Digital transformation. I know who I was this morning, but i’ve changed a few times since then. We talk about change, but do we really change? Why is collaboration; transparency; sharing and empowerment more important than ever.
Digital transformation. I know who I was this morning, but i’ve changed a few times since then. We talk about change, but do we really change? Why is collaboration; transparency; sharing and empowerment more important than ever.
Updated International findings: Creativity & Technology in the Age of AIAdobe
Pfeiffer Consulting conducted qualitative research with more than 110 creative professionals in Japan, the US, Germany and the UK to understand their process, attitudes about technology, and opportunities for AI and machine learning. This update includes interviews with Japanese creative pros and analysis of differences by region.
Fallon Brainfood x VCU Brandcenter: The Engagement OpportunityAki Spicer
Aki Spicer, Fallon's Director of Digital Strategy conducted a workshop at VCU Brandcenter's Executive Training Program for account planners.
"The Engagement Opportunity" outlines the evolving role and function of strategic planning in this age of digital and social technologies and proposes a methodology for integrated creative ideation.
The Innovation HitList: If You're A Startup Looking To Work With Brands, Thes...Partnered
From http://news.partnered.com - the company-to-company innovation & bizdev, network, 21 of the most important investors, brand managers, agencies and more in the world where brands meet startups. Startups are transforming how brands advertise and market.
But what does it take to compete in this landscape? For new entrepreneurs trying to build companies, there are key players in the ecosystem - from investors to brand managers to agencies to media partners - who are breaking new ground and who can open vital doors.
TBWA quote compilation on change on mad-blog.commad blog
Some Brands don't like change.
Change doesn't much care.
Today the people live in the network era,
while lots of brands stick in the industrial age,
relying on industrial strategies, tactics & metrics.
If brands don't want to loose touch with their customers they must stop walking the industrial walk and change the ways how they operate and communicate.
But how?
An answer is swirling around in bits and pieces, as lots of different, savvy people already shared interesting and inspiring thoughts about how brands should change.
We simply put those statements togehter to unfold the whole story.
Source: mad-blog.com
Iasa Spain Chapter - Business Technology Strategy Foundation Pillariasaglobal
El pilar de Business Technology Strategy trata el vínculo esencial entre el negocio y la tecnología, situando el arquitecto como el encargado de la estrategia tecnología. El pilar abarca áreas fundamentales como las metodologías de gestión estratégica, valoración de negocios, priorización de inversiones y análisis de requisitos y restricciones. En este seminario web, Pietro N. Romano explicará estos conceptos y nos mostrara como lo utiliza en su día a día.
Updated International findings: Creativity & Technology in the Age of AIAdobe
Pfeiffer Consulting conducted qualitative research with more than 110 creative professionals in Japan, the US, Germany and the UK to understand their process, attitudes about technology, and opportunities for AI and machine learning. This update includes interviews with Japanese creative pros and analysis of differences by region.
Fallon Brainfood x VCU Brandcenter: The Engagement OpportunityAki Spicer
Aki Spicer, Fallon's Director of Digital Strategy conducted a workshop at VCU Brandcenter's Executive Training Program for account planners.
"The Engagement Opportunity" outlines the evolving role and function of strategic planning in this age of digital and social technologies and proposes a methodology for integrated creative ideation.
The Innovation HitList: If You're A Startup Looking To Work With Brands, Thes...Partnered
From http://news.partnered.com - the company-to-company innovation & bizdev, network, 21 of the most important investors, brand managers, agencies and more in the world where brands meet startups. Startups are transforming how brands advertise and market.
But what does it take to compete in this landscape? For new entrepreneurs trying to build companies, there are key players in the ecosystem - from investors to brand managers to agencies to media partners - who are breaking new ground and who can open vital doors.
TBWA quote compilation on change on mad-blog.commad blog
Some Brands don't like change.
Change doesn't much care.
Today the people live in the network era,
while lots of brands stick in the industrial age,
relying on industrial strategies, tactics & metrics.
If brands don't want to loose touch with their customers they must stop walking the industrial walk and change the ways how they operate and communicate.
But how?
An answer is swirling around in bits and pieces, as lots of different, savvy people already shared interesting and inspiring thoughts about how brands should change.
We simply put those statements togehter to unfold the whole story.
Source: mad-blog.com
Iasa Spain Chapter - Business Technology Strategy Foundation Pillariasaglobal
El pilar de Business Technology Strategy trata el vínculo esencial entre el negocio y la tecnología, situando el arquitecto como el encargado de la estrategia tecnología. El pilar abarca áreas fundamentales como las metodologías de gestión estratégica, valoración de negocios, priorización de inversiones y análisis de requisitos y restricciones. En este seminario web, Pietro N. Romano explicará estos conceptos y nos mostrara como lo utiliza en su día a día.
