The document is a business plan presentation for opening an Orange Julius franchise smoothie shop. It includes sections on industry overview, trends in the smoothie industry, Orange Julius history and products, a SWOT analysis, market research on students, competition in the area, franchise details, management and operations plans, and financial projections. The presentation aims to show that a smoothie shop would be profitable by capitalizing on healthy eating trends and serving the local college student market.

1. BUSINESS PLAN PRESENTATION TEAM MEMBERS: Greg Lewis Will Loyst Jay Maynard Terry Routledge Jerry Tang Sarah Topping

2. AGENDA INTRODUCTIONS INDUSTRY OVERVIEW TRENDS ORANGE JULIUS SWOT POSITION ASSUMPTIONS MARKET RESEARCH COMPETITION FRANCHISE ANALYSIS MANAGEMENT & OPERATIONS FINANCIALS CONCLUSION QUESTIONS/RECOMMENDATIONS ‘ THE HOT NEW TREND OF THE FUTURE’ Entrepreneur Magazine- 1999

3. INDUSTRY SMOOTHIE DEFINITION NUTRITIONAL BENEFITS INDUSTRY GROWTH SMOOTHIE SALES www.frandata.com US INDUSTRY- 2006

4. TRENDS GRAB N’ GO DRINKS & MEALS OBESITY ISSUES HEALTHY & ENERGETIC DAILY VISITORS POMEGRANATE FRUIT & SOY PROTEIN W.O.M. MARKETING

5. HISTORY THE FRANCHISE BRAND PRODUCTS SERVICES ORANGE JULIUS

6. STRENGTHS SUBSIDIARY OF DQ TAILORED UNITS 60 YEARS HISTORY BRANDED PRODUCTS & SERVICES STRONG, NICE WEBSITE POSITIVE BRAND RECOGNITION & AWARENESS LARGE TOTAL INVESTMENT REQUIRED MUST MAINTAIN A MINIMUM REQUIREMENT OF FINANCES ALLERGIES ON PRODUCTS MADE OF MILK & EGG ‘ Last Year Consumers Spent Over $52 Billion On Juice and Beverages... ’ www.smoothieshopbusinessplan.com WEAKNESSES

7. OPPORTUNITIES THREATS HEALTH TREND GREAT LOCATION POCKET CHANGE BUSINESS INDUSTRY GROWTH RELATIVE SUCCESS OF TIM HORTONS & PITA-PIT COLLEGE MARKET TRENDS MAY SEIZE INTERNAL COMPETITION CONTRACTS

8. POSITION BROWN’S FINE FOODS LOCATION LIQUID BREAKFAST POCKET CHANGE BUSINESS EXTRA-VALUE PROPOSITION ‘ Offering a wide variety of delicious, creamy, thick smoothies made with real fruit, juices and non-fat frozen yogurt or sherbet’ www.orangejulius.com

9. ASSUMPTIONS TRENDS CONTINUE CONTRACT ACCEPTANCE FINANCIALS W.O.M. ADVERTISING COLLEGE ‘FIT’ INVESTMENT AFFORDABLE 8 MONTH SCHEDULE

10. MARKET RESEARCH OBJECTIVES: STUDENTS AWARE OF ORANGE JULIUS PIRCHASE REGULARLY FROM ORANGE JULIUS MARKET SIZE OF SLC AVERAGE CAFETERIA PURCHASE PER STUDENT CAFETERIA SAMPLES PRIMARY DATA SECONDARY DATA METHODOLOGY CONCLUSION

11. COMPETITION ‘ C’ STORE & PILLERS DELI TIM HORTONS PITA-PIT VENDING MACHINES

12. FRANCHISE ANALYSIS CUSTOMER LOYALTY SERVICES PROJECTED COORDINATION SITE SELECTION TRAINING SUPPORT DISTRIBUTION SITE REQUIREMENTS FINANCIAL REQUIREMENTS ADVERTISING

13. MANAGEMENT & OPERATIONS STRUCTURE MANAGEMENT PREMISE HR POLICY EMPLOYEE PAY RECRUITMENT EQUIPMENT SUPPLIERS

14. FINANCES INCOME STATEMENT 100% PRODUCTION 8 MONTHS NET INCOME ROI

15. THE END QUESTIONS, COMMENTS, RECOMMENDATIONS THANK-YOU FOR PARTICIPATING!

16. NUTRITION VERY HIGH IN ENERGY HIGH IN FIBRE- FRESH FRUITS! LOW IN FAT- DAIRY PRODUCTS CALCIUM, PROTEIN, & ANTIOXIDANTS-PROTEIN BOOST TWO SERVINGS OF MOUTH-WATERING FRUITS

17. INDUSTRY SALES www.signonsandiego.com

18. RESEARCH

19. FINANCES

20. FINANCES