikipedia; Flickr ▴  Rating and reputation – Digg; Amazon.com; Ebay ▴  Collective reporting – FillThatHole.org; Cyclopath; Ushahidi ▴  Synthesis of collective activity – prediction markets; Google (page rank) ▴  Serious games – The ESP game (image labeling); Peekaboom; FreeRice.com ▴  Social network creation and use – LinkedIn, Facebook, Twitter Thomas Erickson IBM Research Center ▴  Enabling viral spread – YouTube; Facebook ‘25 things about Social Computing Group me’ meme Oylum Boran | Module 5: Technical 11.18.2011
  • 26.
    Grounding Research -Theory ‘Smartness’ = technology - Sensors and meters to collect data - Aggregate and analyze the data - And use that as input to dashboards, visualizations and control systems - People treated as passive and compliant VS ‘Smartness’ = people - People can gather data - People can analyze data Thomas Erickson - People can act on data IBM Research Center Social Computing Group - and they do this in ways that are qualitatively different from what digital systems do Oylum Boran | Module 5: Technical 11.18.2011
  • 27.
    Grounding Research -Theory “ Social Intelligence is especially appropriate for cities and regions That’s where the people are: ▴  Inhabitants develop a deep knowledge of the places they live, work and socialize in ▴  Inhabitantshave a practical motivation for participating: it impacts their daily lives ▴  Inhabitants identify with places, and have networks of family Thomas Erickson and friends “ IBM Research Center Social Computing Group Oylum Boran | Module 5: Technical 11.18.2011
  • 28.
    Grounding Research -Practice Report prepared by PSFK for United Nations Global Pulse Oylum Boran | Module 5: Technical 11.18.2011
  • 29.
    Grounding Research -Practice Oylum Boran | Module 5: Technical 11.18.2011
  • 30.
    Grounding Research -Practice Oylum Boran | Module 5: Technical 11.18.2011
  • 31.
    Grounding Research -Practice Oylum Boran | Module 5: Technical 11.18.2011
  • 32.
    Grounding Research -Practice Oylum Boran | Module 5: Technical 11.18.2011
  • 33.
    Grounding Research -Practice Oylum Boran | Module 5: Technical 11.18.2011
  • 34.
    Back to mythesis Oylum Boran | Module 5: Technical 11.18.2011
  • 35.
    Oylum Boran |Module 5: Technical 11.18.2011
  • 36.
    My Platform Platform Online + Mobile participation components Facilitator Organizations + Individuals (An organization, an institution, an citizen, a teacher, an artist, an activist.) Participant People (A student, a citizen, an activist, an animal-lover, an environmentalist, a volunteer, a driver, an officer, a bored individual) Method Challenges Task difficulty Moderate (Depends on the challenge) Steps of execution + Voting Some sort Timeline ? Interest metrics ? Personal metrics ? Level of entry Easy Level Oylum Boran | Module 5: Technical (depends on challenge) of commitment Moderate 11.18.2011
  • 37.
    Who will usethis? ! What will be their experiences?! Oylum Boran | Module 5: Technical 11.18.2011
  • 38.
    Next Steps! ▴  Use cases – User scenarios ▴  Solidify the platform concept – think about components ▴  Look at technological needs (Web app – mobile – database – mapping) ▴  Prepare mock-ups for the information architecture. Oylum Boran | Module 5: Technical 11.18.2011
  • 39.
    Tesekkurler! Oylum Boran |Module 5: Technical 11.18.2011
  • 40.
    http://collecttive.tumblr.com/ Oylum Boran |Module 5: Technical 11.18.2011