This document discusses Oracle's strategy around Fusion Middleware. It focuses on Oracle providing a unified technology infrastructure for building and deploying SOA applications via Fusion Middleware. It also discusses how Oracle Applications can be protected, extended and evolved through the Fusion Architecture. Finally, it notes Oracle has over 31,000 customers, 4,780 ISV partners, and 7,800 system integrator and VAR partners for its middleware products.

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Oracle Fusion Middleware
Overview and Strategy

3. Oracle’s Strategy
• Oracle Fusion Architecture
• Blueprint for SOA-based Enterprise Solutions
• Oracle Fusion Middleware
• Technology Infrastructure for SOA Applications
• Oracle Applications
• Protect, Extend, Evolve through Fusion Architecture

4. Fusion Architecture
• Service Oriented Architecture
• Flexible Business Applications & Processes
• Information Driven Architecture
• Comprehensive Business Intelligence
• Grid Computing Architecture
• Deploy & Manage on Low Cost HW & Storage

5. Unified Multi-Channel Portal
Composition & Process Orchestration
Fusion Service Bus
Grid Computing
Activity Monitoring
Fusion Service Registry
Business Analytics
Declarative
Tools
Systems
Management
Identity
Management
Desktop &
MSFT Office
Browser
(AJAX)
Mobile
Unified Data Model
Fusion Architecture

6. Oracle Fusion Middleware

7. Oracle’s Hot-Pluggable Middleware
WSRP and JSR-168 Portals, MS Office,
Wireless and Mobile Devices
Teradata, DB2, MS Analysis Services,
SAP BW, Cognos, Business Objects
IBM WebSphereMQ, TIBCO Enterprise for
JMS, SonicMQ
BEA WebLogic, IBM WebSphere, JBoss
App Server, Apache Tomcat
Certify on all major Operating Systems
Eclipse, CollabNet Subversion, Spring,
Struts, JUnit, Ant, Tapestry, CVS, MS
Visual SourceSafe
HP OpenView, CA Unicenter,
IBM Tivoli, BMC Patrol
MS Active Directory & MIIS, CA
eTrust SSO, all LDAP Directories
SAP R/3, mySAP, all Oracle ApplicationsApps
IBM DB2 & Informix, MS SQL Server, Sybase IQDBs

8. Design Applications
Develop J2EE Apps
Develop Business
Processes
Deploy & Manage
Develop DBMS Schemas
Profile, Debug, Optimize
Development Tools

9. Composite App Framework
Device
Render Kit
ControllerView
Java Server
Faces
Java Server
Faces
Model
Business
Components

10. Enterprise App Server
Application Server
J2EE 1.4
J
S
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S
E
R
V
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E
T
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J
B
J
N
D
I
J
M
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J
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A
J
T
A
J
M
X
SOAP, WSDL, UDDI, WS-I
Interoperability
Transactionality
WS
-
R
M
/
WS
-
RX
WS
-
C/
WS
-
T
WS
-
I
F
WS
-
S
E
C
WS
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V
E
N
T
WS
-
P
O
L
I
C
Y
WS
-
A
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D
R
WS
-
C
T
X
T
WS
-
T
R
U
S
T
WS
-
SEC
C
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N
V

11. Oracle Grid Computing
Enterprise Ready
• Common Shared Application
Infrastructure
(Application Virtualization)
• Data Virtualization
(Data as a Service)
• Middle tier scale out for Grid
Based OLTP
• Massive Persistent scale out
with Oracle RAC
• Data Grid reliability key to
SOA success
Enterprise Application Grid
Extreme Transaction Processing (XTP)
Oracle
RAC
Oracle
Coherence
Application
Tier

12. CRM
Fusion MW
HRMS
Fusion MW
FINANCE
Fusion MW
SCM
Fusion MW
Cluster Services
Enterprise
Manager
80%
100%
20%
80%
Dynamic
Resource
Management
Topology Mgr.
Image & Node Mgr.
IP, Ports, Prcs Mgr.
Resource Mgr.
Grid Plug N’ Play
CS
CS
CS
CS
Grid Scalability

