This deck is for companies who want to have success in their marketing programs across various channels (Social, email, PPC, Advertisement, Content, and others) and provides Strategic and program level tactics for success.
The intelligence that creates an individual approach and gets results. The role of direct Mail in today’s
media mix / study results. How to create an omni-channel
experience using Big Data and smart technology
It's Time to Mix it Up! - Rethinking Your Channels in a Post-Digital Age by T...Tim Hines
B2B marketers have fallen into the trap of recycling their digital methods over and over while numbing buyers into a slow digital death. Marketers must mix up their strategy to reach buyers where and how they want, with the right message to win new business. Let's unpack what a new, healthy, post-digital marketing mix looks like in today's oversaturated landscape.
Discover how to generate demand for your products and services to increase your sales. Learn the demand generation process and content strategy that aligns with lead generation and the buyers journey to effectively increase revenue for your business.
Guide to creating a perfect digital marketing strategyVinodh Ramakannan
Spinta Digital, leading digital marketing company in Chennai and London gives you “The Complete Guide To Creating A Perfect Digital Marketing Strategy” .
To know more visit https://www.spintadigital.com/blog/guide-digital-marketing-strategy/
Digital Marketing Strategy Guide: How to build a plan that works. Republic_Media
Digital marketing is powerful, but it only works if you are targeting your ideal audience at the right time. We'll take you through each step of the process from developing your initial goals to reaching them. You'll get a grasp on what an effective digital marketing strategy looks like and the knowledge necessary to develop your own strategy.
The intelligence that creates an individual approach and gets results. The role of direct Mail in today’s
media mix / study results. How to create an omni-channel
experience using Big Data and smart technology
It's Time to Mix it Up! - Rethinking Your Channels in a Post-Digital Age by T...Tim Hines
B2B marketers have fallen into the trap of recycling their digital methods over and over while numbing buyers into a slow digital death. Marketers must mix up their strategy to reach buyers where and how they want, with the right message to win new business. Let's unpack what a new, healthy, post-digital marketing mix looks like in today's oversaturated landscape.
Discover how to generate demand for your products and services to increase your sales. Learn the demand generation process and content strategy that aligns with lead generation and the buyers journey to effectively increase revenue for your business.
Guide to creating a perfect digital marketing strategyVinodh Ramakannan
Spinta Digital, leading digital marketing company in Chennai and London gives you “The Complete Guide To Creating A Perfect Digital Marketing Strategy” .
To know more visit https://www.spintadigital.com/blog/guide-digital-marketing-strategy/
Digital Marketing Strategy Guide: How to build a plan that works. Republic_Media
Digital marketing is powerful, but it only works if you are targeting your ideal audience at the right time. We'll take you through each step of the process from developing your initial goals to reaching them. You'll get a grasp on what an effective digital marketing strategy looks like and the knowledge necessary to develop your own strategy.
Rethinking Sales and Marketing alignment: [How Marketing will help close deals]CRMT Digital
Better Marketing and Sales alignment improves profits, customer services and internal relationships. Most organisations have already realised that traditional business unit divisions hinder more than they help and are now seeking to improve internal relationships between departments. For successful alignment between Marketing and Sales, employees need to be empowered by technology.
THE COMPLETE GUIDE TO CREATING A PERFECT DIGITAL MARKETING STRATEGYVinodh Ramakannan
Spinta Digital, leading digital marketing company in Chennai and London gives you The Complete Guide To Creating A Perfect Digital Marketing Strategy in this blog! Read on to know how we help our brands using this near to perfect digital marketing strategy.
8 ways to introduce personalisation into your marketing strategy CRMT Digital
Personalising enables modern marketers to create highly engaging customer experiences that have continuously proven to generate higher conversion rates and improved lead generation. Yet many of today’s marketers are still only using basic forms of personalisation in their campaigns, a stock email with a category field, whilst a survey on marketing messages conducted by Lyris revealed that 63% of consumers report this no longer has an impact due to the volume of emails they receive.
