1. TABLE OF CONTENTS
1. Resume
2. Press Release Samples
i. Morgan Lewis
ii. One Voice Insitiute
3. Sample Blog Posts and Articles
i. The Thing I Wished I Learned in College
ii. Questions to ask PR Professionals During Informational
Interviews
iii. How-To: Make a Winning Portfolio
iv. An Interview with Terrence Cameron
v. Newsletter
vi. Sample Newsletter Pages
2. Jessica Lynn Magness
8120 Buist Avenue Philadelphia PA, 19153 Home: 215-492-0889 Cell: 215-287-5925
jmagness@sas.upenn.edu
EDUCATION: University of Pennsylvania, Class of 2010
Bachelor Degree in English, cum laude honors
Current GPA- 3.42
SKILLS:
Meltwater, Cision, Word, Outlook, Excel, PowerPoint, Publisher, Twitter, Facebook, LinkedIn, Adobe Photoshop, InDesign, iMovie,
iPhoto, Blogger, Wordpress, HTML, XHTML, CSS, blogger outreach, media monitoring, establishing thought leadership, social media
analytics, drafting and editing copy
EXPERIENCE:
Morgan, Lewis & Bockius Present
Public Relations Intern
Entering articles and clips in the PR database and file using Meltwater Press
Composing and distributing the Client Outreach Calendar
Assist with writing and editing press releases
Produce monthly internal electronic firm wide newsletter
Provide writing and editorial assistance to the communications team
Coordinated and participated in social media training for partners
Education Voters PA September 2010 – December 2010
Communications Intern
Wrote and edited web content for educationvoterspa.org
Assisted with phone-banking
Trained fellow employees on phone-banking procedures
Produced media packets for use by Pennsylvania school districts
National Urban League June 2010 – August 2010
Intern – Development Office
Facilitated and promoted the Centennial Celebration in Washington D.C.
Maintained contact between the National Urban League and conference sponsors
Researched and developed a filing system for research on individual donors
Mayor’s Office of the City of Philadelphia June 2009 – August 2009
Mayor’s Intern – Finance Department
Maintained and developed databases of current interns
Planned and implemented programs for interns
Participated in a group project where solutions to the City’s problems were presented
University of Pennsylvania Law School May 2008 – August 2008
Dean’s Assistant
Managed and organized the Dean’s schedule
Handled all incoming correspondence to the Dean
Planned events sponsored by the Dean’s office
Leadership Education and Development (LEAD) June 2007-August 2007
Summer Business Institute at the Wharton School of Business
Residential Team Assistant
Directed thirty rising seniors participating in LEAD at the Wharton School of Business
Planned and implemented everyday logistics of the program as well as corporate site visits, including Goldman Sachs, Credit Suisse
and Lehman Brothers
Managed financial records of the program
3. PRESS RELEASE SAMPLES:
Contact:
Jen Costa Steven A. Navarro
Manager of Public & Media Relations Co-Chair, Mergers & Acquisitions
Practice
202.739.5252 212.309.6147
jcosta@morganlewis.com snavarro@morganlewis.com
Richard B. Aldridge
Co-Chair, Mergers & Acquisitions Practice
215.963.4829
raldridge@morganlewis.com
Morgan Lewis Ranks among Top M&A Firms for First Quarter
NEW YORK, April 18, 2011: For the first quarter of 2010, Morgan Lewis again
ranked among the top mergers and acquisitions law firms according to industry
league tables, with several top ten placements. Some of the firm’s accomplishments
for the first quarter include:
· Ranked 5th with four deals – Legal Advisors to U.S. Buyouts, Based on Volume,
MergerMarkets, Q1 2011
· Ranked 12th with 22 deals – Legal Advisors to America’s M&A, Based on
Volume, MergerMarkets, Q1 2011
· Ranked 10th with 19 deals - U.S. Targets Announced, Based on Number of
Deals, Thomson Reuters, Q1 2011
· Ranked 10th with 21 deals – Us Announced Deals, Counsel to Principals Any
Involvement, Bloomberg, Q1 2011
· Ranked 9th with 13 deals – U.S. Announced Adviser Rankings Based on the
Number of Transactions with Undisclosed and Disclosed Values Up to and Including
$500M, Buyouts Q1 2011
· Ranked 3rd with $1.908M – U.S. Announced Adviser Rankings Based on Value
in the Retail Industry, Buyouts Q1 2011
About Morgan, Lewis & Bockius LLP
With 23 offices in the United States, Europe, and Asia, Morgan Lewis provides
comprehensive transactional, litigation, labor and employment, regulatory, and
intellectual property legal services to clients of all sizes—from global Fortune 100
companies to just-conceived startups—across all major industries. Our
international team of attorneys, patent agents, employee benefits advisors,
regulatory scientists, and other specialists—nearly 3,000 professionals total—
serves clients from locations in Beijing, Boston, Brussels, Chicago, Dallas, Frankfurt,
Harrisburg, Houston, Irvine, London, Los Angeles, Miami, Minneapolis, New York,
Palo Alto, Paris, Philadelphia, Pittsburgh, Princeton, San Francisco, Tokyo,
4. Washington, D.C., and Wilmington. For more information about Morgan Lewis or its
practices, please visit us online at www.morganlewis.com.
