PERSONAL BRAND
EXPLORATION
DeAngelo Guest, Project and portfolio 1, 5.20.2019,
ARENA
Market: Music Industry as a tour manager/Music
Engineer for R&B, Hip-Hop, And Pop artist in NYC or
LA
IDENTITY
Uniqueness:
With in the music industry I am capable to perform in many area within the
field. I am Proficient in music and sound engineering, using the leading
engineering software ProTools, visual filming and editing along with
photography. I have compatible marketing and great networking skills. This
means I am able to move swiftly through many facets of the music industry
allowing me to pin point exactly what a client may need at all times. I am
best known for my working alongside a LHHATL cast member as a producer.
When taking on any project I take on the role as the visionary. I want
projects I work on to have a feeling and a meaning behind them.
SKILLS
Hard Skills
■ Pro Tools & Applications 85% proficiency
■ Maschine Hardware 70% proficiency
Soft Skills
■ Active listening 100%
■ Managing 100%
PROFFESION
My approach to work will be quality over all else. I want the quality to come first
for my clients. If costumers enjoy their outcome then they will return wanting
more services. What I do in the marketing field is provide superb marketing
strategies.
I want to work within the music industry as
• Music engineer
• Artist manager
• Creative director
RESUME ANGELO BLACK
EMAIL
DEANGELO.MGUEST@GMAIL.COM
TELEPHONE
216.882.9764
OBJECTIVE
“To work in a firm with a
professional, work driven hungry
team where I can utilize and apply
my knowledge”
SKILLS
PROJECTS
PRODUCTION MANAGER AT WAVE COTOUR STUDIOS
2017-2019
P.R. ASSISTING & MARKETING TEAM ON PABLO TOUR
2015-2016
Merchandising coordinator, developed marketing
communications plan for five cities, Develop media relation
strategies.
MUSIC PRODUCTION AND MARKETING FOR LOVE AND
HIP HOP CAST.
2014-2016
Production and vocal engineering, Marketing and branding of
LHH’s Chris’s “Blindsided” with over 90,000 plays.
Production and vocal engineering on LHH’s Moneice Slaughters
“Soaked in a dream”
AUDIO AND VIDEO PRODUCTION: P.R. MARKETING
WITH RUNWAY MAYHEM
2012-2013
Coordinate music and audio visuals.
EDUCATION
FULL SAIL UNIVERSITY/2018-2020 /MUSIC BUSINESS B.S.
CREDENTIALS
I at least have 9 years experience working within the music industry. I have worked
with many creatives as the creative director. I am able to manage groups of
individuals to achieve esteemed results. My latest major project was a production for
a LHHATL cast member which landed my work on VH1. I am also efficient at
handling details including location and budget for major events and productions.
I have been performing task within the music industry for the past ten years. I have
wisdom in the music industry that allows me to be steps ahead at all times. I am
comfortable with the overall process of many areas within the industry. I offer my
clients a trusted and smooth approach to achieving their needs. I am also able to
adapt quickly to things that need to be learned. I do a lot creatively. I film, do
photography with digital editing, and I also sound engineer.
POSITIONING What separates me from my competition
in my passion. Music have been a love of
mine for as long as I can remember. Since
I was young I always knew I wanted to
work in the music industry. Working with
someone who is passionate is
incomparable. When creating I give my
all and work from the heart with each and
every client because music is what I truly
love.
NETWORKING &
MARKETING
As a sound engineer, past music produced will be how I boost clients
independently.
I can publish online, articles respective to my fields of work, regarding
advancements in technology and increased knowledge of the job. I also
will publish to social media, videos of myself working in my field. For
example I may post short video of me recording an artist in the studio
onto my Instagram. I will also use sound cloud to showcase my
productions.
I will use my digital portfolio to more professionally showcase who I
am in my industry. I will link my digital portfolio to all of my other
social media sites.
EVENTS:
I want to work
predominately in
NYC which there are
tons of networking
events such as.
