Why Online Reputation Management is Important for every Business. Whether your company is a corporate brand, a personal brand or an established enterprise level brand, online reputation management, or ORM, is now more important than ever for your business.
Online Reputation Management. The most effective way of clearing off persistent negative online stories and posts by completely drowning out any unwanted, undesirable, or reputation-damaging news stories so that a strong and favorable public perception is maintained on the Internet.
Social Media & Reputation Management: The Why and The HowDaniel Riveong
Presented at Social Media Marketing Summit in San Francisco, this presentation present approach to actual reporting on understand a Social Media Reputation Management campaign.
Mr. Rajesh Natrajan is an experienced marketer and digital strategist with over 10 years of
experience in the digital marketing space. He has a vast knowledge of the social media
marketing space and is an expert in leveraging the power of social media to drive business
growth. Here is his presentation which he made on the day of the Vanakkam Digital Meetup - Tircy 2023
Search Engine Optimization, SEO, Introduction, Process of SEO, White hat SEO, Black Hat SEO, Gray Hat SEO, On Page Optimzation, Off Page Optimization, Uses to business, Top SEO Companies, Search engines using best SEOs, Conclusion.
Online reputation management (ORM) is a necessity for your business and in some cases for yourself. Smartphone use has rapidly grown and consumers everywhere are now seconds away from discovering what everyone thinks about your business. Unfortunately, this means that a low number of reviews or the presence of vocal and disgruntled customers can instantly impact the perception of your business in a negative way, taking away immeasurable sales or leads. Learn about the various measures that can be taken to prevent injury and what a business can do to recover.
Online Reputation Management. The most effective way of clearing off persistent negative online stories and posts by completely drowning out any unwanted, undesirable, or reputation-damaging news stories so that a strong and favorable public perception is maintained on the Internet.
Social Media & Reputation Management: The Why and The HowDaniel Riveong
Presented at Social Media Marketing Summit in San Francisco, this presentation present approach to actual reporting on understand a Social Media Reputation Management campaign.
Mr. Rajesh Natrajan is an experienced marketer and digital strategist with over 10 years of
experience in the digital marketing space. He has a vast knowledge of the social media
marketing space and is an expert in leveraging the power of social media to drive business
growth. Here is his presentation which he made on the day of the Vanakkam Digital Meetup - Tircy 2023
Search Engine Optimization, SEO, Introduction, Process of SEO, White hat SEO, Black Hat SEO, Gray Hat SEO, On Page Optimzation, Off Page Optimization, Uses to business, Top SEO Companies, Search engines using best SEOs, Conclusion.
Online reputation management (ORM) is a necessity for your business and in some cases for yourself. Smartphone use has rapidly grown and consumers everywhere are now seconds away from discovering what everyone thinks about your business. Unfortunately, this means that a low number of reviews or the presence of vocal and disgruntled customers can instantly impact the perception of your business in a negative way, taking away immeasurable sales or leads. Learn about the various measures that can be taken to prevent injury and what a business can do to recover.
Pay per click (PPC) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
This presentation contains meaning and definition of PPC, process, benefits and factors affecting on PPC. Also I have added PPC management, seven ways to increase pay per click ROI and PPC copy writing in this presentation.
Please go through the presentations and if you came across any doubts feel free to reach me out from the contact list, so that I will try my level best to provide some solutions to your doubts at the earliest.
https://genm.co
This presentation gives a brief facts and overview of why your brand/business should use social media marketing and why it is valuable and important for marketers.
While eCommerce SEO is very similar to regular SEO, there are a number of additional considerations to review when optimizing your online store for search. In this presentation we review some of the mot common issues and associated best practices.
SMM Stands for social media marketing. It means marketing through the internet that
involves sharing content and involves creating on social media networks in order to gets your marketing and branding goals. It is a powerful way for business success.
Social Media Marketing Trends to Follow in 2023Arik Hanson
“What social media trends should I keep my eye on in the coming year?” It’s a question on all our minds heading into 2023. In this 50+ minute presentation, Arik shares 10 social media trends he thinks will emerge—based on research, data and real-world examples. Now in his 6th year of giving this presentation, this prezo will give you some fresh ideas and approaches to chew on that you can integrate into your plans for 2023.
