Read how you can streamline and automate the production of labels and posters in retail stores with SAP Label and Poster Printing by GK. By enabling automated rules-based processes, the software lets you create high-quality printed output, with consistent design and current information, at the store where it's needed.

1. SAP Solution Brief
Solution Extensions
SAP Label and Poster Printing by GK
Optimize Retail Label and
Poster Printing with
SAP® Software
BenefitsSolutionObjectives Quick Facts
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Objectives
Take control of retail printing
processes
Standardized price labels and posters help retailers boost customer
engagement and satisfaction. To improve process control, some retailers
centralize printing operations at headquarters, but that often adds cost and
slows the delivery of materials to stores. Retailers need a comprehensive
technology solution that streamlines and automates label and poster printing.
The SAP® Label and Poster Printing applica-
tion by GK is a powerful solution for retailers.
Based on the latest technical standards for
printing in chain store environments, the appli­
cation supports automated, store-specific
label and poster production.
With this platform-independent software,
print jobs are triggered whenever you make
modifications to the master data in your
merchandising system. Automated rules-
based processes make printing faster and
more efficient. Instead of having store staff
manually create labels or posters, you can use
the software to print high-quality materials
with consistent layouts and up-to-the-minute
infor­ma­tion, all at the appropriate retail outlet.
Except for the printer and printer adapter,
all solution components can be located at
your headquarters office, reducing the cost
for per-store software licenses, data storage,
and hardware.The SAP software gives you the
tools to centralize control while distributing
the printing of labels and posters.
Take control of retail printing processes
Benefits Quick FactsSolution

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Automate print jobs
SAP Label and Poster Printing by GK lets you
automatically trigger print jobs whenever you
make changes to key data within your mer-
chandise management software. For example,
if you change pricing data in one of your SAP
for Retail solutions, the printing software can
execute prioritized processes that print new
materials at the appropriate stores.
The SAP software configures each print job
using parameters such as paper size and
selection, fonts, graphical setup, and align-
ment of text and picture blocks. Sophisticated
rules allow detailed mapping of data to spe-
cific design layouts and stores. In addition, the
rules can identify the preferred print output,
such as electronic shelf labels, posters, or
digital signage, as well as paper type or stock.
You can also use the application to schedule
print jobs based on promotional or other
calendars.
Your store employees should be helping customers,
not printing labels. SAP software can help.
Automate print jobs
Manage and monitor print jobs
Make technology work for you
Solution BenefitsObjectives Quick Facts

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Manage and monitor print jobs
Authorized users can manually initiate print
jobs on an ad hoc basis, either from the back
office or using connected devices on the store
floor. The software manages these jobs using
the same prioritization and logic as the cen-
trally triggered jobs.
Retailers can also initiate jobs centrally
while allowing local users to select from pre-
approved printing parameters. For example,
when printing a job initiated by the head­
quarters office, an authorized store employee
can choose among preapproved paper stocks
or templates.
Intuitive monitoring options enable process
supervision from both individual stores and
headquarters. For example, back-office users
can review print queue archives to identify
failed jobs that must be reactivated. When
mal­functions or errors occur, the software re-
ports any problems and immediately reroutes
affected print jobs to minimize disruption.
Built-in intelligence consolidates print re-
quests. This feature delivers consistent print
output and execution without duplication,
even when multiple people or processes
inadvertently trigger the same job.
BenefitsSolutionObjectives Quick Facts
Automate print jobs
Manage and monitor print jobs
Make technology work for you
Central control with local execution –
SAP software helps you strike the right
balance for retail printing jobs.

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Make technology work for you
SAP Label and Poster Printing by GK includes
technology features that simplify printing
management. Based on an open interface
concept, the software can adopt the print
templates generated by other label printing
solutions. This feature helps minimize migra-
tion costs and preserves the use of existing
design layouts, helping you quickly integrate
your templates into the software.
The application is based on Java and uses
internationally accepted open-software
standards. Because it is compliant with
service-oriented architectures, the software
enables the use of components as Web ser-
vices. You can also use the software to call
existing Web services.
Because the software addresses all critical
printing processes, you can reduce hardware
and software licensing costs. Each store
requires only a network printer or a printer
connected to a nondedicated back-office
computer for local printing. Stores need no
layout or database software, permanent data
storage, or third-party software.
BenefitsSolutionObjectives Quick Facts
Automate print jobs
Manage and monitor print jobs
Make technology work for you
Work with what you have. Retail printing
software from SAP integrates with your
existing technology.

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Print faster and smarter
SAP Label and Poster Printing helps retailers
like you optimize the printing processes from
start to finish.
Automated, rules-based processes help
increase efficiency. By reducing the manual
printing-related activities of store personnel,
the application helps retail workers focus on
more value-added tasks.
The offering also helps reduce technology
investment costs because it requires no
additional software licenses for layout design
or print management in each store. You can
eliminate data storage at local sites and
locate all printing solution components at
headquarters offices.
What’s more, the software helps you increase
printing quality. With consistent source data
and precise, centralized control of inputs and
layouts, you can reduce errors and create
precisely the materials you need to enhance
customer engagement.
Print faster and smarter
BenefitsSolutionObjectives Quick Facts
Communicate clearly with customers.
SAP software helps you deliver your message
quickly and cost-effectively.

7. 7 / 7
Summary
To enhance customer engagement and satis-
faction, retailers like you are considering new
ways to improve the quality and consistency
of the labels and posters in their stores.
Companies can streamline and automate the
production of these materials with the SAP®
Label and Poster Printing application by GK.
Automated rules-based processes help you
create high-quality printed output, with
consistent design and current information,
at the store where it is needed.
Objectives
•• Improve control of label and poster printing
•• Increase printing efficiency, quality, and
information consistency
•• Reduce the costs of creating labels and
signage
•• Centralize printing software and storage
devices
Solution
•• Automated print scheduling features that
trigger jobs whenever you modify key data
•• Management and monitoring tools that
support centralized control with flexible
local printing options
•• Open technology to help simplify the IT
landscape for printing tasks
Benefits
•• Reduced costs thanks to centralized
software and storage hardware
•• Increased efficiency due to automated,
rules-based processes
•• Enhanced quality of printed materials with
consistent source data and precise control
of data inputs and layouts
Learn more
To find out more, call your SAP representative
today or visit us at
www.sap.com/software/pos_software.epx.
www.sap.com Quick FactsBenefitsSolutionObjectives
CMP25284 (13/06)
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