5. One Voice Institute of Elemental Ethics and Education Hosts One Voice
International Conference for Educators New York 2010
Tarrytown, NY will be the location of the next One Voice International Conference. The
conference promises to provide new information and networking opportunities to
participating educators.
Glenside, PA (One Voice Institute of Elemental Ethics and Education) September 22,
2010 – November 6th marks the day of the One Voice International Conference for
Educators. The conference will be held in Tarrytown, NY at the Westchester
Marriott.
The conference gives a chance for educators from all over the globe to interact and
exchange ideas. The conference will feature scholarly peer-reviewed paper
presentations as well as One Voice's signature (ELC) Educational Leadership Council
brainstorming sessions. Other incentives include lively debates, panels and
workshops.
According to One Voice Institute's senior program director Rosanna Pitella, "We are
holding up the microphone to educators in two different ways - simultaneously
presenting your work in a global audience and having the opportunity for it to be
published."
The conference provides a chance to network with fellow educators. There are
discounts for students and ELC Members. To learn more about the conference and
register online, visit elementathletics.com.
About One Voice Element Ethics and Education:
The One Voice Institute of Elemental Ethics and Education is an organization with a
mission: to facilitate positive, critical change in educational processes and policies.
The One Voice Institute of Elemental Ethics and Education is dedicated to providing
opportunities for educators around the world to interact with one another in person
or via available technology, to bond with one another for the greater good, and to
assist and support each other in whatever way they can or wish, and as often as
possible.
Contact:
Rosanna Pitella, senior program manager
One Voice Institute of Elemental Ethics and Education
rosanna.pitella@yahoo.com
215-948-3398
elementathletics.com
6. SAMPLE BLOG POSTS AND ARTICLES:
The Thing I Wished I Learned in College
Attend more frat parties? I did enough of that. Streaking? Not my style. Make no
mistake, I truly loved my time spent in school. I met awesome people that motivate
me to this day. Worked with notable professors and made new life-long friends.
Trust, I have few regrets.
But the one thing that I wished I had done is networking. Throughout school, I had
the impression that the name on my degree and my GPA would take me to my next
destination with ease. I couldn’t have been more wrong. It wasn’t until I had
graduated and began to actively look for jobs that I realized the value of building
and maintaining connections.
When I was in college, I viewed myself as being shy and introverted which kept me
getting to know the brilliant people in my company. Now I see that my time at
school offered a superb network that I didn’t properly utilize. So if I could go back I
would definitely be more focused on building a network of motivated and dedicated
individuals like myself.
Easy ways to network and cultivate useful career connections:
- join a professional association
- informational interviews (even if you have a job!)
- follow up on with each new connection via e-mail
- Start with your friends! Ask them about their career aspirations and give
them helpful materials from time to time
The short time that I have spent networking has done immeasurable things for my
young career. I would advise all students and young professionals to invest time into
networking!
Questions to ask PR Professionals During Informational Interviews
How did you end up at your current job?
What do you like most about the field? What do you like least about your field?
What do you read to become more knowledgeable about your field?
What skills should I work on strengthening?
What not to ask:
Are there any open positions at your company?
What is your salary?
What is the expected salary for an entry-level employee?
(Asking about open positions, or asking directly “Can I get a job at your company?”
is not recommended. The purpose of informational interviews is to learn more
7. about your chosen field rather than getting a job. Also, asking about salary is not
seen as very professional.)