For businesses of all sizes, social media marketing is a great method to reach out to prospects and consumers. This presentation provides an overview of social media marketing.
Basics of SEO – Search Engine Optimisation for WordPress
* Understand search results (organic vs paid)
* SEO versus SEM
* Understanding search intent
* Keyword research
* Ways to improve search engine ranking
* Using SEO plugin in WordPress
Presented by Nadia Kerr @keepsmilyn at WordCamp Sydney 2018
This presentation defines social media, how to use social media for marketing, benefits of social media marketing, facts and successful implementation of social media.
Online reputation management, advanced social media session presented at Digital Summit 2013. Geared to marketers to move beyond the basics of social, digital monitoring and elevate the ability to build and enhance an online reputation - and understand how social snafus can happen to us all.
Personalization should not be an afterthought anymore but many merchants haven’t been able to or willing to capitalize on it yet. 2017 is the year when personalization becomes an important factor for sustaining competitiveness. How mature is your personalization and where should it head to?
Pay per click (PPC) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
This presentation contains meaning and definition of PPC, process, benefits and factors affecting on PPC. Also I have added PPC management, seven ways to increase pay per click ROI and PPC copy writing in this presentation.
Please go through the presentations and if you came across any doubts feel free to reach me out from the contact list, so that I will try my level best to provide some solutions to your doubts at the earliest.
https://genm.co
This presentation gives a brief facts and overview of why your brand/business should use social media marketing and why it is valuable and important for marketers.
While eCommerce SEO is very similar to regular SEO, there are a number of additional considerations to review when optimizing your online store for search. In this presentation we review some of the mot common issues and associated best practices.
SMM Stands for social media marketing. It means marketing through the internet that
involves sharing content and involves creating on social media networks in order to gets your marketing and branding goals. It is a powerful way for business success.
Social Media Marketing Trends to Follow in 2023Arik Hanson
“What social media trends should I keep my eye on in the coming year?” It’s a question on all our minds heading into 2023. In this 50+ minute presentation, Arik shares 10 social media trends he thinks will emerge—based on research, data and real-world examples. Now in his 6th year of giving this presentation, this prezo will give you some fresh ideas and approaches to chew on that you can integrate into your plans for 2023.
For businesses of all sizes, social media marketing is a great method to reach out to prospects and consumers. This presentation provides an overview of social media marketing.
Basics of SEO – Search Engine Optimisation for WordPress
* Understand search results (organic vs paid)
* SEO versus SEM
* Understanding search intent
* Keyword research
* Ways to improve search engine ranking
* Using SEO plugin in WordPress
Presented by Nadia Kerr @keepsmilyn at WordCamp Sydney 2018
This presentation defines social media, how to use social media for marketing, benefits of social media marketing, facts and successful implementation of social media.
Online reputation management, advanced social media session presented at Digital Summit 2013. Geared to marketers to move beyond the basics of social, digital monitoring and elevate the ability to build and enhance an online reputation - and understand how social snafus can happen to us all.
Personalization should not be an afterthought anymore but many merchants haven’t been able to or willing to capitalize on it yet. 2017 is the year when personalization becomes an important factor for sustaining competitiveness. How mature is your personalization and where should it head to?
Online Brand and Reputation Management Pub Con South Krista NeherKrista Neher
Presentation on Online Brand and Reputation management - What is a brand, how to manage it, how to track it and how to respond to negative interactions.
10 Steps to Manage Your Online Ratings #RDJ2016Surefire Local
Speakers Bill Owens, President of Owens Construction and Shashi Bellamkonda, CMO of Surefire Social share their presentation of a talk they gave at the 2016 Remodeling Show on how remodelers can manage their online reputation in terms of the importance of reviews, acquiring more reviews, and responding to reviews you receive (both 5-stars and 1-stars).
Your enterprise’s popularity is crucial asset it has, and it may well make or break your success. However what are the issues you can be doing which might be hurting your small business’s popularity
Having a website, social media profiles, blog etc is not enough for a company to promote its brand online ? .
