SlideShare a Scribd company logo
Dime App
Sam Aggarwal | Hasnain Bukhari | Jan Hussein
Problem
Dime App to the Rescue!
Set a savings target
Sync your bank securely
We’ll round up your
transactions
Reach your target and buy
through us
Opportunity
57% of the population use online banking
35% of those people are within the age range of 18-25
years old
12 million perspective users in the UK alone
Large expected
user base
High quality user
data
Premium
targeted ads
High Profit
Potential++ =
Monetisation
Affiliate links to the goals users set
Highly Targeted Advertising with the Holy Grail
of Data
Challenges which are used to create new
behaviours in customers
💰
Competition
Not a savings app but an
investment app
US only
No savings goal
Facing tough competition from
other apps like Betterment
No mobile or web application
User’s complain about a lack
of control
Money taken out of accounts
unexpectedly
No savings goal
Time consuming sign up
Funding
£500 for App Design
All of our Marketing, PR and Fund Raising
strategy revolves around Screenshots & App
Design.
Questions?

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Dime App Pitch Deck

  • 1. Dime App Sam Aggarwal | Hasnain Bukhari | Jan Hussein
  • 3. Dime App to the Rescue! Set a savings target Sync your bank securely We’ll round up your transactions Reach your target and buy through us
  • 4. Opportunity 57% of the population use online banking 35% of those people are within the age range of 18-25 years old 12 million perspective users in the UK alone Large expected user base High quality user data Premium targeted ads High Profit Potential++ =
  • 5. Monetisation Affiliate links to the goals users set Highly Targeted Advertising with the Holy Grail of Data Challenges which are used to create new behaviours in customers 💰
  • 6. Competition Not a savings app but an investment app US only No savings goal Facing tough competition from other apps like Betterment No mobile or web application User’s complain about a lack of control Money taken out of accounts unexpectedly No savings goal Time consuming sign up
  • 7. Funding £500 for App Design All of our Marketing, PR and Fund Raising strategy revolves around Screenshots & App Design.