Here are eight easy ways to help you take the first steps towards improving campaign personalisation:
This Presentation from Webtech Learning - Web Education Academy represents that why the use of digital marketing is not the only investment-wise decision but also an effective marketing channel that can help you grow your business.
The 10 most disruptive pr and marketing agencies 2021(1) compressedMerry D'souza
There are many public relations agencies that work to attract customers’ attention towards companies by using different PR strategies. By generating informative and high-quality content, they work hard to enhance their clients’ businesses. These agencies also improve the promotional strategies of their clients in order to raise brand awareness and market their products or services effectively.
One page template: Buyer Personas, the formula to strategise your buyer personas successfully. Follow these steps to generate a comprehensive persona profile of your customers. This works hand in hand with your Brand Strategy Template.
One page template: Digital Marketing Strategy, the formula to strategise your digital strategy successfully. Follow these steps to generate a comprehensive digital marketing plan.
This is the simplest description of what we do at SIGMA Marketing Group. It's easy to get complex when you are selling database and marketing analytics, but it's hard to keep it simple. Sally Dixon did a GREAT job of articulating our special sauce!
Strategic Digital Marketing Planning FrameworkAndy Lima
3rd lecture focused on the digital marketing planning framework based on SOSTAC (PR Smith). This lecture aims to help student to build SMART objectives, understand what strategic formulation is, tactical implications, implementation and monitoring.
The Lecture is followed by 2 hours seminars with extra materials, videos and tasks.
Developing a digital marketing strategy to drive business growth - LexisClicklexisclick
A good written digital marketing strategy will work in a very similar way to a map. It'll give you your chosen route to business growth as well as other options in case of potential events.
Using Data To Further Sales & Marketing Alignment - Radius at The Sales Devel...Tenbound
Using Data To Further Sales & Marketing Alignment - Radius at The Sales Development Conference 2017 September 21st, 2017 San Francisco tenbound.com/conference
Rebranding: A 4 Step Plan for B2B MarketersTodd Ebert
Your brand has huge strategic importance for improving your competitive position, engaging more prospects and ultimately winning more customers. So that’s why I wrote this ebook, “Rebranding: A 4-Step Plan for B2B Marketers”. In the book, I lay out detailed how-to’s for pulling off every part of a rebranding from aligning your leadership around the brand to launching it internally and externally. You’ll discover examples of what my team and I did to make MultiView’s rebranding successful at every stage. I’ve also included a scorecard for selecting your digital agency and a checklist for making sure you have all your bases covered. I hope you find the content helpful and if you have any questions, please DM me on Twitter @ToddEbert. I’d be happy to share my experience having done this several times.
Digital Marketing 101 Toolkit that covers the basics of Digital Planning, Social Media, Consumer Touch-points and a guide to using basic digital/social platforms like Facebook, Twitter, YouTube, Blogs, Web Analytics and Social Listening
How to Build a Data-Driven Marketing Stack in the Real WorldMightyHive
Insights into how marketers can build and run data-driven marketing stacks. This walkthrough covers five key capabilities that a data-driven marketing stack must solve for: Campaign Management, Unified Tracking, Site-Side Analytics, Reporting, and Attribution.
Presented by Myles Younger and Ben Rudolph of MightyHive.
Watch the video here:
https://www.youtube.com/watch?v=0tlFbWhyF0c
Visit MightyHive at www.mightyhive.com
Do you want to create product demand and pass on leads to sales? Of course you do, but you’ll need a demand generation strategy to do it right. Learn what sets demand generation apart, how to build and optimize your strategy, and the importance of paid marketing. Download the full Demand Generation Strategy Playbook on our website: https://hubs.ly/H0bvjyy0
Rethinking Sales and Marketing alignment: [How Marketing will help close deals]CRMT Digital
Better Marketing and Sales alignment improves profits, customer services and internal relationships. Most organisations have already realised that traditional business unit divisions hinder more than they help and are now seeking to improve internal relationships between departments. For successful alignment between Marketing and Sales, employees need to be empowered by technology.