• An annual
industry fest
(April 21st every
year in NYC)
• SXSW ( held
annually March
8-16 in Austin,
Texas)
• Sandbox music
summit ( July
10-14 held in
NYC)
AUDIENCE
Graduating this program will be the first step in obtaining the skills to boost my career
goals. I will have obtained all the skills needed to perform at my best in a professional
environment. That's where I need the most improvement. I am use to freelancing with a
lot of my skills, which requires me to build my own professional standards when working
with clients. Pursuing to work with a company will force me to integrate my
professionalism with that of my future employer. As a music producer, my target
audience will be anyone listening to music.
My audience can be found in regions with a dense need for advertising.
■ New York, New York
■ Los Angeles, California
■ Atlanta, Georgia
PROMISE
My promise to my clients and future employers is quality and prompt work. All of
my work will be delivered in a timely and credited manor. The problem I solve is
having to outsource several job assignments. I able able to handle many components
within my industry. I can move through my career seamlessly due to my
independent training and knowledge I've gained from Full Sail
COMPETITORS
My Competitors would be anyone who is
gradating in the same class as I am including
all of my classmates. We are all competing in
the same area of work.
COMPETITORS
■ IKE-Music Producer
1. Industry experience- Experienced Hip hop Producer and Audio mixing engineer.
2. Education- Entertainment technology degree. Studied at the University of North
Alabama.
3. Leadership- Ike currently runs his own production business making beats at
IKEbeats.com.
4. Skills and Performance- Logic Pro, Audio Engineering, and Pro Tools.
5. Online presence- Ike’s online presence is very strong. I was able to locate him across
many social media platforms. Instagram is where I would say Ike had the most
online presence. I was able to see many videos of him working in his career field. I
was also able to locate Ike on Soundcloud where I was able to listen to a lot of his
productions.
COMPETITORS
■ Gerald Pinkins – Student at Full Sail University.
1. Industry experience- A&R for independent recording company. Radio
personality for hip hop radio station.
2. Education- Attending Full Sail University to obtain Bachelors in the
entertainment industry.
3. Leadership- Gerald currently host networking events within his industry.
4. Skills and Performance- Social media marketing, Studio recording, creative
writing.
5. Online presence- Geralds online presence was hard to pinpoint. I was unable to
find him on twitter or even Facebook.
PROFESSIONAL
DEVELOPEMENT
Graduating this program will be the first step in
obtaining the skills to boost my career goals. I will
have obtained all the skills needed to perform at my
best in a professional environment. That's where I
need the most improvement. I am use to
freelancing with a lot of my skills, which requires
me to build my own professional standards when
working with clients. Pursuing to work with a
company will force me to integrate my
professionalism with that of my future employer.
The type of mentor I will obtain is one that will
have been where I want to go in my career. I want a
mentor than can teach me from experience.
working in the music industry can require a lot of different
producers, creative directors and many teams in general. With
Angelo Visions Studios, many of that out sourcing, for a single
project is not necessary when working with my team. In fact, my
tea could eliminate the need for many accounts on one project.
My team at Angelo Visions is experienced and equip to handle
full creative projects from start to finish. My name is Angelo
Black and I keep creative projects running smoothly with
proficient results. This is due to the fact that my talented team
can handle all facets of the music industry without the vision
being lost due to working with an excessive amount of teams.
ELEVATOR PITCH
GOALS (5-10 year)
I will improve my brand through:
■ Consistency
■ Post content with a purpose
- Post at least 1 scholarly article each week on my portfolio page
■ I will gain more contacts on my Linkedin page
- At least 2 Full Sail students as new contacts
- 1 Full Sail graduate
- 3 sound engineers (music producers)
- Build contacts by 25%
■ By 2021 I want to have my own production studio built.
REFERENCES
■ Eventbrite (n.d.) retrieved from: https://www.eventbrite.com/d/ny--new-
york/music-industry/?page=2
■ Glassdoor (n.d.) retrieved from:
https://www.glassdoor.com/Job/jobs.htm?suggestCount=0&suggestChosen=false
&clickSource=searchBtn&typedKeyword=marketing+ma&sc.keyword=Marketing+
Manager&locT=C&locId=1132348&jobType=
■ Full Sail (n.d.) retrieved from:
https://online.fullsail.edu/class_sections/66023/people
■ Linkedin. (n.d.) retrieved from: https://www.linkedin.com/feed

Personal Brand Canvas

  • 1.
