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Overview Webinar
                    April 5, 2012
April 5, 2012
On Today’s Call:




                JL Neptune           Martin Entwistle

                 Senior Vice          Executive Director
                  President
                                      Druker Center for
                 Health 2.0            Health Systems
                                         Innovation



April 5, 2012
Agenda for Today’s Meeting

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April 5, 2012
Background to linkAges™:
The linkAges™ Developer Challenge and Accelerator Project has
been established by the Druker Center for Health Systems
Innovation, part of Palo Alto Medical Foundation a large, not-for-
profit integrated health-care provider located in Silicon Valley, in
partnership with Health 2.0.




April 5, 2012
Successful Aging – a Big Problem:
•    Health care for seniors is characterized by fragmented services, high cost,
     and suboptimal outcomes.
•    Ignores critical aspects of quality of life that significantly impact health,
     particularly social and behavioral determinants.
•    Each day for the next 18 years over 10,000 Baby Boomers in the U.S. turn
     65.
•    In 1990, 1 in 8 residents of Santa Clara County was over age 60. By 2010,
     that grew to 1 in 6. By 2030 it will be over 1 in 4.
•    Vast majority of rapidly growing senior population express the desire to
     age independently in place in their homes and communities.
•    Many face an array of challenges; complex health issues, potential for
     social isolation, and difficulty accessing existing community resources

April 5, 2012
The Problem to Solve:
•    Ensure that everyone has access to excellent health care whenever and
     wherever they need it.

•    Move from focus in current health care system on acute and sick-care,
     which does not meet needs adequately or cost effectively .

•    Shift from focus on responses to crises, treating an acute health event, to
     systems that enable preemptive action through signal detection
•    Create systems capable of changing the health behaviors of individuals,
     and the health environment

•    Drive active community engagement to support individuals to be healthy
     and sustained at home



April 5, 2012
linkAges™ - The Vision:
• PAMF has embarked on an initiative to create a new
  paradigm in the way we think of health and
  healthcare by actively creating and building a highly
  functional, coordinated and scalable ecosystem to
  sustain Successful Aging - linkAges™.
• It will address the physical and social determinants of
  health, leveraging social services and caregivers
  already in the community, and partnering with
  professional healthcare teams - linkAges™.


April 5, 2012
PAMF linkAges™ - a
 dynamic, integrated system
 to support Successful Aging
                                                                                      Resource Matching
   Signal Detection                                      Senior Profile           Find and connect with resources
Identify, mitigate and manage                        Capture my needs             in the community that can help
     risks to my physical and                        preferences and context in   manage risks to my physical and
     social health that could                        order to personalize my      social health so I can continue to
     compromise my ability                           aging in place experience    live safely in my home
     to live safely in my
     home



                                        Microcommunities
                                Find and connect with other people in the
                                   community with whom I can exchange
                                   services and support that help me
                                   remain independent in my home, stay
                                   socially-engaged, and maintain a sense
                                   of purpose and value as I age
linkAges™ Developer Challenge
Focus on Signal Detection:
The developer challenge is focused on one of the key linkAges system components
“Signal Detection,”, tracking and interpreting data that will forewarn of impending
events with the potential for significant negative consequences.

We are asking developers to explore Signal Detection, the creative detection and
use of signals of physical and social health of our seniors to proactively improve
health outcomes and quality of life.

We are particularly interested in community-based signals that are not currently
captured and leveraged within the traditional clinical care setting:
•Select signals that are important and relevant to senior health and quality of life
•Prototype creative systems in which those signals could be detected, analyzed and
meaningfully visualized by appropriate parties
•Show what actions would be taken as a result
•Demonstrate how that would improve the health of a population of seniors in the
community.
•Explain how the solution would be deployed, scaled and maintained
April 5, 2012
Our Challenge to You:
    The PAMF Innovation Center is looking for
  expansive, outside-the-box thinking, so
                 this is a place for   BOLD ideas.
  We are looking for developer teams who are
  aligned with our Successful Aging mission and
 share our passion for d is ru p tive ly innovative
                    solutions.