How-To: Make a Winning Portfolio
The best way to find a job, especially in the competitive world of public relations is
to highlight your past experiences and successes. Assembling a portfolio is
becoming the norm for public relations job seekers. Below is a list of things to
include and tips to maximize your portfolio.
- Table of contents
- Resume
- Letters of recommendation
- Varied writing samples press releases, blog posts, articles, media placements,
pitches, media advisories
- Add blurbs explaining the significance of each entry
Additional tips:
- Have a professionally printed portfolio to take to each interview
- Include a PDF version in an e-mail with each cover letter sent to a
prospective employer.
- Add it to your professional website.
- Remember that your portfolio is your chance to showcase your
accomplishments and toot your own horn.
An Interview with Terrence Cameron
By Jessica Magness
On April 17, 2008 a telephone interview was conducted with Mr. Terrence Cameron. Mr.
Cameron was the ideal interviewee for his deep knowledge on the subject of steelpan, as
well as his amiable personality and willingness to help. The goal of the interview was to
isolate and explore a variety of social aspects that have left an impact on steelpan as an
art form. These aspects include race, gender and the evolution of the instrument. From
8. the interview, it can be concluded that the steelpan is heavily affected by the social
environment. Hopefully, steelpan will begin to be acknowledged as a mechanism of
society rather than a simple musical instrument.
The Role of Race in Steel Pan Performance
Mr. Cameron has expertise in many aspects of steelpan’s culture, including building
drums and performing in steelpan bands. He has performed in a number of steelpan bands
that have been based in Trinidad, New York City and Philadelphia throughout the years.
Hearing Mr. Cameron’s views on the intricacies of performance is valuable to building
knowledge around the instrument. He has experienced the manner in which social factors
can change a performance. He can also speak to the way responses to steelpan may be
tempered by racial or ethnic backgrounds.
Reading about the racial prejudices that The Steel Kings have experienced in “Unheard
Voices” sparked in interest in race and its influence in steelpan (Nurse). Race is a topic
that is often broached in conversation, but Mr. Cameron was willing to open up about a
potentially sensitive topic. During his years as a performer, he performed for a number of
diverse audiences. His audiences have come from many racial, social and economic
classes. He has played for public, cultural events. But many times his gigs consist of
private parties, such as weddings, anniversaries, corporate events, bar mitzvahs, bat
mitzvahs and high school proms. He has even played for Phillies games at Veterans
stadium! Some of the people that he has played for have an extensive background
knowledge and interest in Caribbean music, others do not have the same passion for the
emerging artform of steelpan. Does he alter the performance based on the make-up of the
crowd? To this question Mr. Cameron answers “Yes, sometimes I do,” plainly and
9. without hesitation. He goes on to say that he sizes up the crowd and plays according to
what he believes the audience would enjoy. He also acknowledges that “special requests
according to people’s cultural background” is a dynamic that can alter the path of the
performance.
When asked does he change which songs he plays, or does he change the way songs are
played, he responds that the songs that he chooses to play are changed, but he “tries to
keep a Caribbean beat if [he] can.” This is a particularly thought-provoking statement. It
is ironic to think that there would be a time that a steelpan band was hired, but Caribbean
music was not appreciated. Has Mr. Cameron had to erase the Caribbean beats because it
didn’t fit the expectations of the audience? Surprisingly, he answers yes and recounts a
few examples. He explains that at a Jewish wedding, the audience wanted Jewish
folksongs. At another Korean event, traditional Korean music was requested. At first this
dynamic is surprising. The Caribbean is a region that was created through diaspora,
wouldn’t this history make its culture more palatable to cultures all over the globe? Yet,
the steelpan’s ability to be translated across cultures is a testament to its versatility.
Mr. Cameron had less to say about any social stigma that may be attached to steelpan. He
only admitted that a stigma existed in the past and mostly in the islands. He expressed
that these stigmas had more to do with a perceived connection with steelpan bands to
street gangs. He feels that there is no stigma in the present day, especially in the States.
However, he is very enthusiastic about the way steelpan has been accepted in America
and abroad. He says the music has received “generally good responses across the board.
He believes that the steelpan is a universal instrument, in that it can be understood and
appreciated by all people, even if he does not believe that the steelpan is necessarily a
“mainstream instrument.”