The document discusses the postal and telecommunication services in India. It provides an overview of the department of posts and its wide network across India. It also discusses the newspaper industry in India, including the largest newspapers by circulation. The document then covers various postal services like postcards, letters, speed posts and registered mails. It concludes with details about the growth of the telecommunication sector in India, major players and emerging technologies.

1. POST AND
TELECOMMUNICATION
VIVEK VIJAYAN(18) VIVEK VIJAYAN(18)
HEMALI GANATRA(5)
AMAN DUBE K(4)

2. POSTS
• The postal service is under the Department of
Posts, which is part of the Ministry of
Communications and Information Technology of the
Government of India.
• It was founded in 1774.
• India has been divided into 22 postal circles, each
circle headed by a chief postmaster general.

3. • For more than 150 years, the Department of Posts (DoP)
has been the backbone of the country’s communication
and has played a crucial role in the country’s socio-
economic development.
• It touches the lives of Indian citizens in many ways:
delivering mails, accepting deposits under Small Savings
Schemes, providing life insurance cover under Postal Life
Insurance (PLI) and Rural Postal Life Insurance (RPLI) and
providing retail services like bill collection, sale of forms,
etc.
• The DoP also acts as an agent for Government of India in
discharging other services for citizens such as Mahatma
Gandhi National Rural Employment Guarantee Scheme
(MGNREGS) wage disbursement and old age pension
payments. With 1, 55,015 Post Offices, the DoP has the
most widely distributed postal network in the world.

4. NEWSPAPERS
• In INDIA the total number of newspapers registered
is 82237.
• The largest number of newspapers and periodicals
registered in any Indian language was in Hindi at
32,793. English had the second largest number of
newspapers and periodicals which was 11,478.
• HISTORY: The history of newspaper in India began in
1780, with the publication of the Bengal Gazette
from Kolkata under the British raj.

5. • Other newspapers such as The India Gazette, The
Calcutta Gazette, The Madras Courier (1785), The
Bombay Herald (1789) etc. soon followed.
• The Bombay Samachar , founded in 1822 and
printed in Gujarati is the oldest newspaper in Asia
still in print.
• The Times of India was founded in 1838

6. • Top 10 newspapers
i. Dainik jagran (hindi) – 16.37 million
ii. Dainik bhaskar (hindi) – 14.41 million
iii. Hindustan (hindi) – 12.24 million
iv. Malayala manorama (malayalam) – 9.76
million
v. Amar ujala (hindi) – 8.41 million
vi. Times of india (english) – 7.65 million
vii. Daily thanthi (tamil) – 7.33 million
viii. Lokmat (marathi) – 7.313 million
ix. Rajasthan patrika (hindi) – 6.83 million
x. Mathrubhumi (malayalam)– 6.33 million

7. 0.00
2000.00
4000.00
6000.00
8000.00
10000.00

8. POST CARDS
• A postcard or post card is a rectangular piece of
thick paper or thin cardboard intended for writing
and mailing without an envelope.
• Early Indian postcards were generally printed in
Germany, as well as in France, Britain and Austria.
Ravi Verma press was one of the exceptions, with
his famous press outside Bombay printing postcards
before 1900.

9. 0.00 5000.00 10000.00 15000.00 20000.00 25000.00 30000.00 35000.00
2000-01
2001-02
2002-03
2003-04
2004-05
2005-06
2006-07
2007-08
2008-09
2009-10
2010-11
Number

10. LETTERS
• A letter is a written message containing information
from one party to another. The role of letters in
communication has changed significantly since the
nineteenth century.
• Historically, letters (in paper form) were the only
reliable means of communication between two
people in different locations.

11. TYPES
• Speed Post: the market leader in the domestic
express industry, was started by Department of
Posts in August 1986 for providing time-bound and
express delivery of letters ’ documents and parcels
across the nation and around the world.
• Registered posts: To provide secure transmission of
customers articles. A record is kept at all stages the
article passes through.
• Insured posts: Articles may be insured at all post
offices. Insurance covers all risks in course of
transmission by post .

12. 0.00
10000.00
20000.00
30000.00
40000.00
50000.00
60000.00
70000.00
80000.00
90000.00
100000.00
2000-01 2001-02 2002-03 2003-04 2004-05 2005-06 2006-07 2007-08 2008-09 2009-10 2010-11

13. SPEED POSTS
no
0
500
1000
1500
2000
2500
3000
2000-01
2001-02
2002-03
2003-04
2004-05
2005-06
2006-07
2007-08
2008-09
2009-10
2010-11
no

14. REGISTERED
0.00 200.00 400.00 600.00 800.00 1000.00 1200.00 1400.00 1600.00 1800.00 2000.00
2000-01
2001-02
2002-03
2003-04
2004-05
2005-06
2006-07
2007-08
2008-09
2009-10
2010-11
no in millions
no in millions