March 15, 2012
Developer Challenge Phases:
                Phase             Description
  Weekend Kick-off      Focus on identification of creative
                        solutions; brainstorming,
                        storyboarding, and creating
                        preliminary wireframes

  3 month Challenge     Advance solution concept and
                        submit working prototype

  6 month Accelerator   Refine prototype, interface with
  (for the winner)      linkAges system and evaluate
                        solution in real-world use


April 5, 2012
Kick-off Weekend Agenda
April 14th and 15th:
           Timing                                     Activity
  Saturday April 14th   Education Session
  8:30 – 1:00           •Todd Park, U.S. CTO, Eric Dishman, Intel , Paul Tang, PAMF CITO
                        Lunch
  Saturday April 14th   Team-Work
  2.00 – 6.00           •Nailing the problem to solve, Hot signals to capture
                        Networking
  Sunday April 15th     Team-Work
  8:00 – 12:00          •Create solution framework; signals, devices, comms, outputs
                        Lunch
  Sunday April 15th     Pitches
  1:00 -                •Create solution realization; storyboard, wireframe, walkthrough
                        •Pitch solution
                        Judging and Announcement of Winner

         Computer History Museum, 1401 N. Shoreline Boulevard, Mountain View:
                        http://pamfinnovation.eventbrite.com/
April 5, 2012
Who Should Attend:
• Significant opportunity for visionary people to
  jumpstart their business and work with a leading
  edge Silicon Valley health provider

• A “need to be there” for early stage companies or
  developers targeting seniors with their solutions!

• In “must attend” for those who are focused on signal
  detection and data visualization (quantified self,
  mobile tech, etc)


April 5 , 2012
Evaluation Criteria:
• Meets deliverable requirements (10%)
• Addresses a significant problem fundamental to
  senior health and well-being (20%)
• Potential to impact identified problem (15%)
• Implementability within project timeline (15%)
• Fit with linkAges system design (10%)
• Innovation and creativity (15%)
• Affordable, sustainable, & scalable (10%)
• Quality of presentation (5%)
April 5, 2012
Awards:
• Kick-off Event – Concept Creation
       – First Prize - $1,000
       – Second Prize - $500
       – Third Prize - $250
• 3 Month Developer Challenge – Prototype Creation
       – To be confirmed
• 6 Month Accelerator – Solution Delivery
       – Integrate and deliver solution within linkAges system
       – Validate in “real-world” situation
       – If successful, establish partnership agreement with PAMF

April 5, 2012
Timeline:
o Kick-off Meeting              April 14th and 15th
o Winners Announced             April 15th
o 3 Month Developer Challenge   April 30th
  (Briefing and Kick-Off)
o Developer Challenge Closes    July 30th
o Developer Challenge Judging   August 13th
o Winner Announced              October 1st
o Winner Commences Accelerator October 1st
  (6 month Program)



April 5, 2012
For More Information and
      Registration:
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PAMF linkAges Webinar Slides 4.5.12

