Winning an award, such as an Oscar, can provide significant financial benefits to both the film and its studio. Being nominated for an award is shown to increase box office earnings substantially before the actual ceremony. For example, the film "Shakespeare in Love" earned $29 million between being nominated and winning Best Picture. Additionally, increasing the number of cinemas showing an award-nominated film can greatly boost profits. There is also evidence that awards can determine whether a film is financially profitable or a loss for its studio. However, awards may not always benefit certain types of films or filmmakers like documentaries.