1. The business English course book
in the 21st Century:
Tblehnedi nbg uprsinitn aneds dsig iEtalnglish course book
in the 21st Century:
blending print and digital
Pete Sharma
Bonn, November 2014
2. Overview
• Historical overview of printed
business English course books
• Digital components
• Merging print and digital: practical
ideas
2
3. Part one Early days
• Late 60s - Early 70s
– addition to General English course book
– specialist vocabulary
– texts & exercises
• 1972 The Bellcrest File
• Mid-70s – 80s Functioning in Business
3
4. New developments
• 1990
– ‘Filofax’ / 1:1
• 1991 Business Objectives
• 1992 Framework materials
4
5. More developments
• Pre-experience vs in-work
• International Express
• Vocational courses
• Skills books (presentations)
5
6. The course-book
conundrum
6
Needs
analysis
ESP mats
Podcasts
Authentic Frameworks
Teacher-produced
Student
docs
No materials
Videos
7. Part two New developments
• Video podcasts
• Blogs
• E-books
• Apps
• Learning platforms
7
20. Flexibility of use
Alongside printed coursebooks, flipped classroom setting,
completely self-study
21. Telephoning A2
Automatic marking (All EfW activities are automatically marked, so Ss can check
their progress by themselves. This makes the course very suitable for self-study).
22. Dictionary look up (link to the Oxford Learner’s Dictionaries)
Professional Development
22
23. Gradebook
Gradebook tool (All of the results from the
automatically-marked activities are
recorded in the Gradebook, which both
teachers and students can access).