Dan Fietsam Energy BBDO Communications Arts profileDAN FIETSAM
Tiffany Meyers's Communication Arts advertising agency article for Dan Fietsam and Energy BBDO about their creative work for Wrigley, Jim Beam, Chicago White Sox and the culture of their agency in 2010.
Re designing the World of PR [People Relations]MSL
The world is changing, fast, and our clients are facing huge transformations. There is a strong call for change, in the PR industry like everywhere. At a recent conference, our chief strategy officer Pascal Beucler was asked to stimulate a discussion on if the PR industry was ready for this change, the challenges we face and the power shifts we need to address, as an industry, to make it happen.
Brands And Digital Culture: It Doesn't Have To SuckAvin Narasimhan
Presentation I gave at the end of February 2011 at The Olin School of Business @ Washington University in St Louis. Part of a new marketing seminar series they've started with the goal of bringing different types of industry folks into their classrooms to give lessons of both success and failure to future brand managers and CMOs. My session specifically was around what role digital platforms can play for brands, and to discuss some broad ideas about how it works and doesn't work.
Expert talk strategic building blocks for the digital transformation strategyDavid Terrar
My expert talk from Enterprise 2.0 Summit Paris 2015 covering 3 things - a perspective of the current digital disruption and digital landscape, strategic building blocks for digital transformation, and a core message that is essential for any business if they want to survive (and thrive).
While there is no blueprint or checklist that one can follow to gu.docxalanfhall8953
While there is no blueprint or checklist that one can follow to guarantee the success of a business, much can be learned from analyzing those that have failed and those that have flourished during the same time period and under similar circumstances.
Write a paper of no more than 2,000 words.
Part 1: Business Failure Analysis
Select a business that failed and one that succeeded within the last 5 years.
Identify each organization’s objectives, vision, and mission.
Determine the indicators of the business failure and success from research. These may include aspects of the leadership style, communication, structure, and so forth.
Describe how specific organizational behavior theories could have predicted or explained the company’s failure or success.
Describe the role of leadership, management, organizational structure, and the culture of the organization and its departments in the failure and success of the businesses.
Part 2: Leading Organizational Change
Imagine that you are the CEO of the failed organization before the business failure took place. You now have the opportunity to lead the organization in a change process to prevent the impending failure.
Identify the most vital areas for change.
Identify the potential barriers you will face during the change process.
Evaluate the power and political issues within the organization and describe how you will address these issues.
Describe the steps you will follow to implement the organizational change based on John Kotter’s 8-step plan for implementing change.
Include at least two peer-reviewed articles from the University of Phoenix Library.
Format your paper consistent with APA guidelines.
Click the Assignment Files tab to submit your assignment.
Failure analysis
Contrasting Companies:
1. Sharper Image (losing Company)
2. Apple Inc.
When it was founded:
1. 1977
2. April 1, 1976
Founder:
1. Richard Thalheimer
2. Steve Jobs
Quick Description
1. Sharper image became of the pioneers stores of high end electronic products, it became famous for its high end electronic shinny products made in japan. It grew to a $760 million publically traded company with 196 stores in the most expensive malls in America and overseas. High competition from other local stores like Apple Stores, Bookstone, Radio Shack, Macys, and a law suit from Consumer Reports finally took the company in 2009 to file bankruptcy and eventually liquidate.
Sharper image made its debut as a small mail order business in 1977 while Thalheimer was going to law school. He took $ 1000 us investment and started marketing a line of high tech digital watches targeted to runners. He sold out his stock before his credit card payment was due. He liked the idea and keep advertising and using short credit lines to finance this start up. Within years he was mailing eye catching catalogs of products that were interesting and must haves for the growing upscale man between 25-44 years old.
Sharper image iconic air filter was the product that t.
An earlier Enterprise 2.0 presentation we gave about the opportunity of Enterprise 2.0 for Australia, it';s been updated with 2009 content, and 2010 slideshow.
Enterprise 2.0 and the underlying models are still an as yet unrealised communication opportunity for innovation.
This was the question the Holmes Report and creativity experts Now Go Create set out to answer through the first in-depth study of creativity within the public relations industry.
The report, sponsored by Ketchum, polled 650 people from more than 35 countries across the world, helping us uncover some fascinating findings about the state of creativity in PR.
Respondents came from agency and in-house, and from a range of industries and sectors, covering consumer, corporate, healthcare, technology, digital and public affairs practices. They answered a variety of questions during the two months the study ran during the summer of 2012, focusing on attitudes towards creativity; tools and skills; opportunities and challenges; and suggestions and advice.
Acolyte Episodes review (TV series) The Acolyte. Learn about the influence of the program on the Star Wars world, as well as new characters and story twists.
04062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
An astonishing, first-of-its-kind, report by the NYT assessing damage in Ukraine. Even if the war ends tomorrow, in many places there will be nothing to go back to.
Here is Gabe Whitley's response to my defamation lawsuit for him calling me a rapist and perjurer in court documents.