  • 1. Overview Webinar April 5, 2012 April 5, 2012
  • 2. On Today’s Call: JL Neptune Martin Entwistle Senior Vice Executive Director President Druker Center for Health 2.0 Health Systems Innovation April 5, 2012
  • 3. Agenda for Today’s Meeting A Irdc n ot PlAt Md aFudtn nn o ut t h a l eiclona t io e o o io I oa n et ad k gsD vl e C a ne n vt C n rn “lin A e” ee pr hl g n io e o le ad ce r o Po c n A cla r rj t et e •K k f vn A r1t ad 5 ic- f et pil4 n 1t oE h h •3 ot D vl e C a ne m n ee pr hl g h o l e •6 ot A cla r rg m m n ce r o Por h et a Q& A oth C a ne A b u t hl g e l e April 5, 2012
  • 4. Background to linkAges™: The linkAges™ Developer Challenge and Accelerator Project has been established by the Druker Center for Health Systems Innovation, part of Palo Alto Medical Foundation a large, not-for- profit integrated health-care provider located in Silicon Valley, in partnership with Health 2.0. April 5, 2012
  • 5. Successful Aging – a Big Problem: • Health care for seniors is characterized by fragmented services, high cost, and suboptimal outcomes. • Ignores critical aspects of quality of life that significantly impact health, particularly social and behavioral determinants. • Each day for the next 18 years over 10,000 Baby Boomers in the U.S. turn 65. • In 1990, 1 in 8 residents of Santa Clara County was over age 60. By 2010, that grew to 1 in 6. By 2030 it will be over 1 in 4. • Vast majority of rapidly growing senior population express the desire to age independently in place in their homes and communities. • Many face an array of challenges; complex health issues, potential for social isolation, and difficulty accessing existing community resources April 5, 2012
  • 6. The Problem to Solve: • Ensure that everyone has access to excellent health care whenever and wherever they need it. • Move from focus in current health care system on acute and sick-care, which does not meet needs adequately or cost effectively . • Shift from focus on responses to crises, treating an acute health event, to systems that enable preemptive action through signal detection • Create systems capable of changing the health behaviors of individuals, and the health environment • Drive active community engagement to support individuals to be healthy and sustained at home April 5, 2012
  • 7. linkAges™ - The Vision: • PAMF has embarked on an initiative to create a new paradigm in the way we think of health and healthcare by actively creating and building a highly functional, coordinated and scalable ecosystem to sustain Successful Aging - linkAges™. • It will address the physical and social determinants of health, leveraging social services and caregivers already in the community, and partnering with professional healthcare teams - linkAges™. April 5, 2012
  • 8. PAMF linkAges™ - a dynamic, integrated system to support Successful Aging Resource Matching Signal Detection Senior Profile Find and connect with resources Identify, mitigate and manage Capture my needs in the community that can help risks to my physical and preferences and context in manage risks to my physical and social health that could order to personalize my social health so I can continue to compromise my ability aging in place experience live safely in my home to live safely in my home Microcommunities Find and connect with other people in the community with whom I can exchange services and support that help me remain independent in my home, stay socially-engaged, and maintain a sense of purpose and value as I age
  • 9. linkAges™ Developer Challenge Focus on Signal Detection: The developer challenge is focused on one of the key linkAges system components “Signal Detection,”, tracking and interpreting data that will forewarn of impending events with the potential for significant negative consequences. We are asking developers to explore Signal Detection, the creative detection and use of signals of physical and social health of our seniors to proactively improve health outcomes and quality of life. We are particularly interested in community-based signals that are not currently captured and leveraged within the traditional clinical care setting: •Select signals that are important and relevant to senior health and quality of life •Prototype creative systems in which those signals could be detected, analyzed and meaningfully visualized by appropriate parties •Show what actions would be taken as a result •Demonstrate how that would improve the health of a population of seniors in the community. •Explain how the solution would be deployed, scaled and maintained April 5, 2012
  • 10. Our Challenge to You: The PAMF Innovation Center is looking for expansive, outside-the-box thinking, so this is a place for BOLD ideas. We are looking for developer teams who are aligned with our Successful Aging mission and share our passion for d is ru p tive ly innovative solutions. March 15, 2012
  • 11. Developer Challenge Phases: Phase Description Weekend Kick-off Focus on identification of creative solutions; brainstorming, storyboarding, and creating preliminary wireframes 3 month Challenge Advance solution concept and submit working prototype 6 month Accelerator Refine prototype, interface with (for the winner) linkAges system and evaluate solution in real-world use April 5, 2012
  • 12. Kick-off Weekend Agenda April 14th and 15th: Timing Activity Saturday April 14th Education Session 8:30 – 1:00 •Todd Park, U.S. CTO, Eric Dishman, Intel , Paul Tang, PAMF CITO Lunch Saturday April 14th Team-Work 2.00 – 6.00 •Nailing the problem to solve, Hot signals to capture Networking Sunday April 15th Team-Work 8:00 – 12:00 •Create solution framework; signals, devices, comms, outputs Lunch Sunday April 15th Pitches 1:00 - •Create solution realization; storyboard, wireframe, walkthrough •Pitch solution Judging and Announcement of Winner Computer History Museum, 1401 N. Shoreline Boulevard, Mountain View: http://pamfinnovation.eventbrite.com/ April 5, 2012
  • 13. Who Should Attend: • Significant opportunity for visionary people to jumpstart their business and work with a leading edge Silicon Valley health provider • A “need to be there” for early stage companies or developers targeting seniors with their solutions! • In “must attend” for those who are focused on signal detection and data visualization (quantified self, mobile tech, etc) April 5 , 2012
  • 14. Evaluation Criteria: • Meets deliverable requirements (10%) • Addresses a significant problem fundamental to senior health and well-being (20%) • Potential to impact identified problem (15%) • Implementability within project timeline (15%) • Fit with linkAges system design (10%) • Innovation and creativity (15%) • Affordable, sustainable, & scalable (10%) • Quality of presentation (5%) April 5, 2012
  • 15. Awards: • Kick-off Event – Concept Creation – First Prize - $1,000 – Second Prize - $500 – Third Prize - $250 • 3 Month Developer Challenge – Prototype Creation – To be confirmed • 6 Month Accelerator – Solution Delivery – Integrate and deliver solution within linkAges system – Validate in “real-world” situation – If successful, establish partnership agreement with PAMF April 5, 2012
  • 16. Timeline: o Kick-off Meeting April 14th and 15th o Winners Announced April 15th o 3 Month Developer Challenge April 30th (Briefing and Kick-Off) o Developer Challenge Closes July 30th o Developer Challenge Judging August 13th o Winner Announced October 1st o Winner Commences Accelerator October 1st (6 month Program) April 5, 2012
  • 17. For More Information and Registration: h p/nvtn a fr t :/ oa .pm g t in io .o h p/w .hahca ne r t :/ w el2hl g.og t w t l e C n cJ n u N p n: ot t a- c et e a e L u j hahca ne r l el2hl g.og @ t l e Flw s n wt : oo u o T it r l e @ a fnvtn n @ a ao eicl pm oa ad pl lmd a in io ot #inA e lk gs