Pokemon go 15 wild and imaginative uses for brands
•
0 likes•163 views
How can brands and businesses capitalize on the Pokemon Go craze effectively? Here are 15 wild and imaginative ideas that brands can use...
More Related Content
Viewers also liked
Viewers also liked (19)
Similar to Pokemon go 15 wild and imaginative uses for brands
Similar to Pokemon go 15 wild and imaginative uses for brands (20)
Recently uploaded
Recently uploaded (20)
Pokemon go 15 wild and imaginative uses for brands
- 2. www.ifiweremarketing.comwww.ifiweremarketing.com How can brands and businesses capitalize on the Pokemon Go craze in an effective manner? www.ifiweremarketing.com
- 3. www.ifiweremarketing.com If I Were Marketing @ Any Business… How would I monetize Pokemon Go?
- 4. www.ifiweremarketing.com 15 Wild & Imaginative Uses of Pokemon Go (Some obvious ones, some not so obvious)
- 5. www.ifiweremarketing.com Use #1- Ecommerce Drop Point E-commerce portals can set up drop points at Pokestops. People can choose to get their parcel delivered at Pokestop nearby. Thus they can save on delivery cost and also get Pokeballs and Pokemons.
- 6. www.ifiweremarketing.com Use #2- Radio Stations For promoting the radio station, the radio channel can install speakers either at Pokestop (with municipal permissions) or at another popular location and set up an Incense. This Incense will attract trainers, thus gathering a ready audience listening to their radio channel while catching Pokemons.
- 7. www.ifiweremarketing.com Use #3- Pop-up Stores Brands which operate through the pop-up store model can use Incense or Lure near their pop- up store to attract attention to it.
- 8. www.ifiweremarketing.com Use #4- Leaflet/ Coupon Distribution Use the nearby Pokestops to hand out coupons/ leaflets of local eatery/store to people who have come to catch Pokemons.
- 9. www.ifiweremarketing.com Use #5- Event Promotion Event companies can use Incense to attract people to their event/activation/float van.
- 10. www.ifiweremarketing.com Use #6- Fitness Apps Fitness Apps can figure out how to connect to Pokemon Go to log in the amount of walking the player did, calories burnt etc. Since the use of fitness apps, fitness bands, etc is extensive, this is a natural extension of the app.
- 11. www.ifiweremarketing.com Use #7- Large Dept Stores Large stores can set up ‘Incense’ in those chosen sections of their stores where they want more people to visit. Example: set up an incense in the slow moving women’s bottom wear section within your store.
- 12. www.ifiweremarketing.com Use #8- ‘Pokestop Here’ Branded Balloon Create a huge branded balloon with the message ‘PokestopHere’ and tie it to a tree nearby. Let it float for all to see your brand.
- 13. www.ifiweremarketing.com Read rest of the 15 ideas @ http://ifiweremarketing.co m/wild-and-imaginative- uses-of-pokemon-go/
- 14. www.ifiweremarketing.com Comments and Feedback Welcome!! www.ifiweremarketing.com