13. Grid High Availability
100% Rolling Upgrade
Online Operations
Backup & Recovery Mgr.
App Server Flashback
App Server Clusters
Clusterware Support
App Server Guard
Hot Deployment
Planned
Downtime
Unplanned
Downtime
GRID
HA
Deploy Apps
Reconfigure
Upgrade
Backups
Human
Error
SW Failure
HW Failure
Disaster
Recovery

14. Application Server Customers
Some Sample References

15. The Oracle SOA Technologies
J2EE Application Server
Oracle AS, JBoss, WebLogic, WebSphere
Messaging
Metadata
Repository
DATA SERVICES & CONNECTIVITY
Apps
Adapters
Partners
B2B
RFID
SES
DB Bulk
ODI
ETL
Multi
Protocol
Routing
XSLT
Transform
Enterprise Service Bus
Native
BPEL
Business
Rules
Human
Workflow
BPEL Process Manager
ROUTING & ORCHESTRATION
Discovery
Policies
Management
Security
Web Services
Manager
Registry
GOVERNANCEEvents Analytics
Business
Monitoring
System
Monitoring
Enterprise
Manager
BAM BI
MANAGEMENT
&
MONITORING
App Dev
Framework
JDeveloper
Analyst
Tools
BPA Suite

16. Enterprise Service Bus
Enterprise Service Bus
Routing QOS Transform Rules
WSDL JCA REST
WSIF

17. Business Process Mgmt. - BPEL
Enterprise Service Bus
Routing QOS BPEL CEP RulesWorkflow
Design
Optimize
Monitor
WSDL JCA REST
WSIF

18. Business Activity Monitoring
• Delivers Better Visibility &
Information to Business
Users
• Real-Time KPIs
• Thin Browser GUI
• Role-Based Access
• Live Display Technology
• Portal Compatible
• Embedded Actions

19. • Complex Transformations
• Aggregates, heterogeneous joins,
data integrity and cleansing
• Heterogeneous Support
• Access diverse systems
• Supports 40+ technologies
• Hot-pluggable, flexible and
extensible Knowledge Modules
• Changed Data Capture (CDC)
• Capture delta’s efficiently
• Handles Large Data Volumes
• Optimal performance & scalability
• Extract – Load Transform (E-LT)
• Java-based Environment
• Runs on any platform
• Thin client for browsing Metadata
• Metadata repository
• Pluggable on many RDBMS
• Modular and extensible metadata
Design-Time
Metadata Management
Runtime
Agent
Data Flow
Conductor
Service Interfaces and Developer APIs
User
Interfaces
Thin
Client
Data Flow
Generator
Knowledge Module
Interpreter
Knowledge Modules
Master
Repository
Work
Repositories
Runtime
Repositories
Data Flow
Generator
Runtime
Session
Interpreter
Data Flow
Operator
Designer
Data Integration

20. Business Integration Customers
Some Sample References

21. Data Hubs – Operational Data
Enterprise Service Bus
Siebel SAPe-Bus SuiteMicrosoft JD Edwards ISV Apps

22. Portal
MSFT Excel
Mobile ETL
OLTP
DW
Dashboard
Bus. Intelligence
Business Intelligence
Data Source Access
Business Object Model
Query & Analysis
Dashboards
Enterprise Reporting
Balanced Scorecard
Alerting & Notification

23. Oracle BI Suite Enterprise Edition
Oracle
BI Server
Proactive
Detection
and Alerts
Mobile &
Disconnected
Analytics
Ad-hoc
Analysis
MS Office
Plug-in
Reporting &
Publishing
Interactive
Dashboards
OLTP & ODS
Systems
Data Warehouse
Data Mart
SAP, Oracle
PeopleSoft, Siebel,
Custom Apps
Files
Excel
XML
Business
Process
Multidimensional Calculation and Integration Engine
Intelligent Caching Services
Simplified Business Model and Abstraction Layer
Intelligent Request Generation and Optimized Data Access Services

