SlideShare a Scribd company logo
Awakened Trainers
www.digitalmarketing.ac.in
Global Opportunities !!
• objectives of the session
• What are the
Needs
&
Expectations ?
( Market & Trainer )
eGrowth@Biz is an ECOSYSTEM
The stakeholders are CEOs who are
COMMITTED to SUSTAINABLE BUSINESS
These people are PASSIONATE about
Businesses experience EXPONENTIAL
GROWTH ongoingly
Why is Identification of Training/Trainer
Process a
Roller Coaster-Ride ??
Everyone wants RESULTS (from Training)
….Instantly
Current Scenario of Trainers and Training in
India
www.digitalmarketing.ac.in 7
Buyer’s and Seller’s Perspective on Training?
Perspectives about Training in India?
Who is Going to Bell the CAT ?
The Challenges in Training
Where is the FOCUS of Trainers in India?
www.digitalmarketing.ac.in 10
Strategy.
When a Trainer’s Focus(Vision) is ... e. g. Inspiring to Act (?)
they Develop Strategies accordingly ....hence Result is GROWTH
GROWTH
.
11
Situation of Trainers Training
(of inefficiency are being Plugged faster)
The Matrix - What are you doing?
Consulting Coaching
Training Counselling
Questions
Answers
Training Definition
Training is the process of planned
programs and procedures undertaken
for the improvement of
employee's/student’s performance in
terms of his attitude, skills, knowledge
and behaviour.
Training Paradigm
The ASK Model has become Obsolete
It’s the Indian Troika that Dominates
• Iccha-Shakti
• Gyan-Shakti
• Kriya -Shakti
Everyone's Biggest Challenge …..An Ever changing Marketing field
1. Continually educating clients (or prospects) with our company on
the advantages and benefits your Training Services, which no
one Offers
2. Creating an Ongoing process for increasing a client’s demand or
desire for your product or service.
3. Strategy that Inspires clients to complete an action, makes them
Brand Ambassodors
4. Giving clients a reason, An Opportunity to appreciate you and
discriminate .
25
Whole World is Desperately
Looking for Most Effective
Injection for
Growth
The CHALLENGE ????
eGrowth@Biz is an ECOSYSTEM
The stakeholders are
Why Training is Vital ?
These people are PASSIONATE about being in
ACTION, Being INNOVATIVE and GENEROUS.
Taking RESPONSIBILITY at ALL TIMES.
Businesses experience EXPONENTIAL GROWTH
ongoingly
“In the end, all business operations can be reduced to three
words:
people,
product and
profits
Unless you've got a good team,
you can't do much with the other two”
Lee Iacocca
Statements of direct influence
are those in which trainers
Statements of indirect influence
are those in which trainers
Express or lecture about ideas
or knowledge.
Accepts, clarify and support the
ideas and feelings of
participants.
Give direction or order Praise and encourage
Criticize or depreciate
participants behavior with
intent to change it.
Ask questions to stimulate
participation in decision
making.
Justify their own position or
authority.
Ask questions to orient
participants discussion.
Technology…………………..Online ???
Role Nature of work
The Trainer A learning Specialist, Helps people to learn , provide
feedback and adopt course design.
The Provider Training Need Analysis, setting objectives, designing
courses, choosing methods, testing out put and
evaluating courses.
The Consultant Analyzing business problems and assessing /
recommending solutions.
The Innovator Educating Managers for change, facilitating change,
identifying the real sources of power etc.
The Manager Planning, organising, controlling, and developing the
training and development activity or function.
Opportunity
Opportunity
“a time or set of circumstances that
makes it possible to do something”
Exploitable set of circumstances with
uncertain outcome,
requiring commitment of resources
and involving exposure to risk.
Challenges for Global Trainers
• Use of technology in your training
• Incorporation of changing realities of
our world’s societies
• Ease of mobility of people of the world
What MAKES Training BUSINESS LARGE ?
Increase in SALES
Increase in PROFITS
Increase in no. of Trainees ….!!
www.digitalmarketing.ac.in 27
• Training Value Pillars
•Training Value Drivers
•With the help of concepts and expertise we discover these
•These are the ones which drives the ……….
•Trainer & Training Value Accelerators.
www.digitalmarketing.ac.in 28
•“First, Major transformations need to be two different
efforts happening in parallel.
•“Transformation A”
•should reposition the core business, adapting its
current business model to the altered marketplace.
• “Transformation B”
•should create a separate, disruptive business to develop
the innovations that will become the source of future
growth.”
(Two Routes to Resilience, HBR Dec,12)
www.digitalmarketing.ac.in 29
Leverage?
Training Value Plan
www.digitalmarketing.ac.in 30
Training
Program
www.digitalmarketing.ac.in 33
Relationships Bonding ?
CULTURE
culture is at the heart of Growth
because it determines
how things are done
and
how people behave;
Culture of Performance
Level 5
Leadership
First Who…
Then What
Confront the
Brutal Facts
Hedgehog
Concept
Culture of
Discipline
Technology
Accelerators
Disciplined
People
Disciplined
Thought
Disciplined
Action
Buildup
Training ECOSYSTEM
Learning Organization:
“Stay the course and keep building an integrated Apple
ecosystem of iPhone + iPod + iMac + iTunes + App Store
+ Apple TV. No one has yet demonstrated they
understand how to create an 'experience-based
ecosystem' as well as Apple.”