For further information's visit : http://www.udisystem.com/
Online Reputation Management for Property ManagersAppFolio
Exceptional reputation management strategies lead to better performance, improving brand equity. Your reputation is a valuable asset. This guide covers how you can manage your online reputation for your property management business.
Social media has become a prominent platform for businesses today. Small businesses establish themselves over the web through this easily accessible and
Using Social Media to Connect Younger Customers - this is how your customers are communicating so we better start figuring out with to do with this social media thing.
2nd paper regarding assignmentIt is a well dependa.docxrhetttrevannion
2nd paper regarding assignment
It is a well dependable fact that objective setting improves the probability of social media marketing achievement, yet it never stops to astonish entrepreneurs what number of organizations have given less ideas to making their web based life goals. When working with customers to make a web based showcasing technique, one of the first inquiries to them is essentially what the individual is planning to accomplish with a social media marketing platform. Such a significant number of times, organizations bounce onto using the most recent informal social platforms with no idea about what they really need to accomplish there. Without objectives, it's difficult to know precisely how well a web based marketing procedure is performing. Clear objectives won't just drive the marketing technique forward, yet they will likewise fill in as characterized measurements with regards to estimating business progress. For an objective to wind up a reality, it should be particular, quantifiable, feasible, and practical, and also time specific — these are frequently called SMART objectives. Shrewd objectives are one of the longest-enduring, most prominent objective setting structures for business. Jefferson interiors will apply the SMART objective in ensuring the business takes its intended course. Any set goal should be specific, measurable, attainable, relevant, and time specific.
Maybe a standout amongst the most troublesome issues in Social Network showcasing is characterizing the proper web based goals for making progress. It happens that these targets must be attached to a well thoroughly considered key intend to meet a more goal-oriented by and large objective: increment in deals, lessening costs on customer obtaining, lead ages, among numerous other things. Increasing deals, at that point the objectives will be characterized with the end goal to achieve this target will be connected to the acclaimed deals pipe: making brand mindfulness, producing request and thought, empowering buy, holding social groups of onlookers, and so forth. It's vital to maintain a strategic distance from words that have different implications. Ensuring the change needed to get with every objective is extremely clear. Facebook measurements, for example, page likes, promote shares and remarks and utilization of Facebook Analytics are applied. the specific objectives set for this Jefferson interiors are ;Increment brand popularity, Direct people to the site, Produce new leads, Develop income (by expanding information exchanges or sales) , Lift brand commitment, Manufacture a network around the business, Successful social client service provision and Increase reference to the press.
A SWOT analysis of the business gives a good view of progress. This part is held for the strengths of the social media platform system. There isn't generally a set in stone response to these areas, simply ensure you truly think them through. Qualities of a web based life ba.
Online Brand And Reputation Management - American Marketing Association Word ...Krista Neher
Presentation given to the Word of Mouth group at the AMA (American Marketing Association) covering brand and reputation management online. Inludes how to proactively manage your brand, tools and tips for tracking your brand online (including sentiment) and how to respond/participate and engage in conversations online.
See a summary on my blog at www.themarketess.com :)
In today's digital age, your online reputation is everything. A single bad review can spread like wildfire, impacting your customer base and bottom line. That's where Online Reputation Management (ORM) comes in – it's the key to building a positive online presence and mitigating negative comments.
Why is ORM Important?
First Impressions Matter: People research businesses online before making a purchase. Positive reviews and a strong online presence build trust and credibility.
Boosts Sales & Conversions: Studies show good online reviews can significantly increase sales.
Crisis Prevention: Quickly addressing negative feedback can prevent a small issue from turning into a major PR disaster.
Building a Positive Online Reputation
Claim Your Online Profiles: Make sure your business has accurate and consistent listings on Google My Business, social media platforms, and relevant directories.
Content is King: Create high-quality, informative content that showcases your brand's expertise and value proposition.
Engage with Your Audience: Respond to comments and messages promptly, and participate in relevant online conversations.
Encourage Positive Reviews: Provide excellent customer service and politely ask satisfied customers to leave reviews on your profiles.