    PERSONAL BRAND EXPLORATION DeAngelo Guest,Project and portfolio 1, 5.20.2019,
  • 2.
    ARENA Market: Music Industryas a tour manager/Music Engineer for R&B, Hip-Hop, And Pop artist in NYC or LA
  • 3.
    IDENTITY Uniqueness: With in themusic industry I am capable to perform in many area within the field. I am Proficient in music and sound engineering, using the leading engineering software ProTools, visual filming and editing along with photography. I have compatible marketing and great networking skills. This means I am able to move swiftly through many facets of the music industry allowing me to pin point exactly what a client may need at all times. I am best known for my working alongside a LHHATL cast member as a producer. When taking on any project I take on the role as the visionary. I want projects I work on to have a feeling and a meaning behind them.
  • 4.
    SKILLS Hard Skills ■ ProTools & Applications 85% proficiency ■ Maschine Hardware 70% proficiency Soft Skills ■ Active listening 100% ■ Managing 100%
  • 5.
    PROFFESION My approach towork will be quality over all else. I want the quality to come first for my clients. If costumers enjoy their outcome then they will return wanting more services. What I do in the marketing field is provide superb marketing strategies. I want to work within the music industry as • Music engineer • Artist manager • Creative director
  • 6.
    RESUME ANGELO BLACK EMAIL DEANGELO.MGUEST@GMAIL.COM TELEPHONE 216.882.9764 OBJECTIVE “Towork in a firm with a professional, work driven hungry team where I can utilize and apply my knowledge” SKILLS PROJECTS PRODUCTION MANAGER AT WAVE COTOUR STUDIOS 2017-2019 P.R. ASSISTING & MARKETING TEAM ON PABLO TOUR 2015-2016 Merchandising coordinator, developed marketing communications plan for five cities, Develop media relation strategies. MUSIC PRODUCTION AND MARKETING FOR LOVE AND HIP HOP CAST. 2014-2016 Production and vocal engineering, Marketing and branding of LHH’s Chris’s “Blindsided” with over 90,000 plays. Production and vocal engineering on LHH’s Moneice Slaughters “Soaked in a dream” AUDIO AND VIDEO PRODUCTION: P.R. MARKETING WITH RUNWAY MAYHEM 2012-2013 Coordinate music and audio visuals. EDUCATION FULL SAIL UNIVERSITY/2018-2020 /MUSIC BUSINESS B.S.
  • 7.
    CREDENTIALS I at leasthave 9 years experience working within the music industry. I have worked with many creatives as the creative director. I am able to manage groups of individuals to achieve esteemed results. My latest major project was a production for a LHHATL cast member which landed my work on VH1. I am also efficient at handling details including location and budget for major events and productions. I have been performing task within the music industry for the past ten years. I have wisdom in the music industry that allows me to be steps ahead at all times. I am comfortable with the overall process of many areas within the industry. I offer my clients a trusted and smooth approach to achieving their needs. I am also able to adapt quickly to things that need to be learned. I do a lot creatively. I film, do photography with digital editing, and I also sound engineer.
  • 8.
    POSITIONING What separatesme from my competition in my passion. Music have been a love of mine for as long as I can remember. Since I was young I always knew I wanted to work in the music industry. Working with someone who is passionate is incomparable. When creating I give my all and work from the heart with each and every client because music is what I truly love.
  • 9.
    NETWORKING & MARKETING As asound engineer, past music produced will be how I boost clients independently. I can publish online, articles respective to my fields of work, regarding advancements in technology and increased knowledge of the job. I also will publish to social media, videos of myself working in my field. For example I may post short video of me recording an artist in the studio onto my Instagram. I will also use sound cloud to showcase my productions. I will use my digital portfolio to more professionally showcase who I am in my industry. I will link my digital portfolio to all of my other social media sites. EVENTS: I want to work predominately in NYC which there are tons of networking events such as. • An annual industry fest (April 21st every year in NYC) • SXSW ( held annually March 8-16 in Austin, Texas) • Sandbox music summit ( July 10-14 held in NYC)
  • 10.