THE COMPLETE GUIDE TO CREATING A PERFECT DIGITAL MARKETING STRATEGYVinodh Ramakannan
Spinta Digital, leading digital marketing company in Chennai and London gives you The Complete Guide To Creating A Perfect Digital Marketing Strategy in this blog! Read on to know how we help our brands using this near to perfect digital marketing strategy.
8 ways to introduce personalisation into your marketing strategy CRMT Digital
Personalising enables modern marketers to create highly engaging customer experiences that have continuously proven to generate higher conversion rates and improved lead generation. Yet many of today’s marketers are still only using basic forms of personalisation in their campaigns, a stock email with a category field, whilst a survey on marketing messages conducted by Lyris revealed that 63% of consumers report this no longer has an impact due to the volume of emails they receive.
Here are eight easy ways to help you take the first steps towards improving campaign personalisation:
This Presentation from Webtech Learning - Web Education Academy represents that why the use of digital marketing is not the only investment-wise decision but also an effective marketing channel that can help you grow your business.
The 10 most disruptive pr and marketing agencies 2021(1) compressedMerry D'souza
There are many public relations agencies that work to attract customers’ attention towards companies by using different PR strategies. By generating informative and high-quality content, they work hard to enhance their clients’ businesses. These agencies also improve the promotional strategies of their clients in order to raise brand awareness and market their products or services effectively.
One page template: Buyer Personas, the formula to strategise your buyer personas successfully. Follow these steps to generate a comprehensive persona profile of your customers. This works hand in hand with your Brand Strategy Template.
One page template: Digital Marketing Strategy, the formula to strategise your digital strategy successfully. Follow these steps to generate a comprehensive digital marketing plan.
This is the simplest description of what we do at SIGMA Marketing Group. It's easy to get complex when you are selling database and marketing analytics, but it's hard to keep it simple. Sally Dixon did a GREAT job of articulating our special sauce!
Strategic Digital Marketing Planning FrameworkAndy Lima
3rd lecture focused on the digital marketing planning framework based on SOSTAC (PR Smith). This lecture aims to help student to build SMART objectives, understand what strategic formulation is, tactical implications, implementation and monitoring.
The Lecture is followed by 2 hours seminars with extra materials, videos and tasks.
Developing a digital marketing strategy to drive business growth - LexisClicklexisclick
A good written digital marketing strategy will work in a very similar way to a map. It'll give you your chosen route to business growth as well as other options in case of potential events.
Using Data To Further Sales & Marketing Alignment - Radius at The Sales Devel...Tenbound
Using Data To Further Sales & Marketing Alignment - Radius at The Sales Development Conference 2017 September 21st, 2017 San Francisco tenbound.com/conference
Rebranding: A 4 Step Plan for B2B MarketersTodd Ebert
Your brand has huge strategic importance for improving your competitive position, engaging more prospects and ultimately winning more customers. So that’s why I wrote this ebook, “Rebranding: A 4-Step Plan for B2B Marketers”. In the book, I lay out detailed how-to’s for pulling off every part of a rebranding from aligning your leadership around the brand to launching it internally and externally. You’ll discover examples of what my team and I did to make MultiView’s rebranding successful at every stage. I’ve also included a scorecard for selecting your digital agency and a checklist for making sure you have all your bases covered. I hope you find the content helpful and if you have any questions, please DM me on Twitter @ToddEbert. I’d be happy to share my experience having done this several times.
Digital Marketing 101 Toolkit that covers the basics of Digital Planning, Social Media, Consumer Touch-points and a guide to using basic digital/social platforms like Facebook, Twitter, YouTube, Blogs, Web Analytics and Social Listening
How to Build a Data-Driven Marketing Stack in the Real WorldMightyHive
Insights into how marketers can build and run data-driven marketing stacks. This walkthrough covers five key capabilities that a data-driven marketing stack must solve for: Campaign Management, Unified Tracking, Site-Side Analytics, Reporting, and Attribution.