Responding to Negative Reviews
Stay Calm and Professional: Don't get defensive. Acknowledge the customer's frustration and apologize for any inconvenience.
Take the Conversation Offline: If the issue is complex, offer to address it via email or phone.
Learn from Feedback: Negative reviews offer valuable insights. Use them to improve your product or service.
By proactively managing your online reputation, you can build trust, attract new customers, and safeguard your brand's image. Remember, ORM is an ongoing process. By consistently monitoring your online presence, addressing both positive and negative feedback, and creating high-quality content, you can keep your brand's online reputation shining brightly.
You have picked up the lingo `Follow Us on Twitter, Like Us on Facebook` but what does that mean in practice? Social media is intended to be both holistic and strategic. Who you follow, how you converse, what content you share, all tells a story of who you are as a company. Through a tour of best practices you leave with a better understanding of the latest trends, etiquette, what it looks like to "do social media right", and why the details matter.
Social Media Best Practices: Pacific New Media, April 2017Gwen Woltz
Social media is intended to be both holistic and strategic. Who your business follows, how you converse, what content you share, all tells a story of who you are as a company. Through a tour of best practices of "need to have," "nice to have," and "great to have," you gain with a better understanding of the latest trends, etiquette, what it looks like to "do social media right", and why the details matter.
Gwen Woltz is co-founder of Wahine Media, a local social media agency that specializes in strategically building thriving and engaged online communities for businesses (wahinemedia.com). Gwen is a graduate of the University of Hawaii at Manoa, past president of Social Media Club Hawaii, a finalist for Pacific Edge Magazine`s Young Professional of the Year, one of Hawaii`s Top 15 Social Media Influencers in 2012, and has over 8 years of digital media and marketing experience.
Deluxe/Risdall Social Media Marketing Webinar PresentationDeluxe Corporation
You’ve heard the buzz about Facebook, Twitter, YouTube & LinkedIn, now find out how to harness the power of social media for your own business!
• Why social media works for small businesses
• How to listen first before launching your campaign
• How to create a social media strategy that works
• What elements make up a successful campaign
Now’s the time to leverage social media to build better relationships with your customers and prospects, ultimately driving more sales for your business.
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Telegram is a messaging platform that ushers in a new era of communication. Available for Android, Windows, Mac, and Linux, Telegram offers simplicity, privacy, synchronization across devices, speed, and powerful features. It allows users to create their own stickers with a user-friendly editor. With robust encryption, Telegram ensures message security and even offers self-destructing messages. The platform is open, with an API and source code accessible to everyone, making it a secure and social environment where groups can accommodate up to 200,000 members. Customize your messenger experience with Telegram's expressive features.
This tutorial presentation provides a step-by-step guide on how to use Facebook, the popular social media platform. In simple and easy-to-understand language, this presentation explains how to create a Facebook account, connect with friends and family, post updates, share photos and videos, join groups, and manage privacy settings. Whether you're new to Facebook or just need a refresher, this presentation will help you navigate the features and make the most of your Facebook experience.
EASY TUTORIAL OF HOW TO USE G-TEAMS BY: FEBLESS HERNANEFebless Hernane
Using Google Teams (G-Teams) is simple. Start by opening the Google Teams app on your phone or visiting the G-Teams website on your computer. Sign in with your Google account. To join a meeting, click on the link shared by the organizer or enter the meeting code in the "Join a Meeting" section. To start a meeting, click on "New Meeting" and share the link with others. You can use the chat feature to send messages and the video button to turn your camera on or off. G-Teams makes it easy to connect and collaborate with others!
The Evolution of SEO: Insights from a Leading Digital Marketing AgencyDigital Marketing Lab
Explore the latest trends in Search Engine Optimization (SEO) and discover how modern practices are transforming business visibility. This document delves into the shift from keyword optimization to user intent, highlighting key trends such as voice search optimization, artificial intelligence, mobile-first indexing, and the importance of E-A-T principles. Enhance your online presence with expert insights from Digital Marketing Lab, your partner in maximizing SEO performance.
