Effective and ethical business communication is essential for transmitting information within and outside an organization. Messages must follow ethical standards to avoid offending others or making them uncomfortable. Professionalism in the workplace includes written, verbal, visual, and electronic communication. Intercultural communication creates understanding between people from different cultures by acknowledging differences and adapting approaches. Business writing and reports are important skills for communication that can help win contracts or share information internally. Presentations should engage audiences through educational and entertaining techniques to inform, persuade, and build relationships.

2. Effective and ethical business
communication is a main aspect of running
any business, as it is part of the
transmission of all information whether
verbal or non verbal on an internal or
external level
It is essential that those messages follow
the ethical standards set by the company
in order not to insult anyone or make
them uncomfortable. Effective and
ethical business communication is
dependent on the efficiency, clarity, and
honesty of the message

3. Professionalism in the workplace is how you behave
and communicate. This encompasses written, verbal,
visual and electronic communication.

6. Intercultural Business Communication

7. Intercultural
communications creates a
common ground, where
people from different
countries acknowledge
cultural differences and
adjust their approaches
accordingly.
Intercultural
communication allows for
universal communication,
which entitles respecting
that people have different
values, beliefs, expectations
and behaviors
Intercultural communication turns assumptions of similarities
into appreciation of differences

8. Business writing is an essential aspect of business
communication, and becomes a more vital requirement
as you move up the ladder. It is a skill that can help you
either win or lose a million dollar contract. The good
news is that it can be taught and developed

12. Positive and negative messages

13. Positive messages are easier to deliver, since they tend to
cover good news. Depending on the message and its purpose,
the writer needs to ensure that the content and purpose is
clearly understood and deadlines are set as needed. Just
because the message is positive does not mean it is not
important.

16. Successful presentations sell an idea through the utilization of entertaining,
educational, and engaging techniques. They should never be based on one-
way communication methods. How you present it is equally important as
the content. The presenter needs to create a comfortable free rein
environment that encourages engagement and socializing. The goal of any
presentation is to inform, persuade, request action, and build relationships.

17. Provide your audience with a quality presentation. Your main purpose should be that
they enjoy, retain, and learn the information presented. If you enjoy and believe in
what you are presenting then your audience will pick up on it and will follow the same
path.

18. Business reports are a way of
communicating information within the
office or with customers. It consists of
objectives, problems, and suggestions for
improvement.
Business Reports

19. Business Reports

20. Long well researched reports that are usually
prepared for upper management or other
companies. They include a cover, summaries,
a proposal, and a content page. The report
ends with acknowledgments and list of
references
Short reports that can be communicated
through E-mail, office memos or verbally. They
do not require a cover page, and the
introduction and conclusion are part of the
report

24. Unsolicited proposals are used for
marketing purposes to introduce an
unanticipated product or service to
potential customers. They have to
be especially convincing, and alluring
to attract the customer’s attention
and interest

25. Solicited Proposals

26. Formal proposals are based on a customer’s request.
Their purpose is to supersede competition by providing
the customer with a strategic plan on how the company
is the best fit to meet their needs.

27. Informal proposals are considered to be sole-sourced.
The customer is only interested in your services and
products and is not asking for competing proposals.