Presented by Myles Younger and Ben Rudolph of MightyHive.
Watch the video here:
https://www.youtube.com/watch?v=0tlFbWhyF0c
Visit MightyHive at www.mightyhive.com
Do you want to create product demand and pass on leads to sales? Of course you do, but you’ll need a demand generation strategy to do it right. Learn what sets demand generation apart, how to build and optimize your strategy, and the importance of paid marketing. Download the full Demand Generation Strategy Playbook on our website: https://hubs.ly/H0bvjyy0
Läkemedelsverkets rapport till regeringen om hur EU:s miljökrav vid läkemedelstillverkning kan skärpas. De senaste åren har tillverkningen av läkemedel i lågkostnadsländer som Indien och Kina uppmärksammats på grund av den miljöpåverkan som den medför. Förslaget är det första i sitt slag och skulle bland annat innebära att alla tillverkare – även utanför EU - måste följa reglerna om produkterna säljs inom EU.
Essence of Nature - Resort in Uttarakhand the main theme is Wellness and Wellbeing an all round holistic experience to pamper and nurture mind, body and spirit, comfortable accommodation in a colourful period property.
La formazione in osteopatia nell'ottica della qualità totalemario d'andreta
Lo sviluppo della soddisfazione del cliente come strategia di sviluppo della formazione in osteopatia.
Aspetti del ciclo virtuoso attivato dall’implementazione di una politica di sviluppo della soddisfazione del cliente; la qualità del servizio secondo il modello SERVQUAL; la soddisfazione del cliente nell’ottica della qualità totale; il ciclo del miglioramento continuo di Deming (PDCA); il modello “Kaizen” del miglioramento continuo; miglioramento continuo e ISO 9001.
This presentation was given during the February 2009 Coos Library Directors' meeting to convince them to look into adopting an open source integrated library system (ILS) such as Koha or Evergreen. The Coos County Library Service District is located on the southern Oregon coast.
A 6-Step Guide to 2021 Marketing PlanningAndrea Martin
This 6-Step process offers guidance on how to build out a strategic, tactical marketing plan that is audience specific and easy to follow so you can achieve your business and marketing objectives in 2021.
Digital Marketing Approach by Adept Advertising Agency HyderabadAdept Advertising
Adept Advertising is a performance-driven digital marketing agency that offers effective online advertising services to businesses to meet their marketing objectives. Digital Marketing services include SEO Services, Google Ads campaigning, and Social Media Marketing services. We are focused on quality lead generation through PPC Advertising services, relevant organic traffic through search engines, and creating a social media buzz by engaging potential audiences. For more details contact us for a customized digital media plan.
How to Craft a Campaign-Driven Marketing Strategy for Your FirmGood2bSocial
A marketing campaign can be defined simply as a collection of activities (email, social media, blog posts, videos, webinars or events, etc.) that are aimed at a specific target audience and center around a specific message. Effective marketing campaigns target certain audiences by creating premium content that are relevant to that audience. When a law firm’s marketing activities don’t have a direction, the messages become less focused and less effective. By utilizing a campaign approach whereby you select specific industry niches, target specific personas, or focus on specific topics or practice areas, you can focus your attention more narrowly and track your results more precisely.
In this one hour webinar, we'll describe what you need in order to build a successful campaign-driven marketing strategy for your firm. This process will give you the ability to generate a better ROI from your marketing and business development efforts and will provide you with a deeper insight into your target audience.
Presenters:
Susan Chan
Digital Marketing Strategist and Campaign Leader, Deloitte
Susan Chan is a creative digital marketing strategist and campaign leader at Deloitte. She has a strong track record of developing and executing marketing campaign strategies to achieve audience reach and engagement while enhancing brand awareness, improving digital presence, and optimizing the user experience.