15. INSURED
0.00
10.00
20.00
30.00
40.00
50.00
60.00
70.00
80.00
90.00
2000-01 2001-02 2002-03 2003-04 2004-05 2005-06 2006-07 2007-08 2008-09 2009-10 2010-11

16. UNREGISTERED
0.00 10000.00 20000.00 30000.00 40000.00 50000.00 60000.00 70000.00 80000.00 90000.00
2000-01
2001-02
2002-03
2003-04
2004-05
2005-06
2006-07
2007-08
2008-09
2009-10
2010-11

17. PARCEL
• Anything can be sent in a parcel excepting articles
whose transmission is prohibited.
• It can contain single communication to the addressee
of the parcel.
• If the parcel is suspected to contain other than the
permitted communication, it will be opened in the
presence of the addressee or his authorized agent,
and each written communication will be charged on
delivery with double the letter postage.
• If the addressee refuses to pay the charges, the parcel
will be returned to the sender from whom the charge
will not be recovered.

18. • Registration:
The postal article that is registered is given identification
and is recorded at every stage of handling. Letters, letter
cards, Book and Pattern Packets, Parcels, News papers
prepaid with postage may be registered at any post
office for transmission at any post office. The registered
postal article is delivered specifically to the addressee.
• Value Payable Letters and Parcels:
The VPL or VPP is paid for at the time of receipt.
Registered parcels, letters, book packets and news
papers may be sent as VPL/VPP. An article which has no
intrinsic value can also be sent as value payable article.
SIZE MINIMUM MAXIMUM
Length As per letter 100cm
girth As per letter 180cm

19. 0.00
500.00
1000.00
1500.00
2000.00
2500.00
3000.00
3500.00
4000.00
2000-01 2001-02 2002-03 2003-04 2004-05 2005-06 2006-07 2007-08 2008-09 2009-10 2010-11

21. • Fastest growing wireless market with
960.9 million mobile phone subscribers
as of 2012
• 3rd largest in terms of no. of wireless
connections
• 1.159 billion users projected by the end of 2013
• Total number of telephones in India has
crossed the line of 750 millions in
oct,2010
TELECOMMUNICATION IN INDIA
Total revenue: USD 33350 million

22. More of a history…
• The first operator BSNL was created by cooperation
of erstwhile India telecommunication series.
• After the telecommunication policies were revised
to allow private companies like,
vodafone, bharti airtel, tata indicom, idea
cellular,aircel, loop mobile came into picture..

23. TELEPHONES
• The number of telephone subscribers in India
decreased to 892.02 Million at the end of
February 2013 as compared with 893.15 million in
January 2013, thereby registering a negative growth
rate of -0.13%.
• The overall tele-density in India has declined to
72.90. The urban teledensity is 146.15 and rural
teledensity is 40.81

24. 0
10
20
30
40
50
60
70
80
1995 2000 2005 2010 2015
Years
Number of telephones per 100 person

27. Mobiles
• Total number of GSM Subs as of August 2013 -
674.41 million
• The GSM Subs increased by 1.78 million in
August 2013 (0.26% increased from previous
month)
• Maximum GSM Subs - Airtel - 192.22 million
• Maximum GSM Subs for the Circle - UP ( E ) - 59.33million
GSM SUBSCRIBER FIGURES AUGUST-2013

30. Group Company wise % market share (Subscribers) as of Aug 2013

31. Group Company wise % market share (Subscribers) - August 2013
Sl. No. Name of Company Total Sub Figures
Additions in August
2013
% Market Share
% Growth over
previous month
1 Bharti Airtel 19,22,22,866 8,33,852 28.50% 0.44%
2 Vodafone 15,43,37,362 -85,812 22.88% -0.06%
3 IDEA 12,60,20,313 7,52,107 18.69% 0.60%
4 BSNL 9,71,72,146 0 14.41% 0.0%
5 Aircel 6,26,02,380 8,76,883 9.28% 1.42%
6 Uninor 3,22,53,714 -5,05,589 4.78% -1.54%
7 Videocon 29,29,783 1,58,003 0.43% 5.70%
8 MTNL 38,42,210 -2,48,331 0.57% -6.07%
9 Loop Mobile 30,28,539 0 0.45% 0.00%
All India 67,44,09,313 17,81,113 100.00%

32. Telecom Sector- A HIT
• Most vibrant sector with highest growth rate
– more than 60 lakh customers are added
every month
• Plethora of services
• Easier access/ availability
• Drastic reduction in tariff
• World class service
32

33. Major classes of Services
• Fixed Copper, Optical Fiber,
Wireless
• Mobile GSM and CDMA based
• Narrow band Voice, Internet, Fax
• Broad band High speed Internet, Video

34. Fall in STD Rates
• Pre – April 1999 38
• April 1999 30
• October 2000 24
• January 2002 9
• March 2003 4.80
• April 2004 3.60
• September 2004 2.40
• March 2006 1
34
(Rs/min)