24. Business Intelligence Customers
Some Sample References

25. Collaborative Portal
JSR-168
WSRP
JSR-170
Web
Mobile
Desktop
Content Stores
Service Catalog
Apps & Web Sites
Bus. Process
BI & BAM
Fusion Middleware
Service Assembly Fwk.
Enterprise Search
Content Management
Collaboration Services
Personalization Services
Presence Services

26. WebCenter
• Composite Applications
• Packaged + BI + Custom
• Open standards enable quick development
and deployment of enterprise portals
• Strong support and inter-operatibility for
Microsoft products and technologies
• Collaboration
• Instant Messaging: real-time interaction
• Discussion forum: collaborative, on-line
discussion forums, threads, responses
• Wiki: self-service, community oriented
content publishing and sharing
• Content Management & Enterprise
Search
• Search and access secure content from a
variety of repositories across the enterprise
• Enterprise-grade document management
Oracle
SAP
Business
Intelligence

27. Oracle Universal Content Management
• First, Only Unified ECM System
• Single content repository
• Common core functionality
• Easily enable or disable
additional content mgmt
capabilities
• Single interface & API
• Service-Oriented Architecture
• Supports multiple composite
applications
• Addresses current and future
content management needs
Desktop integrations, web GUI, extended API
Content-Centric Applications & Web Sites
Unified Enterprise Content Management System
Repository Services
Content, File, and Data management
Content Services
Document Management and Imaging, Security, Workflow, Search, Metadata
Records and
Retention
Management
Web
Content
Management
Digital
Asset
Management
Multisite Management
Public Web Sites
Intranet Views, Portals,
Knowledge Management,
Extranets, Blogs & Wikis
Compliance
Management
Sarbanes-Oxley,
Risk Management,
Compliance,
Policy Management
Customer
Applications
Call Centers,
ISO 900,
AP, Claims
Processing

28. Desktop Access
Fusion Middleware
Data
Apps
Analytics
Data Sources
Bus. Processes
Alerts &
Notifications
MSFT Outlook
MSFT InfoPath
MSFT Word
MSFT Excel

29. Voice Access
VoIP/SIP/Parlay/Service Delivery Platform
Carrier Grade Application Server
Call Control Messaging Device Mgmt.
Metering &
Billing
Policy Mgmt. Presence
SIP SLEE/JAIN ParLAY/X
Content
Delivery
Push Mail Virtual PBX
VoIP

30. Enterprise Portal Customers
Some Sample References

31. LDAP, Active Directory
Fusion Middleware
Peoplesoft
Siebel
e-Business Suite
PKI Infrastructure
Identity Provisioning
Identity Mgmt. & Delegation
Policy Management
Identity Federation
Audit & Compliance
Access Management
Oracle DBMS
IBM WebSphere
BEA WebLogic
MSFT.NET
SAP
Identity Management

32. Access
Control
Identity & Access Management
Directory
Services
Identity
Administration
Authentication &
Authorization
Single Sign-On
Federation
Web Services Security
Identity Lifecycle
Administration
Role & Membership
Administration
Provisioning &
Reconciliation
Compliance Automation
Virtualization
Synchronization
Storage
Service Levels Configuration Performance Automation
Management
Audit Data Attestation Segregation of Duties Controls
Audit & Compliance

33. Services Management
WSIF
In-Memory REST JCA MSFT WSDL
Enterprise Services Bus
Service Auditing
SLA Monitoring
Security Management
Event Management
Policy Management
Web Services Manager

34. Identity Management Customers
Some Sample References

35. Access Services
RFID Services
Application Server
Product Data Hub
ESB (JMS)
RFID
BPEL
Edge
Server
Supply Chain
Apps
BI & BAM
Data Filters/Rules

