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MUSIC
                        KEY STATS                 Not surprisingly the NME audience are
                        Male: 70%                 completely obsessed by music.
                        Female 30%                Reader research has demonstrated that
                        Median age: 25            they rely on the editorial and the ads to keep
                        Student 35%               them up to date with new music. This
                        ABC1: 57%                 knowledge then makes them the authority in
                        Circulation: 29,020       music in their peer group
                        Readership: 266,000
                        NME.com Unique Users: 1,996,458
                                                                          The NME audience have a strong
                                                                          relationship with NME and
                                                                          completely trust the brand:
                                                                          - “I can trust it”
“NME IS DAMN   HONEST”-NME                                                - “Its full of facts that we
reader.                                                                   should all know but don’t
                                                                          BUT we do now thanks to
                                                                          NME”
                   INFLUENTIAL & IN THE KNOW
                   The NME audience are very influential in
                   their social circles and are twice as likely as
                   the average to be the first amongst their
                   friends to know what is going on
IPC INSPIRE is the publishing company

IPC Inspire is IPC's men's division. Its portfolio of 38 brands covers a huge spectrum
of interests and includes famous names from Country Life and The Field to Nuts and
NME.

There genres include:
•   COUNTRY
•   SHOOTING
•   EQUESTRIAN
•   MARINE
•   SPORT
•   MEN'S LIFESTYLE
•   MUSIC
•   CYCLING
•   DECANTER
•   PHOTOGRAPHY
The masthead NME is large, bold and
 red, however parts of the main picture covers
 some of the masthead. This tell you that this   It has free poster’s and
 magazine Is well- known and is recognised.      prizes you can win
                                                                            Smaller picture


This is targeted for music lovers.
The magazine has done this by the
big bold writing of ‘muse’. Which
will draws readers in




                 Clear picture of the band.




  This magazine is colourful
  and has snippets telling
  something’s that is in the
  magazine
The Bauer Media Group (Bauer Verlagsgruppe) is a large German publishing company based in Hamburg.

Worldwide circulation of Bauer Media Group's magazine titles amounts to 38 million magazines a week.
Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing
Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well
as online, TV and radio stations.
Bauer Media joined the Bauer Media Group in January 2008 following acquisition of Emap plc’s
consumer and specialist magazines, radio, TV, online and digital businesses. Collectively, the Group
employs some 6,400 people.
Bauer Media owns more than eighty influential media brands spanning a wide range of
interests, including heat, GRAZIA, Closer, MCN, FHM, Parkers, MATCH, Magic 105.4, Kiss 100, Kerrang and
Q
“Our business is built on millions of personal relationships with engaged readers and listeners.
We connect audiences with compelling content, whenever, wherever, and however they want.
Our unique insight allows us to work closely with our customers to develop innovative solutions
that create a difference to their business”.




                            The UK’s most influential brands
Presentation1

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Presentation1

  • 1.
  • 2. MUSIC KEY STATS Not surprisingly the NME audience are Male: 70% completely obsessed by music. Female 30% Reader research has demonstrated that Median age: 25 they rely on the editorial and the ads to keep Student 35% them up to date with new music. This ABC1: 57% knowledge then makes them the authority in Circulation: 29,020 music in their peer group Readership: 266,000 NME.com Unique Users: 1,996,458 The NME audience have a strong relationship with NME and completely trust the brand: - “I can trust it” “NME IS DAMN HONEST”-NME - “Its full of facts that we reader. should all know but don’t BUT we do now thanks to NME” INFLUENTIAL & IN THE KNOW The NME audience are very influential in their social circles and are twice as likely as the average to be the first amongst their friends to know what is going on
  • 3. IPC INSPIRE is the publishing company IPC Inspire is IPC's men's division. Its portfolio of 38 brands covers a huge spectrum of interests and includes famous names from Country Life and The Field to Nuts and NME. There genres include: • COUNTRY • SHOOTING • EQUESTRIAN • MARINE • SPORT • MEN'S LIFESTYLE • MUSIC • CYCLING • DECANTER • PHOTOGRAPHY
  • 4. The masthead NME is large, bold and red, however parts of the main picture covers some of the masthead. This tell you that this It has free poster’s and magazine Is well- known and is recognised. prizes you can win Smaller picture This is targeted for music lovers. The magazine has done this by the big bold writing of ‘muse’. Which will draws readers in Clear picture of the band. This magazine is colourful and has snippets telling something’s that is in the magazine
  • 5.
  • 6. The Bauer Media Group (Bauer Verlagsgruppe) is a large German publishing company based in Hamburg. Worldwide circulation of Bauer Media Group's magazine titles amounts to 38 million magazines a week. Bauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. Bauer Media joined the Bauer Media Group in January 2008 following acquisition of Emap plc’s consumer and specialist magazines, radio, TV, online and digital businesses. Collectively, the Group employs some 6,400 people. Bauer Media owns more than eighty influential media brands spanning a wide range of interests, including heat, GRAZIA, Closer, MCN, FHM, Parkers, MATCH, Magic 105.4, Kiss 100, Kerrang and Q “Our business is built on millions of personal relationships with engaged readers and listeners. We connect audiences with compelling content, whenever, wherever, and however they want. Our unique insight allows us to work closely with our customers to develop innovative solutions that create a difference to their business”. The UK’s most influential brands