    AUDIENCE Graduating this programwill be the first step in obtaining the skills to boost my career goals. I will have obtained all the skills needed to perform at my best in a professional environment. That's where I need the most improvement. I am use to freelancing with a lot of my skills, which requires me to build my own professional standards when working with clients. Pursuing to work with a company will force me to integrate my professionalism with that of my future employer. As a music producer, my target audience will be anyone listening to music. My audience can be found in regions with a dense need for advertising. ■ New York, New York ■ Los Angeles, California ■ Atlanta, Georgia
  • 11.
    PROMISE My promise tomy clients and future employers is quality and prompt work. All of my work will be delivered in a timely and credited manor. The problem I solve is having to outsource several job assignments. I able able to handle many components within my industry. I can move through my career seamlessly due to my independent training and knowledge I've gained from Full Sail
  • 12.
    COMPETITORS My Competitors wouldbe anyone who is gradating in the same class as I am including all of my classmates. We are all competing in the same area of work.
  • 13.
    COMPETITORS ■ IKE-Music Producer 1.Industry experience- Experienced Hip hop Producer and Audio mixing engineer. 2. Education- Entertainment technology degree. Studied at the University of North Alabama. 3. Leadership- Ike currently runs his own production business making beats at IKEbeats.com. 4. Skills and Performance- Logic Pro, Audio Engineering, and Pro Tools. 5. Online presence- Ike’s online presence is very strong. I was able to locate him across many social media platforms. Instagram is where I would say Ike had the most online presence. I was able to see many videos of him working in his career field. I was also able to locate Ike on Soundcloud where I was able to listen to a lot of his productions.
  • 14.
    COMPETITORS ■ Gerald Pinkins– Student at Full Sail University. 1. Industry experience- A&R for independent recording company. Radio personality for hip hop radio station. 2. Education- Attending Full Sail University to obtain Bachelors in the entertainment industry. 3. Leadership- Gerald currently host networking events within his industry. 4. Skills and Performance- Social media marketing, Studio recording, creative writing. 5. Online presence- Geralds online presence was hard to pinpoint. I was unable to find him on twitter or even Facebook.
  • 15.
    PROFESSIONAL DEVELOPEMENT Graduating this programwill be the first step in obtaining the skills to boost my career goals. I will have obtained all the skills needed to perform at my best in a professional environment. That's where I need the most improvement. I am use to freelancing with a lot of my skills, which requires me to build my own professional standards when working with clients. Pursuing to work with a company will force me to integrate my professionalism with that of my future employer. The type of mentor I will obtain is one that will have been where I want to go in my career. I want a mentor than can teach me from experience.
  • 16.
    working in themusic industry can require a lot of different producers, creative directors and many teams in general. With Angelo Visions Studios, many of that out sourcing, for a single project is not necessary when working with my team. In fact, my tea could eliminate the need for many accounts on one project. My team at Angelo Visions is experienced and equip to handle full creative projects from start to finish. My name is Angelo Black and I keep creative projects running smoothly with proficient results. This is due to the fact that my talented team can handle all facets of the music industry without the vision being lost due to working with an excessive amount of teams. ELEVATOR PITCH
  • 17.
    GOALS (5-10 year) Iwill improve my brand through: ■ Consistency ■ Post content with a purpose - Post at least 1 scholarly article each week on my portfolio page ■ I will gain more contacts on my Linkedin page - At least 2 Full Sail students as new contacts - 1 Full Sail graduate - 3 sound engineers (music producers) - Build contacts by 25% ■ By 2021 I want to have my own production studio built.
  • 18.
    REFERENCES ■ Eventbrite (n.d.)retrieved from: https://www.eventbrite.com/d/ny--new- york/music-industry/?page=2 ■ Glassdoor (n.d.) retrieved from: https://www.glassdoor.com/Job/jobs.htm?suggestCount=0&suggestChosen=false &clickSource=searchBtn&typedKeyword=marketing+ma&sc.keyword=Marketing+ Manager&locT=C&locId=1132348&jobType= ■ Full Sail (n.d.) retrieved from: https://online.fullsail.edu/class_sections/66023/people ■ Linkedin. (n.d.) retrieved from: https://www.linkedin.com/feed