36. Integrate Open Source

37. MSFT.NET Interoperability
• Tight Interoperability
• Easy to Co-Exist
• Many Customers Use
Fusion MW with
MSFT.NET
MSFT Office 2003
MSFT VS.NET & Indigo
MSFT Active Directory
MSFT IIS & NLB
MSFT Native Authentication
MSFT Cluster Services
MTS, MSMQ, SQL-Server
MSFT Biztalk Server

38. Oracle Applications

39. Oracle Applications
• Fusion MW, DB, RAC 10gR2 Certified
• e-Bus. Suite 11i, PSFT 8.47/8.48, JDE 8.95 - GA Now
• E-Bus. Suite 12, PSFT 8.49/8.50, Siebel, iFlex, Retek – Upcoming
• 10 Key Capabilities
• Unified Enterprise Portal across Apps
• Unified User Provisioning & Single Sign-On
• Composite Applications & Processes
• Enhanced Ad-Hoc Query & Analysis
• Updated Enterprise Reporting
• Real Time Business Activity Monitoring
• Unified Services Registry
• Unified Service Level Management
• Enterprise Services Bus
• Enterprise J2EE Infrastructure

40. Oracle Applications & Fusion MW
Sample Reference Customers

41. SAP & Fusion MW Customers
Sample Reference Customers

42. Oracle Fusion Middleware
The World’s Best Middleware Suite
Global Customers
Business Week 1000
Fortune 50 Global
Fortune 50 US
Partners
ISVs
SIs
VARs
Patents
Industry Awards
Leader Gartner MQs
31,000+
839
39
43
7,800
4,780
38,500
4,500
227
145
9

43. Oracle Fusion Middleware
The World’s Leading Companies

44. Best of Breed Middleware
Gartner MQs
• Application Platform Suites
• Development Tools
• Enterprise Application Server
• Web Services Platform
• Enterprise Portal
• Business Integration
• Identity Management
• Web Services Management
• Data Integration
LEADER
LEADER
LEADER
LEADER
LEADER
LEADER
LEADER
LEADER
LEADER

45. Leader: Middleware Suites
Forrester Research

46.  OracleAS 10g #1 Overall in Forrester Tech
Rankings
 OracleAS 10g – “An Application Server and
Much More”- eweek
 Oracle Portal beats IBM, BEA and Plumtree into
#1 position in Network Computing evaluation
 Oracle Portal Editor’s Choice Award - Network
Computing
 Oracle BPEL Process Manager, World Class
Award – Web Services Journal
 Oracle BPEL PM Beats IBM- Infoworld
Fusion Middleware 10g
Industry Awards

47.  Oracle AS Web Services wins Analyst Choice
Award - Web Services Journal
 OracleAS Web Services - “Best of the Web” –
Forbes Magazine
 2004 Readership Award in the Portals category –
DMReview
 OracleAS – “Compelling Choice for Enterprise
SOA” – Java Developers Journal
 Commander Smith, US Navy Facilities
Engineering wins CIO Magazine, CIO of the Year
Award 2004
 Oracle Integration, Runner-up for Readers
Choice Award – Intelligent Enterprise
Fusion Middleware 10g
Industry Awards

48. Leading ISV Applications Certified
Fusion Middleware ISVs & Project Freeway
Tools Content Mgmt Integration Identity Mgmt Government
Financial Services Healthcare Manufacturing Retail Education

49. Oracle’s Strategy
• Oracle Fusion Architecture
• Blueprint for SOA-based Enterprise Solutions
• Oracle Fusion Middleware
• Technology Infrastructure for SOA Applications
• Oracle Applications
• Protect, Extend, Evolve via Fusion Architecture
• World Leading Middleware
• 31,000+ Customers; 4,780 ISVs; 7,800+ Partners