35. Mobile Tariffs in India one of the
Lowest
0.23
0.22
0.19
0.17
0.16
0.11 0.11 0.11
0.09
0.05 0.05
0.04
0.03
0.02
0
0.05
0.1
0.15
0.2
0.25
Belgium
Italy
UK
France
Brazil
Philippines
Taiwan
Argentina
Malayasia
HongKong
Thailand
Pakistan
China
India
USD

37. Decline in ARPU
0
50
100
150
200
250
300
350
400
Jun' 06 Sep' 06 Dec' 06 Mar' 07 Jun' 07 Sep' 07 Dec' 07 Mar' 08 Jun' 08 Sep' 08 Dec' 08 Mar' 09
Rs.
GSM ARPU CDMA ARPU

38. Challenges for Operators
Decline in Tariffs

39. Innovation will be key
• New Innovative ideas
and services will hold
the key for telecom
operators to generate
revenue and sustain in
this competitive
market.
• Convergence of Mobile,
fixed line & internet
will give rise to new
services.
• Fixed Line will be saved
by Broadband, IPTV
and VoIP services.
• Mobile will see new
technologies like 3G,
4G (LTE) and WiMAX.
Mobile VAS will evolve with new
technologies and an operator with
good service portfolio will command
the market

40. Various other services emerged by leveraging the telecom services industry
40
GMPCS services were launched in India in
1999. These services allow a subscriber to
communicate from any point on earth
through a handheld terminal. Moreover,
the telephone number remains unchanged,
irrespective of the subscriber’s location.
Public Mobile Radio Trunked Services
PMRTS have not grown to their expected potential in
India. The high licence fee leaves a very thin margin for
services providers; thereby, inhibiting its growth.
About 31,000 subscribers are currently availing this
service in India from 12 different operators.
In 1995, radio paging services emerged as a
promising segment in India. However, this
segment could not compete with cellular services
in general and SMS technology in particular, and
is currently shrinking. At present, only four radio
paging service providers are present in the
Indian market.
Very Small Aperture Terminals (VSAT)
The market for VSAT services increased by 5.73
percent during the quarter ending in December
2006, and the segment had a total subscriber base
of 55,070. HCL Comnet is the largest of the eight
players functioning in the market.
GMPCS*
Radio Paging
Other Telecom
Services
* Global Mobile Personal
Communication by Satellite

44. Telecom Equipment Market
• Despite this tremendous growth of services sector,
the presence of Indian telecom equipment
manufacturing is dismal.
•“Indian Products” contributes just 2-3 % share of the
total demand for telecom equipment
Year Indian
Demand (Bn
USD))
Indian Products (Mn USD) Indian Products as %
of Total Demand
2007-08 11.756 200 2%
2008-09 12.059 240 2%
2009-10 10.953 280 3%

48. INDIAN NATIONAL SATELLITE
• It enabled the rapid expansion of
modern telecommunication facilities
to even the remote areas and off-
shore islands.
• Together, the system provides
transponders in C, Extended C and
Ku bands for a variety of
communication services.
• Some of the INSATs also carry
instruments for meteorological
observation and data relay for
providing meteorological services.

49. Satellites in service
• INSAT-2E
• INSAT-3A
• INSAT-3C
• INSAT-3D
• INSAT-3E
• KALPANA-1
• GSAT-2
• Edusat
• INSAT-4 Series
• INSAT-4A
• INSAT-4B
• GSAT-8 / INSAT-4G
• GSAT-12
• GSAT-10

50. DEFENCE CALLING
• Radio based Data communication
• Global positioning system
• Ambience listening
• DMO(Direct mode operation)
• Mobile repeater cum control room
• HF MAN Pack sets for disaster management

52. Indus Towers, a joint venture
of Vodafone (42%), Bharti
Airtel (42%) and IDEA (16%) is fast
growing and already has more than
1,00,000 Towers
Quippo Telecom has acquired spice
and TATA Teleservices.
American Tower Corp and Xcel
Telecom towers are other players

53. • 8,500 crore spent on about 3.5 billion diesel per year
by telecom companies
• 5 million tonnes of carbon emission from these
towers
• 5,00,000 towers estimated in India
• This diesel consumption has effect on increase in
public rates

54. Google glass
• Wearable computer with
an optical head-mounted
display (OHMD).
• The quality of pictures and
video are usable for
healthcare education,
reference, and remote
consultation.

55. The real Challenge !
How effectively can the:
– Government with its policies
– TRAI with regulation &
– TDSAT with dispute resolution
can keep pace with the fastest growing and
complex Telecom sector

56. Issues to be addressed in the Indian
Scenario
 Unique Rural Scenario : low teledensity
 Need for Spectrum re-farming & re-allocation
 Lack of Content in Local Languages
 Confidence on e-Commerce
 Network Security
 Bridging Digital Divide

57. Just Like that