Guy Alvarez
Founder, Good2bSocial
Guy Alvarez is the founder and Chief Engagement Officer of Good2bSocial which helps law firms and legal vendors understand and leverage the power of content, digital marketing and social media. Starting out as a lawyer, and over his 25-year career, Guy’s deep expertise spanning law, technology, and marketing, has enabled him to emerge as a leading voice in the application of digital and social technologies for business.
MindRocket Media Group Capabilities DeckFinanceMRMG
As experts in K-20 education and workforce training thought leadership, our team can effectively help you communicate and execute your organizational vision. By engaging in our holistic “Customer Journey” approach we help you connect with the right target audience making every word and every moment count. We connect the dots from messaging to sales and operations by drawing upon current domain expertise and industry experience while leveraging our well-established industry relationships. We are experts in organizational growth strategies, audience communications, media production, and networking. We remove artificial barriers to provide integrated strategies and support that positively impact end-to-end product lifecycles in K-20 education and workforce and education technology.
Expect the best
We are experts in search and social engagement.
Let us ensure your efforts are getting the best possible results. We can look at the bigger picture and create a social and search strategy that seamlessly integrates with your broader marketing strategies in a way that is cohesive and effective.
We understand that maximising return is a key interest for you. That’s why we use insightful data and analysis to optimise engagement. We will always measure our results and provide you with detailed information on your campaigns and social activities.
Call our Digital Marketing Manager, Chantal Young Dresner today.
Tel: 01273 487 800
Email: chantal@sansfrontiere.co.uk
Social media marketing can take many forms, such as creating and sharing posts, stories, videos, images, and other types of content that are relevant and appealing to the target audience.
Here is the information shared to the Douglas Elliman real estate group in Palm Beach Florida. Douglas Elliman has produced $2B in sales over the past 12 months, netting $100M in commissions paid. This group averages $12.7M in sales a day so far in 2021.
Best Digital Marketing Agency In India, Top Brand Consultants In PuneBrandperl
Best Digital Marketing Agency In India, Top Brand Consultants In Pune, Best Web Design Company In India, Best Social Media Marketing Company, Best SEO Company India, Content Marketing Services India, Ecommerce Development Company India
Digital Marketing Services In Pune, Digital Marketing Agency In IndiaBrandperl
Social Media Marketing Company In Pune, SEO, SMM, SEM Services, Digital Marketing Agency In Pune, Service Branding Agency In India, Brand Consultants In Pune, Best Web Design Company In India, Content Marketing Services India
What are paid placements used for? Learn how you can leverage online advertising platforms for content distribution, leads, and sales.
*Originally used as a presentation for The Startup Institute.
Optimising Your Digital Success | The Importance of Strategic PlanningSydney Digital Agency
Digital strategy consulting involves crafting a marketing plan aligned with business goals. Key elements include defining goals, thorough research, data analysis, assembling a strategy plan, and selecting optimal digital channels. Success hinges on strategic planning and execution, ensuring purposeful engagement in the digital landscape. Read complete blog in detail.
Lead generation marketing plays a critical role in expanding and promoting your business. But with millions of free resources and offers competing for attention online, acquiring new leads and turning them into paying customers can feel like a never-ending challenge.
So, what’s the best way to capture and engage your target customers in an extremely crowded online space? Check out these webinar slides to learn:
- How to find the best types of promotions for every industry that maximizes your ROI.
- How to use promotions to convince your prospects to take action.
- How to grow your email and mobile database, social followers, website traffic, and foot traffic.
Today’s marketers in highly competitive industries need to have the best tools to stay ahead in the digital space. There are a lot of factors to consider, both pre-click and post-click. First, you need the best methods to get meaningful, valuable clicks, and then you need to see if those leads are actually turning into sales.
It starts with optimizing your pay-per-click campaign and continues with an effective marketing automation platform.