This tutorial presentation offers a beginner-friendly guide to using THREADS, Instagram's messaging app. It covers the basics of account setup, privacy settings, and explores the core features such as close friends lists, photo and video sharing, creative tools, and status updates. With practical tips and instructions, this tutorial will empower you to use THREADS effectively and stay connected with your close friends on Instagram in a private and engaging way.
Your LinkedIn Success Starts Here.......SocioCosmos
In order to make a lasting impression on your sector, SocioCosmos provides customized solutions to improve your LinkedIn profile.
https://www.sociocosmos.com/product-category/linkedin/
Project Serenity is an innovative initiative aimed at transforming urban environments into sustainable, self-sufficient communities. By integrating green architecture, renewable energy, smart technology, sustainable transportation, and urban farming, Project Serenity seeks to minimize the ecological footprint of cities while enhancing residents' quality of life. Key components include energy-efficient buildings, IoT-enabled resource management, electric and autonomous transportation options, green spaces, and robust waste management systems. Emphasizing community engagement and social equity, Project Serenity aspires to serve as a global model for creating eco-friendly, livable urban spaces that harmonize modern conveniences with environmental stewardship.
2. What is Online Reputation Management
Why is ORM Important to your Business?
Why is it Important to Monitor & Manage
How do I Monitor
How do I Manage
How to Lower down Negative Reviews
3. Your online reputation is your image on the Internet. Online reputation management (ORM) is
about improving or restoring your name or your brand’s good standing. This is by countering,
weakening or eliminating the negative material found in the Internet – defeating it with more
positive material to improving your credibility and customers’ trust in you.
Potential customers change purchase decisions when they see bad reviews, negative blog posts
and comments which can spread in various channels such as in search engine results and in
social media networks. These can gravely affect your brand and your business. That’s why it’s
important to have your online reputation monitored and have these negativities mitigated—while
proactively building positive reputation.
4. If you do not control your brand online, someone else will.
It’s a means of defense and best practice for every business
The Internet & Search Engines provide a platform for information search
to be made available
People are always searching to learn more about you
Online Reputation Management is always closely linked with Search Engines
Search Engine Optimization (SEO) is an important tool in reputation management
You cannot remove negative comments but you can bury it in Google
search through a steady stream of contents
Coupled with the power of social network sharing – Viral
Impossible to hide a company’s mistakes or customer dissatisfactions
Your Reputation will always precede you.
Bad Reputation = Poor Profits Bottom-line = Company’s Credibility
Listening is Crucial = Proactive Actions to curb Business Storms, You are
in Control
“Prevent ion is bet t er t han Cure” – I t t akes a long t ime t o build a reput at ion
but it t akes overnight t o dest roy it
5. You can’t be everywhere at the same time
Purposes of these tools are to help you:
Keep up with all the relevant social media activity and happening
Check what people have to say about you or your company brand
Analyze the ROI (return on investment)
Design the steps you need to take to improve your reputation
Make your customers happy
Monitor your competition
List of Monitoring Tools in the Market
Free and Paid Tools
6. Monitoring what’s being said about your business helps you keep track of your
online reputation, respond to comments in a timely manner, and improve your
products, services and customer experience based on the feedback you receive.
Negativity spreads like wildfire, especially in an environment that’s open 24/7.
Any online content, positive or negative, impacts how people view your business.
8. 1. Remember the Social Network Sites are not boxing rings or a
political debate. Keep arguments and fights out.
Spoken words can be easily erased but printed words can’t. They can be shared and
passed on.
2. Handle all issues offline via phone call or craft a well thought
out letter or email to address the problem
3. Avoid forceful or angry language. If need be, use it in a private mode
of communication where it cannot be spread.
4. Don’t assume that negative comment is bad for business
Don’t panic when you see a negative comment or criticism
Customer complaints in social networking sites can bring out your brand defenders to
your rescue
Constructive criticism can be feedback leading to positive change in the company or
improvement in the service
Do not react immediately. Keep Cool. Think through the most effective strategy to
handle it.
9. 5. Don’t insist that you are right (if you are wrong) or threaten
legal action
This will cause trust issues and lead to potential liability issues
Always deal with it offline and never on the social networking sites or any public
space in the Net
6. Don’t comment on anything negatively without any concrete proof or
evidence
This will lead to defamatory and potential liability lawsuit if you are found to be
falsely leading the public
If found guilty, you can be made a public example. The table is turned.