You have to read it to believe it, but after you read it, you won't believe it. And I included eight examples of defamatory statements/
El Puerto de Algeciras continúa un año más como el más eficiente del continente europeo y vuelve a situarse en el “top ten” mundial, según el informe The Container Port Performance Index 2023 (CPPI), elaborado por el Banco Mundial y la consultora S&P Global.
El informe CPPI utiliza dos enfoques metodológicos diferentes para calcular la clasificación del índice: uno administrativo o técnico y otro estadístico, basado en análisis factorial (FA). Según los autores, esta dualidad pretende asegurar una clasificación que refleje con precisión el rendimiento real del puerto, a la vez que sea estadísticamente sólida. En esta edición del informe CPPI 2023, se han empleado los mismos enfoques metodológicos y se ha aplicado un método de agregación de clasificaciones para combinar los resultados de ambos enfoques y obtener una clasificación agregada.
‘वोटर्स विल मस्ट प्रीवेल’ (मतदाताओं को जीतना होगा) अभियान द्वारा जारी हेल्पलाइन नंबर, 4 जून को सुबह 7 बजे से दोपहर 12 बजे तक मतगणना प्रक्रिया में कहीं भी किसी भी तरह के उल्लंघन की रिपोर्ट करने के लिए खुला रहेगा।
03062024_First India Newspaper Jaipur.pdfFIRST INDIA
Find Latest India News and Breaking News these days from India on Politics, Business, Entertainment, Technology, Sports, Lifestyle and Coronavirus News in India and the world over that you can't miss. For real time update Visit our social media handle. Read First India NewsPaper in your morning replace. Visit First India.
CLICK:- https://firstindia.co.in/
#First_India_NewsPaper
2. Problem
In the typical role as tradesperson, a designer
has limited opportunity to make his or her biggest
ideas heard.
3. Hypothesis
By taking ownership of a client's goals, the
designer becomes a leader who can measurably
impact business and society.
When designers shoulder the risk of failure, they
possess the authority to use their conviction and
courage of imagination to profound effect.
4. Creative References
Jonathan Ive
Senior Vice President of Industrial Design
at Apple, Inc.
“Today, Apple represents the most successful and
faithful marriage of business and design, as $32
billion in sales last year attest. And Ive has been
the company's lodestar in its journey to global
trendsetter.”
— Chuck Salter, Fast Company
5. Creative References
David Plouffe
Chief Campaign Manager for Barack Obama’s
2008 presidential campaign
“ The story of Mr. Obama’s journey to the pinnacle
of American politics is the story of a campaign that
was, even in the view of many rivals, almost
flawless. Mr. Plouffe [was] known for his
mathematic invocation of data in making decisions.
When Mr. Obama decided to run for the
presidency, Mr. Plouffe and a half-dozen staff
members began plotting out a strategy.”
— Adam Nagourney, Jim Rutenberg and Jeff
Zeleny, The New York Times
http://www.nytimes.com/2008/11/05/us/politics/05recon.html
6. Creative References
Paul Rand
Designer of Enron Logo
“ You couldn't take a picture of Enron's crime:
it all happened in the world of numbers and
spreadsheets, of financial reports and affidavits.
But there was something you could take a picture
of, and that was Rand's logo. A company with a
made-up name, incomprehensible business
practices, and largely intangible assets suddenly
had a vivid manifestation, a logo that once might
have stood for nimbleness, balance and
connectivity, now given new life as 'the crooked
E.'”
— Michael Bierut, Design Observer
7. From the Valorized Designer
"What we need in the next century are
independently-minded, creative, constructive
designers who are not just 'capitalist lackeys,'
ideologues,' or 'technical whiz-kids.'"
— Nigel Whiteley
8. From the Valorized Designer
Indeed, tomorrow's designer must not create mere
graphic artifact and ephemera, but instead design
larger architectures employing these artifacts to
profound and noticeable consequence, with
accountability for the results.
9. Content Outline
Introduction: Problem and Hypothesis
Part 1: "The Paul Rand Problem"
• Design's Origins in the Typesetting Trade
• Paul Rand, Enron, and the "Consumerized" Designer
• The Design Consultant
• Could Design be Outsourced?
10. Content Outline
Part 2: "Claiming Ownership"
• The Importance of Measurable Results
• Becoming a Leader
• Designer as Entrepreneur
• Examples of the New Designer
• Barriers to this Model
11. Content Outline
Part 3: "The Courage of Imagination"
• What the New Responsibility Means for the Profession
• Design's Importance in a Complex Society/Economy
• What a Designer-led World Could Look Like
12. Potential Sources
• Interviews
• TED lectures
• Fast Company
• Wired
• Good
• Chip and Dan Heath’s Switch and Made to Stick
• Philip Kotler’s On Marketing
• Malcolm Gladwell’s Tipping Point