This webinar will help you:
-Write ad copy that converts customers
-Track sales down to a keyword level to see exactly what’s working and what’s not
-Use nurturing campaigns and workflows to stay top-of-mind with your leads
Similar to Precision Marketing for when you need more Marketing Horsepower. (20)
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
11. Strategy
We’ll assess your solution,identify your target goals and learn your business frontwards,
backwards and upside-down until your strategy is right-side up.
Positioning
Watch your competition
fade like tail-lights as you
gain recognition in the
limelight.
Branding
We live and breathe what
you sell to find your edge
– and run with it.
Messaging
Your key messaging is
builton language that
connects on an emotional
level.
13. Your story unfolds in front of your audience,meaningfully crafted by thought
leaders,wordsmiths and designers.
Blogs
From evergreen
to topical to
niche,we strike
the right tone
that keeps
them coming
back and
sharing.
Video
Content
Video opens
the doors to
authenticity and
sharing that
could one day
break the
Internet.
Interactive
Content
Engaging and
interactive
content that
will increase
your customer
base and
leave your
competitors in
the dust.
eBook &
Whitepapers
What’s sexier than
a well-written
eBook and white
paper download to
boost micro-
conversions?
Infographic
Content &
Design
Meticulous
research
(STATS!)
displayed within
a design style
that turns heads.
Content Creation
17. Facebook
We increase your
organic and paid
engagements
and lead
conversations
through
Branding,
content, and
Targeted
exclusive offers.
Instagram
We Create
excitement for
brand properties
by sharing unique
photos and videos
of your customer’s
experience.
Twitter
We promote the
Brand and create
a following to
help build Brand
Loyalty and
create further
positive
sentiment.
Pinterest
Save and manage
images and video
content that
shows everything
that’s great about
your brand
services and
products.
Google +
Connect and
communicate
with followers,
while promoting
your brand.
All channels will improve results in Search Engine Marketing for your brand and website.
Channels
22. We help you to build a solid sales pipeline with integrated and highly precise and
measurable campaigns, customized to your unique specifications and growth objectives.
Email
Campaigns
Increase your
conversions
through
strategic email
marketing.
SEM
Get listed in
fail-safe
organic search
engine results
with our white-
hat SEO
services.
Social Media
Marketing
Capture &
nurture leads
with social
amplification.
Referral
Marketing
Design your
integrated referral
plan to
successfully &
consistently reach
your targeted
Audience and getthe
referrals that
accelerate the sale.
Advertising
Manage your
marketing
ad spend in
Digital and
Traditional
Media to
ensure the
highestlevel of
visibility with
the optimal ROI
Demand Generation
24. Jump Start
$1,495
Standard
$1,995
Corporate
$2,495
Enterprise
Call
• SEO / SEM Yes Yes Yes IMC
• Google, Bing, and Yahoo
Advertising 2 Yes Yes Yes Yes
• Social Media Advertising 2
No Yes Yes Yes
• Facebook Real Time Ads 2
No Yes Yes Yes
• Social Media 1
No No Yes
Up to 100,000
mentions per month
• Media buys No No No Yes
Inbound Demand Generation
1 Find new customers, track how you stack up against your competitors and manage your brand
2 Require advertising budget and 15% maintenance fee (min. $500) budget per month.
Pricing for each Plan is charged on a monthly basis.
27. Q1 Q2 Q3 Q4
Impressions 1M 1.5M 2M 2M
Opportunities 525 785 1050 1050
Won Business 380
Opportunities
Decision
Closed/Won
Business
Marketing
Qualified Leads
Impressions
Case Study – ERP Sales Performance
Results are based on previous client history and may vary from client to client.
Assumes a 90-day sales cycle.
28. Case Study - Business Impact
30%
Increase in Forecast
1Q
ROI within 1st Quarter
3.4K
New Opportunities
2.9K
CAC
(Customer Acquisition Costs)
380
New Deals
$16.2M
Increase in Funnel
29. Precision Marketing Starts Here!
Thank you
3degreeZ° Marketing
Your Growth is Our Focus
www.3degreeZ.com