2. Career
Category:
Starting Your
Career
Short Term Career Goal
• After Graduation (May 2025)
• Begin working as a sports
broadcaster/producer for a
radio station.
• Connect with 10-15 radio
stations by email, phone call,
LinkedIn, before May of
2025.
Long Term Career Goal
• May of 2035
• Become head announcer
for professional
basketball/football
organization
• Send reel to professional
organizations looking for
someone young with
experience.
5. Competition
Jake Stoope Ryan Lovasco
Work Experience:
• 2.5 years of sports broadcasting & news anchoring experience
• 1 year as communications intern
• 2 years of podcast hosting
Noteworthy Experience:
• Football/Basketball/Softball Commentating for High School
• Produced/Anchored School Sports Show & Podcast for High School
• Sports producer/broadcaster for KWAM Radio
Education:
• High School Diploma
• Expected to Graduate FSU by 2025 w/ Sportscasting Bachelors
Skills and Proficiencies:
• Preparation, scriptwriting, rundown creating
• Voiceovers, interviews, video editing
Overall Online Presence:
• Scored high in relevance, purity, diversity, validation
• Media work & Christian content is easily accessible
• Articles written covering my work/awards is available
Work Experience:
Noteworthy Experience:
Education:
Skills and Proficiencies:
Overall Online Presence:
Source: LinkedIn
6. Identity
Core Values:
1. Growth
2. Community
3. Spirituality
4. Leadership
5. Relationships
Vision:
• Bring people to Jesus through sports and media
Guiding Principle:
• “Surely goodness and mercy shall follow me all
the days of my life: And I will dwell in the house
of the LORD for ever.” Psalm 23:6
Passion:
• Media, leadership, ministry
Super Power:
• Speaking, teaching
Source: TedTalk, Core Values
7. Promise & Position
Promise
I use my voice to bring life to sports and
faith, sparking passion using strategic
storytelling, so that minds and hearts
will be changed forever.
Position
Passionate Speaking
8. Networking
Industry Events:
• Join Candidate Club (Online) | Join Interview Edge
• Join both by April 2024
• Their teams have thousands of hours of interview experience that I can
learn from in conversations with them
Elevator Pitch:
• Words have so much power. I’m passionate about using my voice to bring
life to sports and faith, sparking passion using strategic storytelling, so that
minds and hearts will be changed. In fact, I have been calling sports since
junior year of high school, and I make Christian content for social media. I
won the Jim McKay Scholarship Award at the Sports Emmy’s, which
showed me that if I work hard and trust God, anything is possible.
Mentorship:
• I’m going to ask Mike Stinton to be my mentor. He is my
broadcast writing teacher, and he has vast knowledge and
wisdom on writing well.
Source: Candidate Club, Interview Edge
9. Digital Marketing
• Volume: Average
• Relevance: High
• Purity: 100%
• Diversity: High
• Validation: High
• Archetype: Lover
• Description: To be in a relationship with
their audience and help people
acknowledge, indulge in, and connect to
their desires.
Online ID Calc Scores Brand Archetype
Digital Marketing Strategy to Improve Online ID Calculator Scores
While Excluding Brand Archetype
Focus Variable(s ): Volume
Type of Content: Consistently post clips of King of Hearts Podcast, short-form content, broadcasting games
Primary Tools for Distribution: Instagram, YouTube, TikTok, Spotify, Apple Podcasts, LinkedIn
Kaye Putnam Archetype, OnlineID Calc. Quiz
10. Professional
Development
Technical
SPECIAL EFFECTS for Short-Form Content
Task: Complete Video Editing Course
Org: American Graphics Institute (AFI)
Date: May 2025
CAMERA OPERATION
Task: Camera Operation Class
Org: Broadcast Academy
Date: May 2025
Transferrable
Writing Clearly
• Task: Attend Full Sail Creative Writing Club Meetings
• Org: Full Sail Writing Club
• Date: April 2024
INTERVIEWING
• Task: Meetup With Sportscasting Interview Teacher
• Org: Full Sail University
• Date: Monthly, beginning May 2024
Source: AGI, Broadcast Academy, FSU Writing Club
11. References
• Achlim, Yasmina. “Student Clubs at Full Sail.” Student Clubs at Full Sail - The Hub, 9 Feb. 2024,
hub.fullsail.edu/articles/student-clubs-at-full-sail.
• “American Graphics Institute.” Training and Classes at American Graphics Institute, www.agitraining.com/video-
editing/classes#:~:text=Schools%20such%20as%20American%20Graphics,Pro%20and%20Final%20Cut%20Pro. Accessed 9
Mar. 2024.
• “Book Yourself Solid Illustrated: The Fastest, Easiest, and Most Reliable System for Getting More Clients than You Can
Handle Even If You Hate Marketing and Selling.” O’Reilly Online Learning, Wiley, www.oreilly.com/library/view/book-
yourself-solid/9781118611357/9781118611357c2.xhtml#c02_level1_1. Accessed 9 Mar. 2024.
• “LinkedIn Job Search: Find Us Jobs, Internships, Jobs near Me.” LinkedIn, www.linkedin.com/jobs. Accessed 9 Mar. 2024.
• “Log in or Sign Up.” LinkedIn, www.linkedin.com/. Accessed 9 Mar. 2024.
• “Lover Brand Archetype: Psychology-Driven Brand Strategy.” Kaye Putnam | Psychology Driven Brand Strategist, 24 Jan.
2024, www.kayeputnam.com/brand-archetype-lover/.
• “Online Interview Skills Training: Effective Interviewing!®.” Behavioral Interviewing Training: Effective Interviewing!®,
www.interviewedge.com/online-interview-training.cfm. Accessed 9 Mar. 2024.
• “Online Interview Training.” CANDIDATE CLUB, www.candidateclub.com/interview-simulators. Accessed 9 Mar. 2024.
• “Simon Sinek: How Great Leaders Inspire Action.” YouTube, YouTube, 5 July 2011, www.youtube.com/?v=7zFeuSagktM.
• “Specialised Courses - watch [Br]Camera Operations.” Broadcast Academy, 18 Nov. 2020,
www.broadcastacademy.net/specialised-courses-camera-operations/.
• “Transferable Skills.” YouTube, YouTube, 21 Apr. 2020, www.youtube.com/watch?v=QwzGD-g-tvQ.