10. 1. Turn Negative to Positive
Respond to the customer online that you are looking into the situation
Provide a deadline but make sure you adhere to it
Ask the customer to Private Message (PM) you with their contact and situation to
take it offline
After a dissatisfied customer is satisfied, get them to comment on your prompt
action in the social network sites (if that is where the complaint is posted)
If not, ask for a testimony for you to post in your social network sites –
“Another Satisfied Customer” column
2. Posting of Negative Contents that are not True
Ask the poster of the negative content to remove the unflattering photo, critical
post or negative comment about your company
If they refuse, ask the Moderator of the social network site to flag the content down.
Condition – you must prove that it is inaccurate or defamatory.
11. 3. Flood your company and other social network sites with good
contents to push the negative comments off the front page
4. Show that Actions are Taken
Most people who complain are only concerned with whether your
company cares enough about them to do something.
Firstly, it’s the efforts that they are looking for to resolve the issues.
Secondly, others are watching you and your actions.
Thirdly, report the positive actions and results. Update the progress.
5. Distinguish between Rants, Reasonable Complaints and Constructive
Criticisms
Always respond to constructive criticisms and reasonable complaints
Thank the other party for the feedback
Take Rants offline or counteract it with good contents. Do not waste time and
efforts on pointless ranting.
12. 6. Have an Online Contingency Plan in Place
Set up a Social Media Crisis Policy on how to Engage with dissatisfied customers
online – how to say and what to say
The rules of Engagement for different Scenarios handling – Common issues, Critical
Issues – The Do’s and Don’ts
7. Have a Social Media team trained and ready to handle all online
mentions
8. Design a Reputation Monitoring Strategy
The Monitoring Tools to use
The Objectives and Goal of the Monitoring
Handling and curbing potential hazards
9. Your Social Ambassadors – Brand Defenders
Identify your online Brand Defenders and build a relationship with them
They will speak for you. They are your best Word of Mouth.
Find them online in the social network sites.
Facebook – regular engagers
Twitter – retweet and mention your posts
Influential Bloggers with quality contents
13. 10. Build Relationship with your online Community
This is built over time, not overnight
Provide Quality, Relevant, Educational and Entertaining Contents
Engage and comment on other Social Network Sites other than your own
11. Engage an External Consultant
Get Expert Help
Experiences as a result of cases handled
They know what to do when crisis hit for they are trained
11. Protect Your Name by Registering your Username
Purchase all relevant domain names
Register your names with the major social network sites to have the same handles
across each of the social network sites
11. Determine the Contents to be posted and be selective of the
customer groups to post those contents. Have a segmented and
targeted message for different groups. Use email marketing system.
14. 14. Be Accessible
Most reputation problems start because you are not contactable
Display accurate contact information on and off-site
If you can’t respond within 24 hours, tell users that you will get to them within a
specific time frame
14. Invest in Customer Service
Build a Web-based customer service portal on site. Use tools like Suggestion Box or Get
Satisfaction
14. Own your Negative Domains so others do not use it against you
15. Last but not least, Get Involved in the Conversation!
15. Here are some of the tactics used for lowering down negative reviews:
Improving the tagging and search engine optimization of company-published
materials, such as white papers and positive customer testimonials in order to push
down negative content via Content Marketing.
Publishing and aggressively managing original, positive websites and social media
profiles, with the aim of outperforming negative results in a search.
Submitting online press releases to authoritative websites in order to promote
brand presence and suppress negative content.
Getting featured on reputed websites. For e.g. Your Story, Entrepreneur, Business
Standard, etc.
Submitting legal take-down requests if someone believes they have been libeled.
Getting mentions of the business or individual in third-party sites that rank highly in
Google.
Proactively responding to public criticism stemming from recent changes.
Image reputation management where photos violating copyright, are embarrassing
or might give the wrong impression to employers, for example, are removed or
suppressed.
Contacting the editor to remove incorrect information about your business in the
Wikipedia pages about your company. Nonetheless, editing your page blindly is not
suggested.