John Sculley
•Listing success factors of Your Training Session
•know what to measure and how will we
measure it
challenge
capture the spark
Training….Success Story 1
www.digitalmarketing.ac.in 40
Success Story 2
info@digitalmarketing.ac.in
91- 9819556066/ 91-22-40120576

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Opportunities for trainers

  • 2. • objectives of the session
  • 3. • What are the Needs & Expectations ? ( Market & Trainer )
  • 4. eGrowth@Biz is an ECOSYSTEM The stakeholders are CEOs who are COMMITTED to SUSTAINABLE BUSINESS These people are PASSIONATE about Businesses experience EXPONENTIAL GROWTH ongoingly
  • 5. Why is Identification of Training/Trainer Process a Roller Coaster-Ride ?? Everyone wants RESULTS (from Training) ….Instantly
  • 6. Current Scenario of Trainers and Training in India
  • 7. www.digitalmarketing.ac.in 7 Buyer’s and Seller’s Perspective on Training? Perspectives about Training in India?
  • 8. Who is Going to Bell the CAT ? The Challenges in Training
  • 9. Where is the FOCUS of Trainers in India?
  • 10. www.digitalmarketing.ac.in 10 Strategy. When a Trainer’s Focus(Vision) is ... e. g. Inspiring to Act (?) they Develop Strategies accordingly ....hence Result is GROWTH GROWTH .
  • 11. 11 Situation of Trainers Training (of inefficiency are being Plugged faster)
  • 12. The Matrix - What are you doing? Consulting Coaching Training Counselling Questions Answers
  • 13. Training Definition Training is the process of planned programs and procedures undertaken for the improvement of employee's/student’s performance in terms of his attitude, skills, knowledge and behaviour.
  • 14. Training Paradigm The ASK Model has become Obsolete It’s the Indian Troika that Dominates • Iccha-Shakti • Gyan-Shakti • Kriya -Shakti
  • 15. Everyone's Biggest Challenge …..An Ever changing Marketing field 1. Continually educating clients (or prospects) with our company on the advantages and benefits your Training Services, which no one Offers 2. Creating an Ongoing process for increasing a client’s demand or desire for your product or service. 3. Strategy that Inspires clients to complete an action, makes them Brand Ambassodors 4. Giving clients a reason, An Opportunity to appreciate you and discriminate . 25
  • 16. Whole World is Desperately Looking for Most Effective Injection for Growth The CHALLENGE ????
  • 17. eGrowth@Biz is an ECOSYSTEM The stakeholders are Why Training is Vital ? These people are PASSIONATE about being in ACTION, Being INNOVATIVE and GENEROUS. Taking RESPONSIBILITY at ALL TIMES. Businesses experience EXPONENTIAL GROWTH ongoingly “In the end, all business operations can be reduced to three words: people, product and profits Unless you've got a good team, you can't do much with the other two” Lee Iacocca
  • 18. Statements of direct influence are those in which trainers Statements of indirect influence are those in which trainers Express or lecture about ideas or knowledge. Accepts, clarify and support the ideas and feelings of participants. Give direction or order Praise and encourage Criticize or depreciate participants behavior with intent to change it. Ask questions to stimulate participation in decision making. Justify their own position or authority. Ask questions to orient participants discussion. Technology…………………..Online ???
  • 19. Role Nature of work The Trainer A learning Specialist, Helps people to learn , provide feedback and adopt course design. The Provider Training Need Analysis, setting objectives, designing courses, choosing methods, testing out put and evaluating courses. The Consultant Analyzing business problems and assessing / recommending solutions. The Innovator Educating Managers for change, facilitating change, identifying the real sources of power etc. The Manager Planning, organising, controlling, and developing the training and development activity or function.
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  • 23. Opportunity “a time or set of circumstances that makes it possible to do something” Exploitable set of circumstances with uncertain outcome, requiring commitment of resources and involving exposure to risk.
  • 24. Challenges for Global Trainers • Use of technology in your training • Incorporation of changing realities of our world’s societies • Ease of mobility of people of the world
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  • 26. What MAKES Training BUSINESS LARGE ? Increase in SALES Increase in PROFITS Increase in no. of Trainees ….!!
  • 27. www.digitalmarketing.ac.in 27 • Training Value Pillars •Training Value Drivers •With the help of concepts and expertise we discover these •These are the ones which drives the ………. •Trainer & Training Value Accelerators.
  • 28. www.digitalmarketing.ac.in 28 •“First, Major transformations need to be two different efforts happening in parallel. •“Transformation A” •should reposition the core business, adapting its current business model to the altered marketplace. • “Transformation B” •should create a separate, disruptive business to develop the innovations that will become the source of future growth.” (Two Routes to Resilience, HBR Dec,12)
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  • 35. CULTURE culture is at the heart of Growth because it determines how things are done and how people behave;
  • 36. Culture of Performance Level 5 Leadership First Who… Then What Confront the Brutal Facts Hedgehog Concept Culture of Discipline Technology Accelerators Disciplined People Disciplined Thought Disciplined Action Buildup
  • 37. Training ECOSYSTEM Learning Organization: “Stay the course and keep building an integrated Apple ecosystem of iPhone + iPod + iMac + iTunes + App Store + Apple TV. No one has yet demonstrated they understand how to create an 'experience-based ecosystem' as well as Apple.” John Sculley
  • 38. •Listing success factors of Your Training Session •know what to measure and how will we measure it challenge capture the spark